A data profile of the people who buy, follow and care about ElrubiusOMG in United States — modelled from more than twelve digital signal sources. ElrubiusOMG has an estimated audience of 28,794 people in United States.
The average ElrubiusOMG fan in United States is 21.1 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Shrek, FIFA World Cup, United States national football team, with strongest over-indexing on Shrek (19.75× the country average).
Demographically, the ElrubiusOMG audience skews more male with an average age of 21.1, and over-indexes on personality traits such as Need for Security, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical ElrubiusOMG fan in United States is more male, around 21.1 years old, with strong Need for Security tendencies and a notable affinity for Shrek.
The key figures that characterise the ElrubiusOMG profile in United States.
31.7% are female, 68.3% are male, average age 21.1.
| Metric | Value |
|---|---|
| Female | 31.7% |
| Male | 68.3% |
| Average age | 21.1 |
| Estimated audience size | 28,794 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 82% | |
| 20-29 | 14% | |
| 30-39 | 3% | |
| 40-49 | 0% | |
| 50+ | 0% |
Where the ElrubiusOMG audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Idaho | <1K | 1.16× | |
| 02 | Rhode Island | <1K | 1.15× | |
| 03 | Delaware | <1K | 1.15× | |
| 04 | Arkansas | <1K | 1.06× | |
| 05 | Mississippi | <1K | 1.06× | |
| 06 | Utah | <1K | 1.04× | |
| 07 | New Mexico | <1K | 1.04× | |
| 08 | Connecticut | <1K | 1.03× | |
| 09 | Iowa | <1K | 1.03× | |
| 10 | Kansas | <1K | 1.03× | |
| 11 | Oklahoma | <1K | 1.02× | |
| 12 | Nebraska | <1K | 1.02× | |
| 13 | Kentucky | <1K | 1.01× | |
| 14 | Nevada | <1K | 1.01× | |
| 15 | Hawaii | <1K | 1.01× | |
| 16 | New Hampshire | <1K | 1.01× | |
| 17 | Washington, District of Columbia | <1K | 1.01× | |
| 18 | Alaska | <1K | 1.01× | |
| 19 | South Carolina | <1K | 1.00× | |
| 20 | Louisiana | <1K | 1.00× | |
| 21 | West Virginia | <1K | 1.00× | |
| 22 | Maine | <1K | 1.00× | |
| 23 | South Dakota | <1K | 1.00× | |
| 24 | North Dakota | <1K | 1.00× | |
| 25 | Vermont | <1K | 1.00× | |
| 26 | Missouri | <1K | 0.99× | |
| 27 | Oregon | <1K | 0.99× | |
| 28 | Montana | <1K | 0.99× | |
| 29 | Indiana | <1K | 0.98× | |
| 30 | Wisconsin | <1K | 0.98× | |
| 31 | Alabama | <1K | 0.98× | |
| 32 | Tennessee | <1K | 0.97× | |
| 33 | Maryland | <1K | 0.97× | |
| 34 | Colorado | <1K | 0.97× | |
| 35 | Minnesota | <1K | 0.97× | |
| 36 | Arizona | <1K | 0.96× | |
| 37 | Washington | <1K | 0.96× | |
| 38 | Massachusetts | <1K | 0.96× | |
| 39 | Michigan | <1K | 0.95× | |
| 40 | New Jersey | <1K | 0.95× | |
| 41 | Virginia | <1K | 0.95× | |
| 42 | Pennsylvania | <1K | 0.94× | |
| 43 | Ohio | <1K | 0.94× | |
| 44 | Georgia | <1K | 0.94× | |
| 45 | North Carolina | <1K | 0.94× | |
| 46 | Illinois | <1K | 0.93× | |
| 47 | Florida | ~2K | 0.90× | |
| 48 | New York | ~1K | 0.89× | |
| 49 | Texas | ~2K | 0.88× | |
| 50 | California | ~3K | 0.83× |
The strongest cross-interests of the ElrubiusOMG audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Real Sociedad | Sports | 40.00× | ||
| 02 | Drain cleaner | Home & Garden | 38.89× | ||
| 03 | Deportivo Alavés | Sports | 37.40× | ||
| 04 | Fluminense FC | Sports | 27.22× | ||
| 05 | United States national football team | Sports | 21.69× | ||
| 06 | Utah Mammoth | Sports | 19.89× | ||
| 07 | Shrek | Movies & TV | 19.75× | ||
| 08 | Copa Libertadores | Sports | 16.80× | ||
| 09 | FIFA Club World Cup | Sports | 15.10× | ||
| 10 | Atlético Madrid | Sports | 13.82× | ||
| 11 | Handball | Sports | 13.13× | ||
| 12 | Paris Saint-Germain | Sports | 10.89× | ||
| 13 | Graphic novel | Literature | 7.85× | ||
| 14 | La Liga | Sports | 7.50× | ||
| 15 | Millie Bobby Brown | Movies & TV | 5.17× | ||
| 16 | Mobile game | Games | 4.75× | ||
| 17 | FIFA World Cup | Sports | 4.60× | ||
| 18 | Anime and manga fandom | Literature | 4.60× | ||
| 19 | Real Madrid Club de Fútbol | Sports | 4.10× | ||
| 20 | Burger King | Food & Beverages | 3.21× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.60× | |
| Risk Appetite | THRILL | 1.44× | |
| Spirituality | BALANCE | 1.42× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 0.32× | |
| Family Orientation | CONSERVATISM | 0.33× | |
| DIY Mentality | THRILL | 0.40× |
ElrubiusOMG has an estimated audience of 28,794 people in United States, concentrated in California and Texas.
31.7% of ElrubiusOMG fans are female, 68.3% are male, with an average age of 21.1 years.
ElrubiusOMG fans show strongest brand affinity for Shrek (19.75×), FIFA World Cup (4.6×), and United States national football team (21.69×) over the country average.
ElrubiusOMG fans in United States are most concentrated in California (reach ~3K), Texas (reach ~2K), and Florida (reach ~2K). These three regions account for the largest share of the active audience.
Beyond ElrubiusOMG itself, the audience over-indexes on FIFA World Cup (4.6×), United States national football team (21.69×), Real Sociedad (40×), and Mobile game (4.75×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for ElrubiusOMG. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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