A data profile of the people who buy, follow and care about Dead Rising 2 in United States — modelled from more than twelve digital signal sources. Dead Rising 2 has an estimated audience of 435,407 people in United States.
The average Dead Rising 2 fan in United States is 32.9 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include The Salvation Army, Alice: Madness Returns, Dead Island, with strongest over-indexing on The Salvation Army (294.34× the country average).
Demographically, the Dead Rising 2 audience skews more male with an average age of 32.9, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Dead Rising 2 fan in United States is more male, around 32.9 years old, with strong Family Orientation tendencies and a notable affinity for The Salvation Army.
The key figures that characterise the Dead Rising 2 profile in United States.
25.9% are female, 74.1% are male, average age 32.9.
| Metric | Value |
|---|---|
| Female | 25.9% |
| Male | 74.1% |
| Average age | 32.9 |
| Estimated audience size | 435,407 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 33% | |
| 20-29 | 27% | |
| 30-39 | 18% | |
| 40-49 | 14% | |
| 50+ | 9% |
Where the Dead Rising 2 audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Kentucky | ~7K | 1.31× | |
| 02 | Arizona | ~10K | 1.29× | |
| 03 | West Virginia | ~3K | 1.24× | |
| 04 | New Mexico | ~3K | 1.22× | |
| 05 | Oklahoma | ~6K | 1.21× | |
| 06 | Nevada | ~5K | 1.21× | |
| 07 | Indiana | ~9K | 1.16× | |
| 08 | Texas | ~40K | 1.15× | |
| 09 | Ohio | ~10K | 1.12× | |
| 10 | Michigan | ~10K | 1.12× | |
| 11 | Oregon | ~6K | 1.11× | |
| 12 | Arkansas | ~4K | 1.11× | |
| 13 | Tennessee | ~10K | 1.09× | |
| 14 | Missouri | ~8K | 1.09× | |
| 15 | Iowa | ~4K | 1.07× | |
| 16 | Illinois | ~20K | 1.05× | |
| 17 | Washington | ~9K | 1.05× | |
| 18 | California | ~50K | 1.04× | |
| 19 | Kansas | ~4K | 1.04× | |
| 20 | Louisiana | ~6K | 1.03× | |
| 21 | Alabama | ~6K | 1.02× | |
| 22 | Pennsylvania | ~10K | 1.00× | |
| 23 | Nebraska | ~2K | 0.99× | |
| 24 | Alaska | <1K | 0.99× | |
| 25 | Mississippi | ~4K | 0.98× | |
| 26 | Idaho | ~2K | 0.98× | |
| 27 | Montana | ~1K | 0.98× | |
| 28 | Vermont | <1K | 0.98× | |
| 29 | North Carolina | ~10K | 0.97× | |
| 30 | South Dakota | <1K | 0.97× | |
| 31 | North Dakota | <1K | 0.97× | |
| 32 | Maine | ~2K | 0.96× | |
| 33 | Delaware | ~1K | 0.95× | |
| 34 | Maryland | ~7K | 0.94× | |
| 35 | Georgia | ~10K | 0.93× | |
| 36 | New Jersey | ~10K | 0.93× | |
| 37 | Wisconsin | ~6K | 0.93× | |
| 38 | New Hampshire | ~2K | 0.93× | |
| 39 | Rhode Island | ~1K | 0.93× | |
| 40 | Virginia | ~10K | 0.92× | |
| 41 | Colorado | ~6K | 0.92× | |
| 42 | Connecticut | ~4K | 0.92× | |
| 43 | Utah | ~4K | 0.92× | |
| 44 | South Carolina | ~6K | 0.89× | |
| 45 | New York | ~20K | 0.88× | |
| 46 | Hawaii | ~2K | 0.88× | |
| 47 | Florida | ~30K | 0.87× | |
| 48 | Minnesota | ~5K | 0.85× | |
| 49 | Massachusetts | ~7K | 0.82× | |
| 50 | Washington, District of Columbia | ~1K | 0.82× |
The strongest cross-interests of the Dead Rising 2 audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Alice: Madness Returns | Games | 781.79× | ||
| 02 | The Salvation Army | Politics & Society | 294.34× | ||
| 03 | Dead Island | Games | 210.48× | ||
| 04 | Wii Sports | Games | 117.99× | ||
| 05 | Freddy vs. Jason | Movies & TV | 79.91× | ||
| 06 | Chrono Trigger | Games | 72.52× | ||
| 07 | Resident Evil 4 | Games | 70.95× | ||
| 08 | Sharknado | Movies & TV | 53.93× | ||
| 09 | BioShock (series) | Games | 53.54× | ||
| 10 | Devil May Cry | Games | 52.57× | ||
| 11 | Dying Light | Games | 50.13× | ||
| 12 | Dippin' Dots | Food & Beverages | 49.55× | ||
| 13 | Metal Gear Solid | Games | 48.36× | ||
| 14 | Resident Evil 2 | Games | 38.50× | ||
| 15 | Fear the Walking Dead | Movies & TV | 29.31× | ||
| 16 | Shane Company | Shopping | 27.52× | ||
| 17 | Watch Dogs | Games | 26.29× | ||
| 18 | Google Earth | Internet & Social Media | 20.35× | ||
| 19 | Mario Kart | Games | 18.69× | ||
| 20 | Pokémon | Games | 5.68× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 2.16× | |
| Convenience Orientation | PREMIUM | 1.57× | |
| Price Sensitivity | PREMIUM | 1.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.58× | |
| DIY Mentality | THRILL | 0.59× | |
| Travelling | THRILL | 0.65× |
Dead Rising 2 has an estimated audience of 435,407 people in United States, concentrated in California and Texas.
25.9% of Dead Rising 2 fans are female, 74.1% are male, with an average age of 32.9 years.
Dead Rising 2 fans show strongest brand affinity for The Salvation Army (294.34×), Alice: Madness Returns (781.79×), and Dead Island (210.48×) over the country average.
Dead Rising 2 fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Dead Rising 2 itself, the audience over-indexes on Alice: Madness Returns (781.79×), Dead Island (210.48×), Resident Evil 4 (70.95×), and Freddy vs. Jason (79.91×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Dead Rising 2. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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