Rascasse Audience Intelligence

Empire (2015 TV series) Audience in United States

A data profile of the people who buy, follow and care about Empire (2015 TV series) in United States — modelled from more than twelve digital signal sources. Empire (2015 TV series) has an estimated audience of 4,300,486 people in United States.

#111among TV series in United States#264among Movie / TV Show / Series in United States#817in Movies & TV

The average Empire (2015 TV series) fan in United States is 34.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Diddy, Fabolous, The Breakfast Club, with strongest over-indexing on Diddy (9.94× the country average).

Demographically, the Empire (2015 TV series) audience skews more female with an average age of 34.2, and over-indexes on personality traits such as Career Orientation, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Empire (2015 TV series) fan in United States is more female, around 34.2 years old, with strong Career Orientation tendencies and a notable affinity for Diddy.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Empire (2015 TV series) profile in United States.

Audience size
4.3M
in United States
Gender
66.0%♀
34.0% male
Age
34.2
average years
Country rank
#7564
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Empire (2015 TV series) viewers

66.0% are female, 34.0% are male, average age 34.2.

Fig. 02

Gender split

66.0%
Female
34.0%
Male
Demographic split for Empire (2015 TV series) audience in United States
MetricValue
Female66.0%
Male34.0%
Average age34.2
Estimated audience size4,300,486
Fig. 03

Age distribution

Ø 34.2
average years
Age distribution of the Empire (2015 TV series) audience in United States
Age bracketShare%
16-1934%
20-2921%
30-3918%
40-4915%
50+13%
Fig. 04

Worldwide distribution

47.9%

of the worldwide Empire (2015 TV series) audience comes from United States.

Worldwide audience distribution share by country for Empire (2015 TV series)
CountryShare
United States47.9%
Canada5.2%
Japan4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Empire (2015 TV series) audience in United States is strongest.

Fig. 05

Top regions by affinity

Empire (2015 TV series) fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~200K2.27×
02Louisiana~100K1.91×
03Mississippi~60K1.76×
04Maine~30K1.65×
05South Carolina~100K1.54×
06Oklahoma~70K1.54×
07Delaware~20K1.52×
08Alabama~90K1.51×
09Michigan~200K1.50×
10Georgia~200K1.31×
11Nevada~50K1.30×
12Tennessee~100K1.18×
13New York~300K1.17×
14Maryland~90K1.17×
15North Carolina~200K1.15×
16Arizona~100K1.15×
17Illinois~200K1.14×
18Rhode Island~10K1.07×
19Texas~400K1.05×
20New Mexico~20K1.05×
21Colorado~70K1.01×
22Arkansas~40K0.98×
23California~500K0.95×
24Pennsylvania~100K0.94×
25Missouri~60K0.92×
26Ohio~100K0.91×
27Florida~300K0.90×
28Virginia~100K0.90×
29Minnesota~60K0.89×
30Indiana~70K0.88×
31Connecticut~40K0.86×
32Washington, District of Columbia~10K0.86×
33Kentucky~50K0.85×
34New Jersey~90K0.84×
35Kansas~30K0.77×
36Alaska~7K0.74×
37Wisconsin~50K0.72×
38South Dakota~7K0.71×
39North Dakota~6K0.70×
40West Virginia~10K0.69×
41Hawaii~10K0.69×
42Washington~60K0.68×
43Oregon~30K0.68×
44Utah~20K0.64×
45Idaho~10K0.63×
46Nebraska~10K0.60×
47New Hampshire~10K0.60×
48Iowa~20K0.59×
49Vermont~4K0.58×
50Montana~7K0.56×
Fig. 06

Affinity by region

Affinity by region — Empire (2015 TV series), United States
0.56×1.00×2.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Empire (2015 TV series) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Empire (2015 TV series) audience
#·InterestCategoryAffinity×
01FabolousMusic & Radio51.07×
02Why Did I Get Married?Movies & TV16.60×
03tuesday morningShopping14.58×
04DiddyMusic & Radio9.94×
05Sexy JeansFashion & Accessoires8.95×
06Keith DavidMovies & TV8.85×
07Tessa ThompsonMovies & TV7.72×
08Keke PalmerMovies & TV6.44×
09Soca musicMusic & Radio6.17×
10ShaperFashion & Accessoires5.85×
11Michael B. JordanMovies & TV5.55×
12The Breakfast ClubMovies & TV5.31×
13Teyana TaylorMovies & TV5.00×
14Health And BeautyBeauty & Wellness4.00×
15Makeup TutorialsBeauty & Wellness3.79×
16Atlanta hip hopMusic & Radio3.55×
17Curly HairBeauty & Wellness3.19×
18Southern hip hopMusic & Radio3.04×
19Madea's Class ReunionMovies & TV2.92×
20Lace wigBeauty & Wellness2.70×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Empire (2015 TV series) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Empire (2015 TV series) audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.30×
Price SensitivityPREMIUM1.29×
Urban LifestyleOPEN1.26×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Empire (2015 TV series) audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.89×
DIY MentalityTHRILL0.91×
TraditionCONSERVATISM0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Empire (2015 TV series) have in United States?

Empire (2015 TV series) has an estimated audience of 4,300,486 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Empire (2015 TV series) viewers?

66.0% of Empire (2015 TV series) fans are female, 34.0% are male, with an average age of 34.2 years.

03

Which brands do Empire (2015 TV series) fans like most?

Empire (2015 TV series) fans show strongest brand affinity for Diddy (9.94×), Fabolous (51.07×), and The Breakfast Club (5.31×) over the country average.

04

Where do Empire (2015 TV series) fans live in United States?

Empire (2015 TV series) fans in United States are most concentrated in California (reach ~500K), Texas (reach ~400K), and New York (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Empire (2015 TV series) fans also like?

Beyond Empire (2015 TV series) itself, the audience over-indexes on Fabolous (51.07×), The Breakfast Club (5.31×), Michael B. Jordan (5.55×), and Health And Beauty (4×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Empire (2015 TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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