Digital video recorder Audience in United States

Digital video recorder has an estimated audience of 1,787,208 people in United States. 51.2% are female, 48.8% are male, average age 43.0. Top regions: California, Texas, Wisconsin. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Thingiverse, Microblogging, Singer-songwriter.

The average Digital video recorder fan in United States is 43.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Wisconsin. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Thingiverse, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Digital video recorder audience skews balanced with an average age of 43.0, and over-indexes on personality traits such as Quality Awareness, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Digital video recorder fans

Demographic split for Digital video recorder audience in United States
MetricValue
Female51.2%
Male48.8%
Average age43.0
Estimated audience size1,787,208

Audience persona

The typical Digital video recorder fan in United States is balanced, around 43.0 years old, with strong Quality Awareness tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Digital video recorder in United States
RegionReachAffinity
California138,1670.7×
Texas106,8010.7×
Wisconsin92,3903.44×
New Jersey88,3881.94×
Florida86,2360.71×
New York77,6740.78×
Washington71,0301.98×
Colorado51,9431.84×
New Mexico48,3225.39×
Illinois44,6590.75×
Pennsylvania44,2460.74×
North Carolina35,9130.67×
Ohio35,7670.65×
Georgia35,5250.65×
Michigan31,6870.68×
Virginia31,0570.71×
Arizona25,6260.7×
Tennessee23,2170.65×
Missouri23,1740.8×
Indiana23,0370.71×
Massachusetts21,4460.61×
Maryland19,7920.64×
Minnesota19,6910.77×
Louisiana17,2500.75×
South Carolina17,1810.64×
Oregon16,2390.79×
Alabama16,1140.65×
Oklahoma16,0190.81×
Kentucky15,3540.69×
Alaska11,9033.11×
Nevada11,3600.66×
Iowa11,2560.76×
Connecticut10,8440.6×
Kansas10,3870.74×
Utah10,0780.63×
Delaware9,7531.98×
Mississippi9,5630.65×
Arkansas9,1680.62×
Hawaii8,4171.1×
Idaho6,5040.73×
West Virginia5,9070.71×
Wyoming5,5592.1×
Nebraska4,9490.55×
Maine3,8840.61×
New Hampshire3,4630.49×
Rhode Island3,2990.58×
Washington, District of Columbia3,0390.57×
Montana2,9150.59×
South Dakota2,6820.65×
North Dakota1,9470.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Digital video recorder audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Thingiverse25.07×Arts & Culture
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Income tax13.19×Business & Career
Hula hoop19.39×Sports
Kia Sportage18.46×Cars & Mobility
Stranger Things3.97×Movies & TV
Charles, Prince of Wales18.87×Politics & Society
MSN2.63×News
Great Clips3.99×Beauty & Wellness
Antenna TV10.99×Movies & TV
Staples (Canada)3.05×Business & Career
Dentistry2.9×Business & Career
Fiberglass5.05×Technology & Electronics
Estonia13.67×Travel & Leisure
Honda HR-V12.31×Cars & Mobility
Payment card8.17×Fashion & Accessoires
Flag football10.6×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Digital video recorder audience
TraitClusterScore
Quality AwarenessPREMIUM1.57
Convenience OrientationPREMIUM1.19
Price SensitivityPREMIUM1.13
Need for SecurityCONSERVATISM1.11
Career OrientationPOWER1.1
Family OrientationCONSERVATISM1.08

Worldwide distribution

Worldwide audience distribution share by country for Digital video recorder
CountryShare
United States39.1%
India6.2%
Malaysia4.3%

See Digital video recorder audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Digital video recorder have in United States?

Digital video recorder has an estimated audience of 1,787,208 people in United States, concentrated in California and Texas.

What is the gender split and age of Digital video recorder fans?

51.2% of Digital video recorder fans are female, 48.8% are male, with an average age of 43.0 years.

Which brands do Digital video recorder fans like most?

Digital video recorder fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Thingiverse (25.07×) over the country average.

Where do Digital video recorder fans live in United States?

Digital video recorder fans in United States are most concentrated in California (reach 138,167), Texas (reach 106,801), and Wisconsin (reach 92,390). These three regions account for the largest share of the active audience.

What other brands do Digital video recorder fans also like?

Beyond Digital video recorder itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Thingiverse (25.07×), Microblogging (12.67×), and Singer-songwriter (5.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Digital video recorder. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.