Rascasse Audience Intelligence

Dragon Ball Audience in United States

A data profile of the people who buy, follow and care about Dragon Ball in United States — modelled from more than twelve digital signal sources. Dragon Ball has an estimated audience of 5,440,111 people in United States.

#83among TV series in United States#177among Movie / TV Show / Series in United States#598in Movies & TV

The average Dragon Ball fan in United States is 28.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Otaku, Anime convention, Shōjo manga, with strongest over-indexing on Otaku (10.31× the country average).

Demographically, the Dragon Ball audience skews more male with an average age of 28.3, and over-indexes on personality traits such as Early Adopter Mentality, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Dragon Ball fan in United States is more male, around 28.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Otaku.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dragon Ball profile in United States.

Audience size
5.4M
in United States
Gender
38.5%♀
61.5% male
Age
28.3
average years
Country rank
#6199
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dragon Ball viewers

38.5% are female, 61.5% are male, average age 28.3.

Fig. 02

Gender split

38.5%
Female
61.5%
Male
Demographic split for Dragon Ball audience in United States
MetricValue
Female38.5%
Male61.5%
Average age28.3
Estimated audience size5,440,111
Fig. 03

Age distribution

Ø 28.3
average years
Age distribution of the Dragon Ball audience in United States
Age bracketShare%
16-1950%
20-2924%
30-3913%
40-498%
50+4%
Fig. 04

Worldwide distribution

25.3%

of the worldwide Dragon Ball audience comes from United States.

Worldwide audience distribution share by country for Dragon Ball
CountryShare
United States25.3%
Brazil7.1%
Italy5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dragon Ball audience in United States is strongest.

Fig. 05

Top regions by affinity

Dragon Ball fans by region: top regions in United States
#RegionReachAffinity×
01Texas~700K1.51×
02Arizona~200K1.48×
03Maryland~100K1.36×
04California~800K1.30×
05Alabama~100K1.28×
06Nevada~70K1.26×
07Florida~500K1.22×
08Oklahoma~70K1.22×
09Georgia~200K1.20×
10Arkansas~50K1.17×
11New Mexico~30K1.16×
12Louisiana~80K1.15×
13North Carolina~200K1.13×
14New Jersey~200K1.13×
15Mississippi~50K1.12×
16Kentucky~80K1.11×
17Tennessee~100K1.10×
18Washington~100K1.10×
19Alaska~10K1.10×
20New York~300K1.09×
21South Carolina~90K1.09×
22Virginia~100K1.07×
23Illinois~200K1.05×
24Indiana~100K1.05×
25Kansas~40K1.02×
26Oregon~60K1.00×
27Missouri~90K0.98×
28Utah~50K0.98×
29Nebraska~30K0.96×
30Pennsylvania~200K0.95×
31West Virginia~20K0.93×
32Michigan~100K0.92×
33Delaware~10K0.91×
34Ohio~200K0.90×
35Colorado~80K0.90×
36Rhode Island~20K0.90×
37Hawaii~20K0.89×
38Idaho~20K0.87×
39Massachusetts~90K0.86×
40Connecticut~40K0.81×
41Iowa~40K0.81×
42Washington, District of Columbia~10K0.81×
43North Dakota~9K0.81×
44Wisconsin~60K0.79×
45Minnesota~60K0.79×
46Wyoming~6K0.76×
47South Dakota~9K0.75×
48Montana~10K0.68×
49New Hampshire~10K0.67×
50Maine~10K0.66×
Fig. 06

Affinity by region

Affinity by region — Dragon Ball, United States
0.66×1.00×1.51×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dragon Ball audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dragon Ball audience
#·InterestCategoryAffinity×
01Shōjo mangaLiterature16.12×
02MangakaLiterature15.59×
03Bleach (anime)Movies & TV15.18×
04Fairy TailLiterature14.61×
05Naruto UzumakiLiterature12.12×
06Hunter × HunterLiterature12.05×
07My Hero AcademiaLiterature11.98×
08Dragon Ball ZMovies & TV10.54×
09OtakuLiterature10.31×
10Shōnen mangaLiterature10.08×
11FunimationMovies & TV10.02×
12GokuLiterature9.39×
13CrunchyrollGames8.73×
14Anime & CosplayFashion & Accessoires7.67×
15Anime conventionLiterature7.45×
16Japanese popular cultureTravel & Leisure7.09×
17Pokémon (video game series)Games6.41×
18Anime and manga fandomLiterature6.07×
19SupermanMovies & TV3.13×
20TikTokInternet & Social Media2.89×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dragon Ball audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Dragon Ball audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.31×
Social Media UsageJOY1.22×
Urban LifestyleOPEN1.10×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Dragon Ball audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.55×
IndulgenceJOY0.60×
DIY MentalityTHRILL0.60×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Dragon Ball have in United States?

Dragon Ball has an estimated audience of 5,440,111 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Dragon Ball viewers?

38.5% of Dragon Ball fans are female, 61.5% are male, with an average age of 28.3 years.

03

Which brands do Dragon Ball fans like most?

Dragon Ball fans show strongest brand affinity for Otaku (10.31×), Anime convention (7.45×), and Shōjo manga (16.12×) over the country average.

04

Where do Dragon Ball fans live in United States?

Dragon Ball fans in United States are most concentrated in California (reach ~800K), Texas (reach ~700K), and Florida (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Dragon Ball fans also like?

Beyond Dragon Ball itself, the audience over-indexes on Anime convention (7.45×), Shōjo manga (16.12×), Dragon Ball Z (10.54×), and Superman (3.13×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More TV series audiences in United States

See Dragon Ball audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Dragon Ball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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