Rascasse Audience Intelligence

Fantasy cricket Audience in United States

A data profile of the people who buy, follow and care about Fantasy cricket in United States — modelled from more than twelve digital signal sources. Fantasy cricket has an estimated audience of 648,988 people in United States.

#10350among Topic in United States#2969in Sports

The average Fantasy cricket fan in United States is 36.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Jennifer Love Hewitt, James Franco, E-Trade, with strongest over-indexing on Jennifer Love Hewitt (60.57× the country average).

Demographically, the Fantasy cricket audience skews more male with an average age of 36.5, and over-indexes on personality traits such as Patriotism, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Fantasy cricket fan in United States is more male, around 36.5 years old, with strong Patriotism tendencies and a notable affinity for Jennifer Love Hewitt.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fantasy cricket profile in United States.

Audience size
649K
in United States
Gender
30.2%♀
69.8% male
Age
36.5
average years
Country rank
#31314
Topic in United States
Fig. 01

Search interest · 12-month trend

-31%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fantasy cricket fans

30.2% are female, 69.8% are male, average age 36.5.

Fig. 02

Gender split

30.2%
Female
69.8%
Male
Demographic split for Fantasy cricket audience in United States
MetricValue
Female30.2%
Male69.8%
Average age36.5
Estimated audience size648,988
Fig. 03

Age distribution

Ø 36.5
average years
Age distribution of the Fantasy cricket audience in United States
Age bracketShare%
16-1926%
20-2923%
30-3918%
40-4914%
50+18%
Fig. 04

Worldwide distribution

4.2%

of the worldwide Fantasy cricket audience comes from United States.

Worldwide audience distribution share by country for Fantasy cricket
CountryShare
India77.6%
United States4.2%
Japan2.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fantasy cricket audience in United States is strongest.

Fig. 05

Top regions by affinity

Fantasy cricket fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~2K1.38×
02Delaware~2K1.29×
03Washington, District of Columbia~2K1.19×
04Rhode Island~2K1.16×
05New Hampshire~3K1.13×
06Maine~3K1.13×
07West Virginia~3K1.12×
08Hawaii~3K1.12×
09Kansas~6K1.11×
10Idaho~4K1.11×
11Nebraska~4K1.08×
12New Mexico~3K1.06×
13Connecticut~7K1.05×
14Iowa~6K1.05×
15Arkansas~6K1.04×
16Wyoming<1K1.02×
17Mississippi~5K1.01×
18South Dakota~2K1.01×
19Alaska~1K1.01×
20North Dakota~1K1.00×
21Kentucky~8K0.99×
22Oklahoma~7K0.99×
23Alabama~9K0.98×
24Nevada~6K0.98×
25Louisiana~8K0.97×
26Oregon~7K0.97×
27Utah~6K0.97×
28Missouri~10K0.96×
29Indiana~10K0.94×
30Colorado~10K0.94×
31Wisconsin~9K0.94×
32South Carolina~9K0.94×
33Tennessee~10K0.93×
34Maryland~10K0.93×
35Minnesota~9K0.93×
36Massachusetts~10K0.92×
37New Jersey~20K0.91×
38Arizona~10K0.91×
39Washington~10K0.91×
40Michigan~20K0.89×
41Virginia~10K0.89×
42Georgia~20K0.88×
43North Carolina~20K0.88×
44Pennsylvania~20K0.87×
45Ohio~20K0.87×
46Illinois~20K0.85×
47Florida~40K0.83×
48New York~30K0.79×
49Texas~40K0.74×
50California~50K0.69×
Fig. 06

Affinity by region

Affinity by region — Fantasy cricket, United States
0.69×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fantasy cricket audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fantasy cricket audience
#·InterestCategoryAffinity×
01TeamSnapSports62.05×
02Jennifer Love HewittMovies & TV60.57×
03Rosario DawsonMovies & TV40.64×
04Hilary SwankMovies & TV36.70×
05Sam RockwellMovies & TV36.49×
06Schneider ElectricTechnology & Electronics33.81×
07Indian Premier LeagueSports32.20×
08James FrancoMovies & TV31.10×
09Vintage BooksLiterature28.62×
10India national cricket teamSports27.05×
11FlipkartShopping23.49×
12E-TradeBusiness & Career21.25×
13Term life insuranceBusiness & Career19.87×
14NikonTechnology & Electronics18.11×
15Kat DenningsMovies & TV17.81×
16Brooks SportsFashion & Accessoires17.68×
17CanonTechnology & Electronics15.49×
18BlackjackGames15.04×
19Chat roomInternet & Social Media14.37×
20SupermanMovies & TV3.33×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fantasy cricket audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Fantasy cricket audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.23×
Price SensitivityPREMIUM2.21×
Risk AppetiteTHRILL2.01×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Fantasy cricket audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.56×
ExtroversionTHRILL0.57×
SustainabilityBALANCE0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Fantasy cricket have in United States?

Fantasy cricket has an estimated audience of 648,988 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Fantasy cricket fans?

30.2% of Fantasy cricket fans are female, 69.8% are male, with an average age of 36.5 years.

03

Which brands do Fantasy cricket fans like most?

Fantasy cricket fans show strongest brand affinity for Jennifer Love Hewitt (60.57×), James Franco (31.1×), and E-Trade (21.25×) over the country average.

04

Where do Fantasy cricket fans live in United States?

Fantasy cricket fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Fantasy cricket fans also like?

Beyond Fantasy cricket itself, the audience over-indexes on James Franco (31.1×), E-Trade (21.25×), Indian Premier League (32.2×), and Rosario Dawson (40.64×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in United States

See Fantasy cricket audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Fantasy cricket. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →