A data profile of the people who buy, follow and care about Edie Falco in United States — modelled from more than twelve digital signal sources. Edie Falco has an estimated audience of 3,664,441 people in United States.
The average Edie Falco fan in United States is 50.7 years old, more male, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Mortgage loans, FedEx, Subway, with strongest over-indexing on Mortgage loans (4.27× the country average).
Demographically, the Edie Falco audience skews more male with an average age of 50.7, and over-indexes on personality traits such as Quality Awareness, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Edie Falco fan in United States is more male, around 50.7 years old, with strong Quality Awareness tendencies and a notable affinity for Mortgage loans.
The key figures that characterise the Edie Falco profile in United States.
25.7% are female, 74.3% are male, average age 50.7.
| Metric | Value |
|---|---|
| Female | 25.7% |
| Male | 74.3% |
| Average age | 50.7 |
| Estimated audience size | 3,664,441 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 0% | |
| 20-29 | 3% | |
| 30-39 | 18% | |
| 40-49 | 36% | |
| 50+ | 43% |
of the worldwide Edie Falco audience comes from United States.
| Country | Share |
|---|---|
| United States | 71.2% |
| United Kingdom | 12.1% |
| Germany | 4.6% |
Where the Edie Falco audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Rhode Island | ~20K | 1.40× | |
| 02 | Connecticut | ~50K | 1.35× | |
| 03 | New Hampshire | ~20K | 1.33× | |
| 04 | New Jersey | ~100K | 1.32× | |
| 05 | New York | ~300K | 1.30× | |
| 06 | Pennsylvania | ~200K | 1.27× | |
| 07 | Massachusetts | ~90K | 1.26× | |
| 08 | Maine | ~20K | 1.25× | |
| 09 | West Virginia | ~20K | 1.15× | |
| 10 | Ohio | ~100K | 1.14× | |
| 11 | Delaware | ~10K | 1.10× | |
| 12 | Vermont | ~7K | 1.10× | |
| 13 | Illinois | ~100K | 1.09× | |
| 14 | Kentucky | ~50K | 1.08× | |
| 15 | Michigan | ~100K | 1.04× | |
| 16 | Missouri | ~60K | 1.03× | |
| 17 | Wisconsin | ~50K | 1.02× | |
| 18 | Indiana | ~70K | 1.01× | |
| 19 | Oregon | ~40K | 1.01× | |
| 20 | North Carolina | ~100K | 1.00× | |
| 21 | Minnesota | ~50K | 1.00× | |
| 22 | New Mexico | ~20K | 1.00× | |
| 23 | Virginia | ~90K | 0.99× | |
| 24 | Arizona | ~70K | 0.99× | |
| 25 | Colorado | ~60K | 0.99× | |
| 26 | Montana | ~10K | 0.99× | |
| 27 | South Carolina | ~50K | 0.98× | |
| 28 | Maryland | ~60K | 0.97× | |
| 29 | Tennessee | ~70K | 0.96× | |
| 30 | Washington | ~70K | 0.95× | |
| 31 | Iowa | ~30K | 0.95× | |
| 32 | Kansas | ~30K | 0.94× | |
| 33 | Nebraska | ~20K | 0.94× | |
| 34 | Oklahoma | ~40K | 0.92× | |
| 35 | Idaho | ~20K | 0.92× | |
| 36 | North Dakota | ~7K | 0.92× | |
| 37 | Florida | ~200K | 0.89× | |
| 38 | Arkansas | ~30K | 0.89× | |
| 39 | California | ~300K | 0.88× | |
| 40 | Alabama | ~40K | 0.87× | |
| 41 | Alaska | ~7K | 0.87× | |
| 42 | Nevada | ~30K | 0.85× | |
| 43 | Louisiana | ~40K | 0.84× | |
| 44 | Georgia | ~90K | 0.83× | |
| 45 | Washington, District of Columbia | ~9K | 0.83× | |
| 46 | South Dakota | ~7K | 0.83× | |
| 47 | Texas | ~300K | 0.82× | |
| 48 | Mississippi | ~20K | 0.81× | |
| 49 | Utah | ~20K | 0.76× | |
| 50 | Hawaii | ~10K | 0.65× |
The strongest cross-interests of the Edie Falco audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Winona Ryder | Movies & TV | 7.12× | ||
| 02 | Tabloid (newspaper format) | Literature | 6.10× | ||
| 03 | Kelly Osbourne | Music & Radio | 6.10× | ||
| 04 | Rotten Tomatoes | Movies & TV | 5.63× | ||
| 05 | FedEx | Business & Career | 4.86× | ||
| 06 | Masters Tournament | Sports | 4.65× | ||
| 07 | True Detective | Movies & TV | 4.61× | ||
| 08 | First class travel | Travel & Leisure | 4.38× | ||
| 09 | QVC | Movies & TV | 4.36× | ||
| 10 | Mortgage loans | Business & Career | 4.27× | ||
| 11 | TV game shows | Movies & TV | 3.87× | ||
| 12 | Diane Keaton | Movies & TV | 3.67× | ||
| 13 | Subway | Food & Beverages | 3.56× | ||
| 14 | TMZ | Internet & Social Media | 3.01× | ||
| 15 | Internet & Social Media | 2.64× | |||
| 16 | Golf | Sports | 2.57× | ||
| 17 | Trader Joe's | Shopping | 2.39× | ||
| 18 | Internet & Social Media | 2.32× | |||
| 19 | Airbnb | Travel & Leisure | 2.19× | ||
| 20 | Barbecue | Food & Beverages | 2.14× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 2.02× | |
| Convenience Orientation | PREMIUM | 1.77× | |
| Patriotism | CONSERVATISM | 1.64× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.75× | |
| Creativity | OPEN | 0.85× | |
| Mindfulness | BALANCE | 0.88× |
Edie Falco has an estimated audience of 3,664,441 people in United States, concentrated in California and New York.
25.7% of Edie Falco fans are female, 74.3% are male, with an average age of 50.7 years.
Edie Falco fans show strongest brand affinity for Mortgage loans (4.27×), FedEx (4.86×), and Subway (3.56×) over the country average.
Edie Falco fans in United States are most concentrated in California (reach ~300K), New York (reach ~300K), and Texas (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Edie Falco itself, the audience over-indexes on FedEx (4.86×), Subway (3.56×), Pinterest (2.64×), and Tabloid (newspaper format) (6.1×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Edie Falco. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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