Divertissement Audience in United States

Divertissement logo

Divertissement has an estimated audience of 315,290 people in United States. 51.3% are female, 48.7% are male, average age 45.7. Top regions: California, New York, Texas. Top brand affinities: Plainfield, New Jersey, Home construction, Pro-Ject, Penn & Teller, Non-celiac gluten sensitivity.

The average Divertissement fan in United States is 45.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Plainfield, New Jersey, Home construction, Pro-Ject, with strongest over-indexing on Plainfield, New Jersey (55.3× the country average). Demographically, the Divertissement audience skews balanced with an average age of 45.7, and over-indexes on personality traits such as Travelling, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic · Subtype: Musical genre

Demographics of Divertissement fans

Demographic split for Divertissement audience in United States
MetricValue
Female51.3%
Male48.7%
Average age45.7
Estimated audience size315,290

Audience persona

The typical Divertissement fan in United States is balanced, around 45.7 years old, with strong Travelling tendencies and a notable affinity for Plainfield, New Jersey.

Top regions in United States

Top regions ranked by reach for Divertissement in United States
RegionReachAffinity
California40,6851.17×
New York23,8731.35×
Texas23,2480.86×
Florida16,9930.8×
New Jersey12,3971.55×
Virginia12,3311.61×
Illinois11,1441.06×
Pennsylvania9,4650.89×
Georgia7,2820.75×
North Carolina6,4940.68×
Massachusetts6,2161×
Ohio5,3520.55×
Michigan4,7130.57×
Washington4,4780.71×
Maryland4,2940.79×
Indiana4,1980.73×
Arizona3,7580.58×
Colorado3,5950.72×
Tennessee3,3370.53×
Missouri2,8030.55×
Oregon2,6570.74×
South Carolina2,6320.55×
Louisiana2,6230.65×
Wisconsin2,6180.55×
Alabama2,5080.57×
Minnesota2,4380.54×
Connecticut2,3870.75×
Idaho2,1671.37×
Kentucky2,1110.53×
Mississippi2,0730.8×
Iowa1,9880.77×
Oklahoma1,9640.56×
Kansas1,8860.76×
Arkansas1,8640.72×
Utah1,7040.6×
South Dakota1,6312.24×
West Virginia1,5991.09×
Alaska1,5962.37×
Rhode Island1,5801.57×
Nevada1,4750.48×
Hawaii1,4111.04×
New Hampshire1,4101.14×
Montana1,3911.59×
North Dakota1,3372.06×
Nebraska1,3340.84×
New Mexico1,3270.84×
Maine1,3141.16×
Wyoming1,2942.77×
Vermont1,2522.26×
Washington, District of Columbia1,1841.25×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Divertissement audience
BrandAffinityCategory
Plainfield, New Jersey55.3×Travel & Leisure
Home construction3.1×Home & Garden
Pro-Ject8.62×Music & Radio
Penn & Teller16.32×Movies & TV
Non-celiac gluten sensitivity20×Health
Natural rubber3.6×Cars & Mobility
Emperor Entertainment Group20×Business & Career
Litter box2.76×Pets & Animals
Elsword20×Games
Jesse Plemons3.33×Movies & TV
Gilt.com7.5×Shopping
Nebraska Cornhuskers football3.1×Sports
Dental hygienist5.63×Health
IS (Infinite Stratos)3.18×Literature
Cadmium11.96×Business & Career
Stamp collecting3.66×Home & Garden
Kendra Scott2.05×Fashion & Accessoires
Vivian Campbell13.2×Music & Radio
Home staging3.46×Home & Garden
Enrique Hernández (baseball)7.43×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Divertissement audience
TraitClusterScore
TravellingTHRILL2.94
Sports ActivityPOWER1.94
LGBTQ+ IdentityOPEN1.65
Social Media UsageJOY1.47
SpiritualityBALANCE1.38
Community OrientationOPEN1.32

Worldwide distribution

Worldwide audience distribution share by country for Divertissement
CountryShare
France46.8%
Democratic Republic of the Congo7.5%
Canada6.7%

See Divertissement audiences in other countries

More Musical genre audiences in United States

Frequently asked questions

How many fans does Divertissement have in United States?

Divertissement has an estimated audience of 315,290 people in United States, concentrated in California and New York.

What is the gender split and age of Divertissement fans?

51.3% of Divertissement fans are female, 48.7% are male, with an average age of 45.7 years.

Which brands do Divertissement fans like most?

Divertissement fans show strongest brand affinity for Plainfield, New Jersey (55.3×), Home construction (3.1×), and Pro-Ject (8.62×) over the country average.

Where do Divertissement fans live in United States?

Divertissement fans in United States are most concentrated in California (reach 40,685), New York (reach 23,873), and Texas (reach 23,248). These three regions account for the largest share of the active audience.

What other brands do Divertissement fans also like?

Beyond Divertissement itself, the audience over-indexes on Home construction (3.1×), Pro-Ject (8.62×), Penn & Teller (16.32×), and Non-celiac gluten sensitivity (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Divertissement. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.