Employee retention Audience in United States

Employee retention logo

Employee retention has an estimated audience of 342,109 people in United States. 53.6% are female, 46.4% are male, average age 41.8. Top regions: California, Texas, New York. Top brand affinities: Cullinan Diamond, Historic site, Zoo Tycoon (series), Business English, Israel.

The average Employee retention fan in United States is 41.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Cullinan Diamond, Historic site, Zoo Tycoon (series), with strongest over-indexing on Cullinan Diamond (24.76× the country average). Demographically, the Employee retention audience skews balanced with an average age of 41.8, and over-indexes on personality traits such as Career Orientation, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Employee retention fans

Demographic split for Employee retention audience in United States
MetricValue
Female53.6%
Male46.4%
Average age41.8
Estimated audience size342,109

Audience persona

The typical Employee retention fan in United States is balanced, around 41.8 years old, with strong Career Orientation tendencies and a notable affinity for Cullinan Diamond.

Top regions in United States

Top regions ranked by reach for Employee retention in United States
RegionReachAffinity
California41,8821.11×
Texas30,4921.04×
New York26,0541.36×
Florida19,5920.85×
Virginia13,9161.67×
Illinois12,5191.1×
Georgia11,6591.11×
Pennsylvania11,2230.97×
North Carolina10,9471.06×
Ohio9,6400.91×
New Jersey8,3080.95×
Michigan8,2830.93×
Arizona7,0591.01×
Maryland6,9751.19×
Tennessee6,6620.97×
Massachusetts6,5820.98×
South Carolina6,4871.26×
Indiana6,4441.03×
Missouri5,8811.07×
Washington5,4930.8×
Wisconsin5,3411.04×
Colorado4,9890.93×
Alabama4,9081.03×
Minnesota4,4670.91×
Kentucky4,4461.04×
Oregon4,2911.09×
Louisiana4,0450.92×
Oklahoma3,8111×
Connecticut3,0260.88×
Mississippi3,0061.07×
Kansas2,9731.1×
Iowa2,7640.98×
Utah2,5270.82×
Arkansas2,4540.87×
Nevada2,3610.71×
Nebraska1,6230.95×
New Mexico1,4530.85×
Washington, District of Columbia1,4491.41×
Hawaii1,4200.97×
Idaho1,3630.79×
New Hampshire1,3260.98×
West Virginia1,1400.72×
Maine1,0130.83×
Alaska8701.19×
Montana7580.8×
South Dakota7490.95×
Rhode Island7470.69×
North Dakota7291.04×
Delaware7170.76×
Wyoming6511.28×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Employee retention audience
BrandAffinityCategory
Cullinan Diamond24.76×
Historic site5.06×Arts & Culture
Zoo Tycoon (series)20×Games
Business English5.3×Business & Career
Israel1.84×Travel & Leisure
Governor of Michigan6.31×Politics & Society
Goop3.59×Internet & Social Media
Kendra Scott1.89×Fashion & Accessoires
Vocal harmony2.9×Music & Radio
Grinch2.44×Movies & TV
Wikia1.95×Internet & Social Media
ARCO1.64×Cars & Mobility
Cam Ward2.14×Sports
Wok3.56×Food & Beverages
El Paso County, Colorado6.88×Travel & Leisure
Fairy godmother3.92×Literature
Hipster4.94×Politics & Society
Jesse Plemons1.7×Movies & TV
edureka17.65×Business & Career
Hibachi3.67×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Employee retention audience
TraitClusterScore
Career OrientationPOWER2.66
SustainabilityBALANCE1.88
Need for SecurityCONSERVATISM1.86
Family OrientationCONSERVATISM1.67
Risk AppetiteTHRILL1.65
Quality AwarenessPREMIUM1.55

Worldwide distribution

Worldwide audience distribution share by country for Employee retention
CountryShare
United States49.8%
Germany6.5%
France6.4%

See Employee retention audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Employee retention have in United States?

Employee retention has an estimated audience of 342,109 people in United States, concentrated in California and Texas.

What is the gender split and age of Employee retention fans?

53.6% of Employee retention fans are female, 46.4% are male, with an average age of 41.8 years.

Which brands do Employee retention fans like most?

Employee retention fans show strongest brand affinity for Cullinan Diamond (24.76×), Historic site (5.06×), and Zoo Tycoon (series) (20×) over the country average.

Where do Employee retention fans live in United States?

Employee retention fans in United States are most concentrated in California (reach 41,882), Texas (reach 30,492), and New York (reach 26,054). These three regions account for the largest share of the active audience.

What other brands do Employee retention fans also like?

Beyond Employee retention itself, the audience over-indexes on Historic site (5.06×), Zoo Tycoon (series) (20×), Business English (5.3×), and Israel (1.84×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Employee retention. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.