Hula hoop Audience in United States

Hula hoop logo

Hula hoop has an estimated audience of 2,091,893 people in United States. 62.6% are female, 37.4% are male, average age 40.1. Top regions: California, Texas, Florida. Top brand affinities: Olga Kurylenko, Jerry Rice, Sam Elliott, Paige Denim, Hula Hoops.

The average Hula hoop fan in United States is 40.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Olga Kurylenko, Jerry Rice, Sam Elliott, with strongest over-indexing on Olga Kurylenko (107.24× the country average). Demographically, the Hula hoop audience skews more female with an average age of 40.1, and over-indexes on personality traits such as Sports Activity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of Hula hoop fans

Demographic split for Hula hoop audience in United States
MetricValue
Female62.6%
Male37.4%
Average age40.1
Estimated audience size2,091,893

Audience persona

The typical Hula hoop fan in United States is more female, around 40.1 years old, with strong Sports Activity tendencies and a notable affinity for Olga Kurylenko.

Top regions in United States

Top regions ranked by reach for Hula hoop in United States
RegionReachAffinity
California329,9361.43×
Texas211,9541.18×
Florida141,9081×
New York120,3601.03×
Georgia80,8061.25×
Illinois77,9331.12×
Pennsylvania74,1461.05×
North Carolina72,0081.14×
Ohio68,3731.06×
New Jersey59,6701.12×
Michigan58,0821.06×
Virginia54,8531.08×
Tennessee47,0151.12×
Washington43,6371.04×
Massachusetts41,1901×
Arizona40,8580.96×
Maryland38,7011.08×
Indiana38,3271×
Alabama36,7461.26×
Missouri35,5931.06×
South Carolina33,2071.06×
Louisiana31,6721.17×
Wisconsin30,9020.98×
Minnesota29,9221×
Colorado28,6990.87×
Kentucky27,4051.04×
Oregon23,9561×
Oklahoma23,8091.02×
Connecticut22,5181.07×
Mississippi21,4681.25×
Arkansas18,7661.09×
Nevada18,6680.92×
Utah18,3200.98×
Kansas17,5511.06×
Iowa16,7240.97×
Nebraska10,2020.97×
Idaho9,6100.92×
New Mexico9,0370.86×
West Virginia9,0210.93×
Hawaii8,1770.91×
New Hampshire7,6090.92×
Maine6,7500.9×
Rhode Island5,8780.88×
Delaware5,2890.92×
Washington, District of Columbia5,2260.83×
Montana4,3260.75×
South Dakota3,5990.74×
North Dakota3,2960.77×
Alaska3,2250.72×
Vermont2,9740.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hula hoop audience
BrandAffinityCategory
Olga Kurylenko107.24×Fashion & Accessoires
Jerry Rice120.68×Sports
Sam Elliott21.09×Movies & TV
Paige Denim160.7×Fashion & Accessoires
Hula Hoops195.29×Sports
tom waits35.91×Movies & TV
Mexx211.54×Fashion & Accessoires
Digital video recorder18.12×Technology & Electronics
Ruffles19.52×Food & Beverages
Indochine30.12×Music & Radio
Roland Mouret35.61×Fashion & Accessoires
100 metres9.01×Sports
Pike Place Market6.91×Travel & Leisure
Theatre2.72×Music & Radio
Bags of Love35.6×Shopping
Tortilla chip11.47×Food & Beverages
The Hobbit (film series)11.92×Movies & TV
Meme2.1×Internet & Social Media
Civil War (comics)11.16×Literature
Gina Tricot43.04×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hula hoop audience
TraitClusterScore
Sports ActivityPOWER1.94
SustainabilityBALANCE1.92
ExtroversionTHRILL1.89
DIY MentalityTHRILL1.56
Early Adopter MentalityPOWER1.56
MindfulnessBALANCE1.51

Worldwide distribution

Worldwide audience distribution share by country for Hula hoop
CountryShare
United States35.5%
United Kingdom9.8%
India4.3%

See Hula hoop audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Hula hoop have in United States?

Hula hoop has an estimated audience of 2,091,893 people in United States, concentrated in California and Texas.

What is the gender split and age of Hula hoop fans?

62.6% of Hula hoop fans are female, 37.4% are male, with an average age of 40.1 years.

Which brands do Hula hoop fans like most?

Hula hoop fans show strongest brand affinity for Olga Kurylenko (107.24×), Jerry Rice (120.68×), and Sam Elliott (21.09×) over the country average.

Where do Hula hoop fans live in United States?

Hula hoop fans in United States are most concentrated in California (reach 329,936), Texas (reach 211,954), and Florida (reach 141,908). These three regions account for the largest share of the active audience.

What other brands do Hula hoop fans also like?

Beyond Hula hoop itself, the audience over-indexes on Jerry Rice (120.68×), Sam Elliott (21.09×), Paige Denim (160.7×), and Hula Hoops (195.29×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hula hoop. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.