Editing Audience in United States

Editing logo

Editing has an estimated audience of 5,764,165 people in United States. 54.3% are female, 45.7% are male, average age 41.1. Top regions: California, Texas, Florida. Top brand affinities: Israel, Home staging, Jesse Plemons, Wikia, Nebraska Cornhuskers football.

The average Editing fan in United States is 41.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Israel, Home staging, Jesse Plemons, with strongest over-indexing on Israel (2.25× the country average). Demographically, the Editing audience skews balanced with an average age of 41.1, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Topic

Demographics of Editing fans

Demographic split for Editing audience in United States
MetricValue
Female54.3%
Male45.7%
Average age41.1
Estimated audience size5,764,165

Audience persona

The typical Editing fan in United States is balanced, around 41.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Editing in United States
RegionReachAffinity
California753,6091.19×
Texas583,8401.18×
Florida437,8111.12×
New York377,2691.17×
Georgia213,1521.2×
North Carolina197,1161.14×
Pennsylvania192,2290.99×
Illinois190,5820.99×
Ohio171,6800.97×
New Jersey164,4081.12×
Virginia158,6191.13×
Michigan150,9801×
Tennessee146,9531.27×
Washington130,2931.13×
Massachusetts117,2951.03×
Maryland111,0341.12×
Arizona105,7150.9×
Indiana102,7520.98×
Missouri94,6811.02×
South Carolina94,1961.09×
Alabama89,4851.11×
Louisiana88,2831.19×
Colorado82,6820.91×
Minnesota78,8710.95×
Wisconsin76,7650.89×
Kentucky73,9951.02×
Oklahoma73,1981.14×
Oregon70,2141.06×
Mississippi57,3301.21×
Connecticut57,1930.99×
Nevada55,6451×
Arkansas53,5461.13×
Utah48,7430.94×
Kansas46,7081.03×
Iowa42,7640.9×
New Mexico27,9490.97×
West Virginia26,0940.97×
Nebraska25,8450.89×
Hawaii25,7971.04×
Idaho24,7610.86×
New Hampshire18,9050.83×
Washington, District of Columbia18,4701.07×
Maine16,9570.82×
Rhode Island15,9650.87×
Delaware15,2580.96×
Montana11,5850.72×
South Dakota10,6620.8×
North Dakota9,1020.77×
Alaska8,9790.73×
Vermont7,5340.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Editing audience
BrandAffinityCategory
Israel2.25×Travel & Leisure
Home staging3.33×Home & Garden
Jesse Plemons1.87×Movies & TV
Wikia1.78×Internet & Social Media
Nebraska Cornhuskers football1.69×Sports
Kento Yamazaki4.95×Movies & TV
Urban horticulture1.53×Home & Garden
Winemaking1.93×Food & Beverages
Cam Ward1.58×Sports
Atkins diet2.09×Health
Captain America (1990 film)1.71×Movies & TV
Glossier1.94×Beauty & Wellness
Hayward, California3.95×Travel & Leisure
Nuts (film)2.03×Movies & TV
Corona (band)1.97×Music & Radio
Iron Man (film)1.6×Movies & TV
Jeep Wagoneer1.87×Cars & Mobility
Hocus Pocus1.53×Movies & TV
Cryptic crossword4.56×Technology & Electronics
Jeep Grand Cherokee (WJ)1.79×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Editing audience
TraitClusterScore
Early Adopter MentalityPOWER1.3
ExtroversionTHRILL1.28
Social Media UsageJOY1.16
LGBTQ+ IdentityOPEN1.14
Community OrientationOPEN1.14
IndividualismJOY1.14

Worldwide distribution

Worldwide audience distribution share by country for Editing
CountryShare
United States23.2%
India6.6%
China4.4%

See Editing audiences in other countries

More Literature audiences in United States

Frequently asked questions

How many fans does Editing have in United States?

Editing has an estimated audience of 5,764,165 people in United States, concentrated in California and Texas.

What is the gender split and age of Editing fans?

54.3% of Editing fans are female, 45.7% are male, with an average age of 41.1 years.

Which brands do Editing fans like most?

Editing fans show strongest brand affinity for Israel (2.25×), Home staging (3.33×), and Jesse Plemons (1.87×) over the country average.

Where do Editing fans live in United States?

Editing fans in United States are most concentrated in California (reach 753,609), Texas (reach 583,840), and Florida (reach 437,811). These three regions account for the largest share of the active audience.

What other brands do Editing fans also like?

Beyond Editing itself, the audience over-indexes on Home staging (3.33×), Jesse Plemons (1.87×), Wikia (1.78×), and Nebraska Cornhuskers football (1.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Editing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.