Doris Kearns Goodwin Audience in United States
Doris Kearns Goodwin has an estimated audience of 270,772 people in United States. 48.6% are female, 51.4% are male, average age 48.8. Top regions: California, New York, Florida. Top brand affinities: Jennifer Love Hewitt, Michael Keaton, Diane Keaton, Wyndham Rewards, Mikaela Shiffrin.
The average Doris Kearns Goodwin fan in United States is 48.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Jennifer Love Hewitt, Michael Keaton, Diane Keaton, with strongest over-indexing on Jennifer Love Hewitt (65.74× the country average). Demographically, the Doris Kearns Goodwin audience skews balanced with an average age of 48.8, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: TV personality
Demographics of Doris Kearns Goodwin fans
| Metric | Value |
|---|---|
| Female | 48.6% |
| Male | 51.4% |
| Average age | 48.8 |
| Estimated audience size | 270,772 |
Audience persona
The typical Doris Kearns Goodwin fan in United States is balanced, around 48.8 years old, with strong Tradition tendencies and a notable affinity for Jennifer Love Hewitt.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 25,615 | 0.86× |
| New York | 19,592 | 1.29× |
| Florida | 15,904 | 0.87× |
| Massachusetts | 14,846 | 2.78× |
| Texas | 11,953 | 0.51× |
| Pennsylvania | 9,651 | 1.06× |
| Illinois | 9,190 | 1.02× |
| New Jersey | 7,601 | 1.1× |
| Virginia | 7,502 | 1.14× |
| Ohio | 7,337 | 0.88× |
| North Carolina | 6,965 | 0.85× |
| Michigan | 6,326 | 0.89× |
| Maryland | 5,877 | 1.26× |
| Washington | 5,531 | 1.02× |
| Georgia | 5,371 | 0.64× |
| Connecticut | 4,880 | 1.8× |
| Arizona | 4,528 | 0.82× |
| Colorado | 4,388 | 1.03× |
| Wisconsin | 4,360 | 1.07× |
| Missouri | 4,216 | 0.97× |
| Minnesota | 4,177 | 1.08× |
| Tennessee | 3,997 | 0.74× |
| Oregon | 3,596 | 1.16× |
| Indiana | 3,515 | 0.71× |
| South Carolina | 3,453 | 0.85× |
| Maine | 2,160 | 2.23× |
| Kentucky | 2,123 | 0.63× |
| New Hampshire | 2,089 | 1.96× |
| Louisiana | 2,032 | 0.58× |
| Oklahoma | 1,966 | 0.65× |
| Washington, District of Columbia | 1,929 | 2.37× |
| Kansas | 1,876 | 0.88× |
| Alabama | 1,873 | 0.5× |
| Iowa | 1,757 | 0.79× |
| Rhode Island | 1,584 | 1.84× |
| Utah | 1,328 | 0.55× |
| Nevada | 1,262 | 0.48× |
| New Mexico | 1,208 | 0.89× |
| Arkansas | 1,127 | 0.51× |
| Delaware | 1,031 | 1.38× |
| Nebraska | 1,010 | 0.74× |
| Idaho | 997 | 0.73× |
| Montana | 959 | 1.28× |
| Vermont | 933 | 1.96× |
| Mississippi | 835 | 0.37× |
| West Virginia | 784 | 0.62× |
| Hawaii | 616 | 0.53× |
| South Dakota | 354 | 0.57× |
| North Dakota | 299 | 0.54× |
| Alaska | 249 | 0.43× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jennifer Love Hewitt | 65.74× | Movies & TV |
| Michael Keaton | 70.1× | Movies & TV |
| Diane Keaton | 20.15× | Movies & TV |
| Wyndham Rewards | 90.97× | Shopping |
| Mikaela Shiffrin | 47.88× | Sports |
| Capital One | 8.94× | Business & Career |
| Rosario Dawson | 36.52× | Movies & TV |
| Google News | 10.51× | News |
| Titanic (1997 film) | 24.01× | Movies & TV |
| Indeed.com | 6.54× | Business & Career |
| Fresca | 65.07× | Food & Beverages |
| Google Maps | 6.14× | Internet & Social Media |
| Elizabeth Taylor | 18.74× | Movies & TV |
| World of Coca-Cola | 89.85× | Travel & Leisure |
| Clint Eastwood | 13.54× | Movies & TV |
| ICloud | 13.88× | Technology & Electronics |
| Aaron Rodgers | 9.44× | Sports |
| Brittany Snow | 13.94× | Movies & TV |
| Kurt Cobain | 17.57× | Music & Radio |
| Lindsey Vonn | 13.94× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.51 |
| Community Orientation | OPEN | 1.47 |
| Mindfulness | BALANCE | 1.34 |
| Spirituality | BALANCE | 1.34 |
| Patriotism | CONSERVATISM | 1.3 |
| Travelling | THRILL | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 92.9% |
| Canada | 3.2% |
| United Kingdom | 2.1% |
See Doris Kearns Goodwin audiences in other countries
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Frequently asked questions
How many fans does Doris Kearns Goodwin have in United States?
Doris Kearns Goodwin has an estimated audience of 270,772 people in United States, concentrated in California and New York.
What is the gender split and age of Doris Kearns Goodwin fans?
48.6% of Doris Kearns Goodwin fans are female, 51.4% are male, with an average age of 48.8 years.
Which brands do Doris Kearns Goodwin fans like most?
Doris Kearns Goodwin fans show strongest brand affinity for Jennifer Love Hewitt (65.74×), Michael Keaton (70.1×), and Diane Keaton (20.15×) over the country average.
Where do Doris Kearns Goodwin fans live in United States?
Doris Kearns Goodwin fans in United States are most concentrated in California (reach 25,615), New York (reach 19,592), and Florida (reach 15,904). These three regions account for the largest share of the active audience.
What other brands do Doris Kearns Goodwin fans also like?
Beyond Doris Kearns Goodwin itself, the audience over-indexes on Michael Keaton (70.1×), Diane Keaton (20.15×), Wyndham Rewards (90.97×), and Mikaela Shiffrin (47.88×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Doris Kearns Goodwin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.