Jerry Rice Audience in United States

Jerry Rice has an estimated audience of 1,325,855 people in United States. 25.2% are female, 74.8% are male, average age 35.0. Top regions: California, Texas, Florida. Top brand affinities: Yvonne Strahovski, Winona Ryder, Aaron Rodgers, Jack Nicholson, Dumb and Dumber.

The average Jerry Rice fan in United States is 35.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Yvonne Strahovski, Winona Ryder, Aaron Rodgers, with strongest over-indexing on Yvonne Strahovski (137.02× the country average). Demographically, the Jerry Rice audience skews more male with an average age of 35.0, and over-indexes on personality traits such as Social Media Usage, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: American football

Demographics of Jerry Rice fans

Demographic split for Jerry Rice audience in United States
MetricValue
Female25.2%
Male74.8%
Average age35.0
Estimated audience size1,325,855

Audience persona

The typical Jerry Rice fan in United States is more male, around 35.0 years old, with strong Social Media Usage tendencies and a notable affinity for Yvonne Strahovski.

Top regions in United States

Top regions ranked by reach for Jerry Rice in United States
RegionReachAffinity
California202,3221.39×
Texas112,8340.99×
Florida81,1610.9×
New York63,1790.85×
Pennsylvania50,9961.14×
Georgia45,3321.11×
Illinois43,5380.99×
Ohio43,0101.05×
North Carolina39,3120.99×
Michigan35,6161.03×
Virginia33,4081.03×
New Jersey32,9850.98×
Arizona31,5421.17×
Maryland29,1291.28×
Tennessee28,2041.06×
Washington28,1081.06×
Alabama27,0061.46×
Missouri24,5061.15×
Mississippi24,4112.23×
Indiana22,0760.91×
Massachusetts21,4480.82×
Louisiana20,7091.21×
South Carolina19,7720.99×
Colorado18,9880.91×
Wisconsin18,9070.95×
Minnesota18,6670.98×
Nevada15,2031.19×
Kentucky14,8600.89×
Oregon14,2070.93×
Oklahoma12,6210.86×
Kansas11,8061.13×
Connecticut11,1680.84×
Iowa10,8911×
Arkansas10,7340.98×
Utah9,4060.79×
Idaho6,4010.96×
Nebraska6,2020.93×
West Virginia6,1200.99×
Hawaii5,5080.97×
New Mexico5,3920.81×
Washington, District of Columbia3,8500.97×
New Hampshire3,7700.72×
Montana3,6771×
Delaware3,5500.97×
Maine3,3070.7×
Rhode Island3,2910.78×
South Dakota2,8070.92×
North Dakota2,7891.02×
Alaska2,2610.8×
Wyoming1,3400.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jerry Rice audience
BrandAffinityCategory
Yvonne Strahovski137.02×Movies & TV
Winona Ryder58.64×Movies & TV
Aaron Rodgers28.78×Sports
Jack Nicholson50.34×Movies & TV
Dumb and Dumber62.2×Movies & TV
Toni Collette69.8×Movies & TV
Hula hoop65.56×Sports
Terrell Owens84.4×Sports
Twin Peaks23.24×Movies & TV
Brett Favre37.76×Sports
The Big Lebowski37.82×Movies & TV
Kyrie Irving27.55×Sports
Ruffles49.16×Food & Beverages
Joe Montana36.26×Sports
Donnie Darko26.29×Movies & TV
Nicolas Cage19.28×Movies & TV
Deontay Wilder50.07×Sports
Rob Gronkowski30.81×Sports
Melissa McCarthy19.03×Movies & TV
Blake Griffin34.88×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jerry Rice audience
TraitClusterScore
Social Media UsageJOY1.48
Need for SecurityCONSERVATISM1.21
Risk AppetiteTHRILL1.17
Convenience OrientationPREMIUM1.05
Luxury OrientationPREMIUM1.02
LGBTQ+ IdentityOPEN0.97

Worldwide distribution

Worldwide audience distribution share by country for Jerry Rice
CountryShare
United States86.1%
Canada3.1%
United Kingdom2.1%

See Jerry Rice audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Jerry Rice have in United States?

Jerry Rice has an estimated audience of 1,325,855 people in United States, concentrated in California and Texas.

What is the gender split and age of Jerry Rice fans?

25.2% of Jerry Rice fans are female, 74.8% are male, with an average age of 35.0 years.

Which brands do Jerry Rice fans like most?

Jerry Rice fans show strongest brand affinity for Yvonne Strahovski (137.02×), Winona Ryder (58.64×), and Aaron Rodgers (28.78×) over the country average.

Where do Jerry Rice fans live in United States?

Jerry Rice fans in United States are most concentrated in California (reach 202,322), Texas (reach 112,834), and Florida (reach 81,161). These three regions account for the largest share of the active audience.

What other brands do Jerry Rice fans also like?

Beyond Jerry Rice itself, the audience over-indexes on Winona Ryder (58.64×), Aaron Rodgers (28.78×), Jack Nicholson (50.34×), and Dumb and Dumber (62.2×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jerry Rice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.