Fargo (TV series) Audience in United States
Fargo (TV series) has an estimated audience of 1,241,716 people in United States. 48.2% are female, 51.8% are male, average age 39.5. Top brand affinities: Eurostar, Diane Keaton, Sharp Aquos, Bordeaux wine, True Detective.
Top brand affinities include Eurostar, Diane Keaton, Sharp Aquos, with strongest over-indexing on Eurostar (339.3× the country average). Demographically, the Fargo (TV series) audience skews balanced with an average age of 39.5, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Fargo (TV series) fans
| Metric | Value |
|---|---|
| Female | 48.2% |
| Male | 51.8% |
| Average age | 39.5 |
| Estimated audience size | 1,241,716 |
Audience persona
The typical Fargo (TV series) fan in United States is balanced, around 39.5 years old, with strong Patriotism tendencies and a notable affinity for Eurostar.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Eurostar | 339.3× | Cars & Mobility |
| Diane Keaton | 30.83× | Movies & TV |
| Sharp Aquos | 408.23× | Technology & Electronics |
| Bordeaux wine | 75.58× | Food & Beverages |
| True Detective | 19.35× | Movies & TV |
| Al Pacino | 31.88× | Movies & TV |
| Marlon Brando | 36.08× | Movies & TV |
| Autism Awareness | 19.03× | Health |
| BoJack Horseman | 38.27× | Movies & TV |
| Kate Beckinsale | 26.1× | Movies & TV |
| Diabetes mellitus awareness | 12.48× | Health |
| Josh Gad | 36.57× | Movies & TV |
| Twin Peaks | 13.48× | Movies & TV |
| Snapped | 18.19× | Movies & TV |
| Javier Bardem | 20.23× | Movies & TV |
| Evan Rachel Wood | 33.93× | Movies & TV |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Better Call Saul | 20.18× | Movies & TV |
| Mad Men | 21.86× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.43 |
| Early Adopter Mentality | POWER | 1.54 |
| Extroversion | THRILL | 1.37 |
| Urban Lifestyle | OPEN | 1.28 |
| Risk Appetite | THRILL | 1.28 |
| LGBTQ+ Identity | OPEN | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 36.7% |
| United Kingdom | 5.9% |
| China | 4.8% |
See Fargo (TV series) audiences in other countries
More TV series audiences in United States
- Superman (134,978,918)
- Euphoria (131,605,431)
- Friends (88,648,863)
- Peacemaker (68,050,277)
- Survival skills (36,160,023)
How to read this data
Audience size is the estimated number of people in United States who actively search for Fargo (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.