Rascasse Audience Intelligence

Doctor Sleep (novel) Audience in United States

A data profile of the people who buy, follow and care about Doctor Sleep (novel) in United States — modelled from more than twelve digital signal sources. Doctor Sleep (novel) has an estimated audience of 1,585,538 people in United States.

The average Doctor Sleep (novel) fan in United States is 38.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Orthopedic mattress, Stranger Things, malwarebytes, with strongest over-indexing on Orthopedic mattress (74.24× the country average).

Demographically, the Doctor Sleep (novel) audience skews more female with an average age of 38.0, and over-indexes on personality traits such as Patriotism, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Doctor Sleep (novel) fan in United States is more female, around 38.0 years old, with strong Patriotism tendencies and a notable affinity for Orthopedic mattress.

Category: Literature · Type: Book / Manga / Comic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Doctor Sleep (novel) profile in United States.

Audience size
1.6M
in United States
Gender
56.9%
43.1% male
Age
38.0
average years
Country rank
#17038
Book / Manga / Comic in United States
Fig. 01

Search interest · 12-month trend

-24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Doctor Sleep (novel) fans

56.9% are female, 43.1% are male, average age 38.0.

Fig. 02

Gender split

56.9%
Female
43.1%
Male
Demographic split for Doctor Sleep (novel) audience in United States
MetricValue
Female56.9%
Male43.1%
Average age38.0
Estimated audience size1,585,538
Fig. 03

Age distribution

Ø 38.0
average years
Age distribution of the Doctor Sleep (novel) audience in United States
Age bracketShare%
16-1923%
20-2917%
30-3921%
40-4923%
50+15%
Fig. 04

Worldwide distribution

45.0%

of the worldwide Doctor Sleep (novel) audience comes from United States.

Worldwide audience distribution share by country for Doctor Sleep (novel)
CountryShare
United States45.0%
United Kingdom8.2%
Canada5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Doctor Sleep (novel) audience in United States is strongest.

Fig. 05

Top regions by affinity

Doctor Sleep (novel) fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~20K1.20×
02Colorado~30K1.16×
03Washington~40K1.15×
04New Mexico~9K1.14×
05Alaska~4K1.14×
06Missouri~30K1.11×
07Oklahoma~20K1.11×
08Utah~20K1.11×
09Maine~6K1.10×
10Kentucky~20K1.09×
11Arizona~40K1.08×
12Nevada~20K1.07×
13New Hampshire~7K1.07×
14Indiana~30K1.05×
15West Virginia~8K1.05×
16Pennsylvania~60K1.04×
17Montana~5K1.04×
18Texas~100K1.03×
19Tennessee~30K1.03×
20Arkansas~10K1.03×
21Idaho~8K1.03×
22Ohio~50K1.02×
23California~200K1.01×
24Illinois~50K1.01×
25Michigan~40K1.00×
26Iowa~10K1.00×
27North Dakota~3K0.99×
28Vermont~3K0.99×
29Georgia~50K0.98×
30North Carolina~50K0.98×
31Wisconsin~20K0.98×
32Louisiana~20K0.98×
33Kansas~10K0.98×
34Virginia~40K0.95×
35Minnesota~20K0.95×
36Alabama~20K0.95×
37Nebraska~8K0.95×
38South Dakota~4K0.95×
39Maryland~30K0.94×
40Rhode Island~5K0.94×
41Delaware~4K0.94×
42Mississippi~10K0.93×
43Connecticut~20K0.92×
44Massachusetts~30K0.91×
45New York~80K0.90×
46South Carolina~20K0.90×
47Florida~100K0.87×
48New Jersey~40K0.85×
49Hawaii~6K0.79×
50Washington, District of Columbia~4K0.78×
Fig. 06

Affinity by region

Affinity by region — Doctor Sleep (novel), United States
0.78×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Doctor Sleep (novel) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Doctor Sleep (novel) audience
#·InterestCategoryAffinity×
01Orthopedic mattressHealth74.24×
02malwarebytesTechnology & Electronics20.00×
03John Wick 2Movies & TV20.00×
04Westworld (TV series)Movies & TV13.45×
05International educationBusiness & Career12.28×
06Berlin WallTravel & Leisure10.21×
07Jeremy Allen WhiteMovies & TV7.63×
08Nick OffermanMovies & TV7.56×
09American Horror StoryMovies & TV6.10×
10Stranger ThingsMovies & TV4.87×
11Twin PeaksMovies & TV4.34×
12John CenaSports3.57×
13Psychological thrillerLiterature3.44×
14Chuck NorrisMovies & TV3.01×
15BeetlejuiceMovies & TV2.17×
16SubwayFood & Beverages1.92×
17RedditInternet & Social Media1.84×
18Pizza HutFood & Beverages1.70×
19SupermanMovies & TV1.65×
20McDonald'sFood & Beverages1.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Doctor Sleep (novel) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Doctor Sleep (novel) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.28×
Urban LifestyleOPEN1.42×
Community OrientationOPEN1.34×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Doctor Sleep (novel) audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.81×
Luxury OrientationPREMIUM0.83×
Family OrientationCONSERVATISM0.85×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Doctor Sleep (novel) have in United States?

Doctor Sleep (novel) has an estimated audience of 1,585,538 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Doctor Sleep (novel) fans?

56.9% of Doctor Sleep (novel) fans are female, 43.1% are male, with an average age of 38.0 years.

03

Which brands do Doctor Sleep (novel) fans like most?

Doctor Sleep (novel) fans show strongest brand affinity for Orthopedic mattress (74.24×), Stranger Things (4.87×), and malwarebytes (20×) over the country average.

04

Where do Doctor Sleep (novel) fans live in United States?

Doctor Sleep (novel) fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Doctor Sleep (novel) fans also like?

Beyond Doctor Sleep (novel) itself, the audience over-indexes on Stranger Things (4.87×), malwarebytes (20×), John Wick 2 (20×), and International education (12.28×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Doctor Sleep (novel). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →