Edward Burns Audience in United States

Edward Burns logo

Edward Burns has an estimated audience of 687,984 people in United States. 86.2% are female, 13.8% are male, average age 38.0. Top regions: California, Texas, New York. Top brand affinities: Natural rubber, Mothercare, WFTS-TV, Saving, Necktie.

The average Edward Burns fan in United States is 38.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Natural rubber, Mothercare, WFTS-TV, with strongest over-indexing on Natural rubber (1.8× the country average). Demographically, the Edward Burns audience skews more female with an average age of 38.0, and over-indexes on personality traits such as Design Affinity, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Edward Burns fans

Demographic split for Edward Burns audience in United States
MetricValue
Female86.2%
Male13.8%
Average age38.0
Estimated audience size687,984

Audience persona

The typical Edward Burns fan in United States is more female, around 38.0 years old, with strong Design Affinity tendencies and a notable affinity for Natural rubber.

Top regions in United States

Top regions ranked by reach for Edward Burns in United States
RegionReachAffinity
California86,9751.15×
Texas55,5580.94×
New York49,4231.29×
Florida44,9040.96×
Illinois25,0021.09×
Pennsylvania24,1181.04×
Ohio22,0731.04×
New Jersey21,8871.25×
North Carolina19,2100.93×
Michigan17,5930.98×
Georgia17,2620.81×
Massachusetts16,4331.21×
Virginia16,4220.98×
Arizona14,7431.05×
Washington14,2961.04×
Tennessee13,3920.97×
Indiana12,3240.98×
Colorado11,7591.08×
Missouri11,5801.04×
Wisconsin11,1331.08×
South Carolina10,3051×
Minnesota10,0331.02×
Maryland10,0220.85×
Oregon9,0321.15×
Connecticut8,4351.22×
Kentucky7,9750.92×
Alabama7,8330.81×
Oklahoma7,6101×
Utah7,4731.21×
Louisiana7,3440.83×
Nevada6,3190.95×
Iowa5,6931×
Kansas5,4451×
Arkansas5,0300.89×
Idaho4,5001.3×
Mississippi3,7510.66×
New Mexico3,3520.97×
New Hampshire3,2421.2×
Nebraska3,1980.93×
Maine2,7901.13×
Hawaii2,5690.87×
Rhode Island2,3741.08×
West Virginia2,3580.74×
Montana2,1131.11×
Washington, District of Columbia1,8490.89×
Delaware1,6700.88×
South Dakota1,3420.84×
Vermont1,2671.05×
Alaska1,2050.82×
North Dakota1,0690.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Edward Burns audience
BrandAffinityCategory
Natural rubber1.8×Cars & Mobility
Mothercare2.05×Kids & Family
WFTS-TV3.21×Movies & TV
Saving1.51×Business & Career
Necktie2.54×Fashion & Accessoires
Fox & Friends2.2×Movies & TV
Cachorro2.25×Pets & Animals
WESH 2 News1.95×Movies & TV
Fox 13 News1.67×Movies & TV
Buenavista (Madrid)2.22×Travel & Leisure
English literature1.67×Literature
Haedo, Buenos Aires136.36×Travel & Leisure
Assassin's Creed II1.6×Games
Leprechaun2.15×Literature
Ellen Burstyn1.95×Movies & TV
Temple Grandin1.58×Literature
Tierra caliente1.57×Travel & Leisure
John Frusciante2.07×Music & Radio
Celtic punk1.55×Music & Radio
News 131.67×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Edward Burns audience
TraitClusterScore
Design AffinityPREMIUM1.59
LGBTQ+ IdentityOPEN1.41
Luxury OrientationPREMIUM1.36
MindfulnessBALANCE1.25
Risk AppetiteTHRILL1.25
SustainabilityBALANCE1.22

Worldwide distribution

Worldwide audience distribution share by country for Edward Burns
CountryShare
United States52.7%
United Kingdom13.5%
Germany6.1%

See Edward Burns audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Edward Burns have in United States?

Edward Burns has an estimated audience of 687,984 people in United States, concentrated in California and Texas.

What is the gender split and age of Edward Burns fans?

86.2% of Edward Burns fans are female, 13.8% are male, with an average age of 38.0 years.

Which brands do Edward Burns fans like most?

Edward Burns fans show strongest brand affinity for Natural rubber (1.8×), Mothercare (2.05×), and WFTS-TV (3.21×) over the country average.

Where do Edward Burns fans live in United States?

Edward Burns fans in United States are most concentrated in California (reach 86,975), Texas (reach 55,558), and New York (reach 49,423). These three regions account for the largest share of the active audience.

What other brands do Edward Burns fans also like?

Beyond Edward Burns itself, the audience over-indexes on Mothercare (2.05×), WFTS-TV (3.21×), Saving (1.51×), and Necktie (2.54×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Edward Burns. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.