ESV Study Bible Audience in United States

ESV Study Bible has an estimated audience of 367,068 people in United States. 54.8% are female, 45.2% are male, average age 41.0. Top regions: Texas, California, Florida. Top brand affinities: Finnair, Google News, AccuWeather, StubHub, Clint Eastwood.

The average ESV Study Bible fan in United States is 41.0 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Finnair, Google News, AccuWeather, with strongest over-indexing on Finnair (675× the country average). Demographically, the ESV Study Bible audience skews balanced with an average age of 41.0, and over-indexes on personality traits such as Spirituality, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Book / Manga / Comic · Subtype: Novel

Demographics of ESV Study Bible fans

Demographic split for ESV Study Bible audience in United States
MetricValue
Female54.8%
Male45.2%
Average age41.0
Estimated audience size367,068

Audience persona

The typical ESV Study Bible fan in United States is balanced, around 41.0 years old, with strong Spirituality tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for ESV Study Bible in United States
RegionReachAffinity
Texas34,0801.08×
California26,1780.65×
Florida20,2420.81×
North Carolina16,3731.48×
Georgia15,7221.39×
Tennessee14,2691.94×
Alabama11,9762.34×
Ohio11,5081.02×
Pennsylvania10,5560.85×
Virginia9,4721.06×
Michigan9,4500.98×
South Carolina9,2381.67×
Illinois9,1250.75×
Kentucky8,8621.93×
New York8,8160.43×
Indiana8,6501.29×
Missouri8,1191.37×
Mississippi7,1252.36×
Oklahoma6,3341.55×
Arkansas6,0682.01×
Washington6,0580.82×
Arizona5,7410.77×
Louisiana5,6471.19×
Minnesota5,2691×
Colorado4,8880.84×
Wisconsin4,4680.81×
Maryland4,1760.66×
New Jersey3,7070.4×
Kansas3,5801.24×
Oregon3,5170.84×
Iowa3,4921.15×
Massachusetts2,8580.4×
West Virginia2,1581.26×
Idaho2,0911.14×
Nebraska1,8521.01×
Connecticut1,7390.47×
Nevada1,6900.48×
Utah1,3240.4×
New Mexico1,1950.65×
Montana1,1241.1×
South Dakota9661.14×
Hawaii8710.55×
Maine7980.61×
New Hampshire7260.5×
Alaska7130.91×
North Dakota6860.91×
Delaware6390.63×
Wyoming5661.04×
Washington, District of Columbia5000.45×
Rhode Island3990.34×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for ESV Study Bible audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Google News19.42×News
AccuWeather16.31×Home & Garden
StubHub16.02×Travel & Leisure
Clint Eastwood12.97×Movies & TV
Autism Awareness13.02×Health
Capital One5.5×Business & Career
DocuSign15.39×Technology & Electronics
OpenTable16.18×Food & Beverages
Flickr12.73×Internet & Social Media
Diabetes mellitus awareness8.58×Health
Google Maps5.02×Internet & Social Media
Robert Pattinson15.08×Movies & TV
Indeed.com5.11×Business & Career
Idris Elba16.3×Movies & TV
Michelle Pfeiffer13.36×Movies & TV
Telegram14.83×Internet & Social Media
Liam Neeson11.43×Movies & TV
Choice Hotels18.49×Travel & Leisure
Rebecca Ferguson17×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by ESV Study Bible audience
TraitClusterScore
SpiritualityBALANCE2.43
Risk AppetiteTHRILL1.67
LGBTQ+ IdentityOPEN1.61
Luxury OrientationPREMIUM1.6
PatriotismCONSERVATISM1.57
TraditionCONSERVATISM1.45

Worldwide distribution

Worldwide audience distribution share by country for ESV Study Bible
CountryShare
United States82.2%
United Kingdom4.6%
Canada3.7%

See ESV Study Bible audiences in other countries

More Novel audiences in United States

Frequently asked questions

How many fans does ESV Study Bible have in United States?

ESV Study Bible has an estimated audience of 367,068 people in United States, concentrated in Texas and California.

What is the gender split and age of ESV Study Bible fans?

54.8% of ESV Study Bible fans are female, 45.2% are male, with an average age of 41.0 years.

Which brands do ESV Study Bible fans like most?

ESV Study Bible fans show strongest brand affinity for Finnair (675×), Google News (19.42×), and AccuWeather (16.31×) over the country average.

Where do ESV Study Bible fans live in United States?

ESV Study Bible fans in United States are most concentrated in Texas (reach 34,080), California (reach 26,178), and Florida (reach 20,242). These three regions account for the largest share of the active audience.

What other brands do ESV Study Bible fans also like?

Beyond ESV Study Bible itself, the audience over-indexes on Google News (19.42×), AccuWeather (16.31×), StubHub (16.02×), and Clint Eastwood (12.97×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for ESV Study Bible. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.