Rascasse Audience Intelligence

Hula hoop Audience in United States

A data profile of the people who buy, follow and care about Hula hoop in United States — modelled from more than twelve digital signal sources. Hula hoop has an estimated audience of 2,091,893 people in United States.

#6174among Topic in United States#1238in Sports

The average Hula hoop fan in United States is 40.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Jerry Rice, Olga Kurylenko, Sam Elliott, with strongest over-indexing on Jerry Rice (120.68× the country average).

Demographically, the Hula hoop audience skews more female with an average age of 40.1, and over-indexes on personality traits such as Healthy Lifestyle, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Hula hoop fan in United States is more female, around 40.1 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Jerry Rice.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Hula hoop profile in United States.

Audience size
2.1M
in United States
Gender
62.6%♀
37.4% male
Age
40.1
average years
Country rank
#13749
Topic in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Hula hoop fans

62.6% are female, 37.4% are male, average age 40.1.

Fig. 02

Gender split

62.6%
Female
37.4%
Male
Demographic split for Hula hoop audience in United States
MetricValue
Female62.6%
Male37.4%
Average age40.1
Estimated audience size2,091,893
Fig. 03

Age distribution

Ø 40.1
average years
Age distribution of the Hula hoop audience in United States
Age bracketShare%
16-1919%
20-2918%
30-3919%
40-4921%
50+23%
Fig. 04

Worldwide distribution

35.4%

of the worldwide Hula hoop audience comes from United States.

Worldwide audience distribution share by country for Hula hoop
CountryShare
United States35.4%
United Kingdom9.8%
India4.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Hula hoop audience in United States is strongest.

Fig. 05

Top regions by affinity

Hula hoop fans by region: top regions in United States
#RegionReachAffinity×
01California~300K1.38×
02Missouri~40K1.31×
03Texas~200K1.20×
04Kansas~20K1.19×
05Louisiana~30K1.14×
06Alabama~30K1.10×
07Georgia~70K1.09×
08North Carolina~70K1.09×
09Mississippi~20K1.08×
10New Jersey~60K1.07×
11Connecticut~20K1.07×
12Pennsylvania~70K1.06×
13Illinois~70K1.05×
14Arkansas~20K1.05×
15South Carolina~30K1.04×
16Utah~20K1.04×
17Nebraska~10K1.04×
18Virginia~50K1.03×
19Wisconsin~30K1.03×
20Michigan~60K1.02×
21Washington~40K1.02×
22Ohio~70K1.01×
23Minnesota~30K1.01×
24Kentucky~30K1.01×
25Oregon~20K1.01×
26Indiana~40K1.00×
27Tennessee~40K0.99×
28Oklahoma~20K0.99×
29Massachusetts~40K0.98×
30Delaware~6K0.98×
31Maryland~40K0.97×
32Hawaii~9K0.97×
33Iowa~20K0.96×
34New Hampshire~8K0.96×
35Maine~7K0.96×
36Rhode Island~6K0.96×
37North Dakota~4K0.96×
38Vermont~4K0.96×
39New York~100K0.95×
40Nevada~20K0.95×
41Idaho~10K0.94×
42South Dakota~5K0.94×
43West Virginia~9K0.93×
44Alaska~4K0.92×
45New Mexico~10K0.91×
46Montana~5K0.91×
47Florida~100K0.89×
48Arizona~40K0.89×
49Colorado~30K0.88×
50Washington, District of Columbia~5K0.85×
Fig. 06

Affinity by region

Affinity by region — Hula hoop, United States
0.85×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Hula hoop audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Hula hoop audience
#·InterestCategoryAffinity×
01MexxFashion & Accessoires211.54×
02Hula HoopsSports195.29×
03Paige DenimFashion & Accessoires160.70×
04Jerry RiceSports120.68×
05Olga KurylenkoFashion & Accessoires107.24×
06Gina TricotFashion & Accessoires43.04×
07tom waitsMovies & TV35.91×
08Roland MouretFashion & Accessoires35.61×
09Bags of LoveShopping35.60×
10IndochineMusic & Radio30.12×
11Sam ElliottMovies & TV21.09×
12RufflesFood & Beverages19.52×
13Digital video recorderTechnology & Electronics18.12×
14The Hobbit (film series)Movies & TV11.92×
15Tortilla chipFood & Beverages11.47×
16Charlie PuthMusic & Radio10.38×
17100 metresSports9.01×
18Pike Place MarketTravel & Leisure6.91×
19TheatreMusic & Radio2.72×
20MemeInternet & Social Media2.10×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Hula hoop audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Hula hoop audience · What stands out
TraitClusterDeviationScore
Healthy LifestyleBALANCE1.74×
ExtroversionTHRILL1.63×
MindfulnessBALANCE1.53×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Hula hoop audience · Rather not
TraitClusterDeviationScore
Career OrientationPOWER0.88×
Urban LifestyleOPEN0.95×
Need for SecurityCONSERVATISM1.03×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Hula hoop have in United States?

Hula hoop has an estimated audience of 2,091,893 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Hula hoop fans?

62.6% of Hula hoop fans are female, 37.4% are male, with an average age of 40.1 years.

03

Which brands do Hula hoop fans like most?

Hula hoop fans show strongest brand affinity for Jerry Rice (120.68×), Olga Kurylenko (107.24×), and Sam Elliott (21.09×) over the country average.

04

Where do Hula hoop fans live in United States?

Hula hoop fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Hula hoop fans also like?

Beyond Hula hoop itself, the audience over-indexes on Olga Kurylenko (107.24×), Sam Elliott (21.09×), Paige Denim (160.7×), and Hula Hoops (195.29×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in United States

See Hula hoop audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Hula hoop. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →