FKA Twigs Audience in United States

FKA Twigs logo

FKA Twigs has an estimated audience of 1,061,724 people in United States. 41.1% are female, 58.9% are male, average age 23.5. Top regions: California, Texas, New York. Top brand affinities: Dog breed, Home construction, Sub Zero (Official), 3D printing, Mothercare.

The average FKA Twigs fan in United States is 23.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Dog breed, Home construction, Sub Zero (Official), with strongest over-indexing on Dog breed (1.73× the country average). Demographically, the FKA Twigs audience skews more male with an average age of 23.5, and over-indexes on personality traits such as Sustainability, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: R&B

Demographics of FKA Twigs fans

Demographic split for FKA Twigs audience in United States
MetricValue
Female41.1%
Male58.9%
Average age23.5
Estimated audience size1,061,724

Audience persona

The typical FKA Twigs fan in United States is more male, around 23.5 years old, with strong Sustainability tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for FKA Twigs in United States
RegionReachAffinity
California170,8391.46×
Texas109,0821.2×
New York94,0011.58×
Florida76,1691.06×
Illinois46,1031.3×
Georgia39,7121.21×
Pennsylvania37,2051.04×
North Carolina33,5461.05×
Ohio31,6930.97×
Virginia28,6331.11×
New Jersey28,1101.04×
Washington27,2861.28×
Michigan27,1080.98×
Massachusetts23,6941.13×
Maryland21,9511.2×
Arizona21,7121×
Tennessee21,1380.99×
Colorado18,2861.09×
Indiana18,0380.93×
Missouri17,0391×
Oregon16,4241.35×
South Carolina14,5070.91×
Minnesota14,1710.93×
Louisiana14,1071.03×
Wisconsin13,1990.83×
Nevada13,1431.28×
Oklahoma12,6941.08×
Kentucky12,4720.94×
Alabama11,5760.78×
Connecticut11,0851.04×
Utah8,4200.89×
Arkansas7,6770.88×
Kansas7,3120.87×
Mississippi7,2810.83×
Iowa6,3260.72×
New Mexico5,7911.09×
Washington, District of Columbia4,6641.46×
Idaho4,2910.81×
Hawaii4,2640.93×
Nebraska4,1860.79×
West Virginia3,7180.75×
Rhode Island3,5641.05×
Maine3,3970.89×
New Hampshire3,3880.81×
Delaware2,6540.91×
Montana2,2920.78×
Alaska1,9620.86×
Vermont1,6950.91×
South Dakota1,4640.6×
North Dakota1,4310.66×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for FKA Twigs audience
BrandAffinityCategory
Dog breed1.73×Pets & Animals
Home construction2.11×Home & Garden
Sub Zero (Official)7.14×Literature
3D printing1.57×Technology & Electronics
Mothercare1.98×Kids & Family
Springfield, Illinois6.18×Travel & Leisure
IS (Infinite Stratos)2.15×Literature
JC Whitney9.01×Shopping
Highland games4.8×Sports
Tierra caliente3.08×Travel & Leisure
Overtone3.66×Beauty & Wellness
Mortgage insurance1.53×Business & Career
Atkins diet1.73×Health
Ironmongery3.41×Home & Garden
Ellen Burstyn2.99×Movies & TV
Consequence (rapper)2.04×Music & Radio
Commercial mortgage2.04×Business & Career
New York Harbor4.12×Travel & Leisure
Brittney Griner2.39×Sports
E-box3.76×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by FKA Twigs audience
TraitClusterScore
SustainabilityBALANCE2.36
MindfulnessBALANCE2.29
Early Adopter MentalityPOWER1.79
Urban LifestyleOPEN1.69
ExtroversionTHRILL1.59
Pet OwnershipJOY1.48

Worldwide distribution

Worldwide audience distribution share by country for FKA Twigs
CountryShare
United States41.8%
United Kingdom7.2%
Germany5.2%

See FKA Twigs audiences in other countries

More R&B audiences in United States

Frequently asked questions

How many fans does FKA Twigs have in United States?

FKA Twigs has an estimated audience of 1,061,724 people in United States, concentrated in California and Texas.

What is the gender split and age of FKA Twigs fans?

41.1% of FKA Twigs fans are female, 58.9% are male, with an average age of 23.5 years.

Which brands do FKA Twigs fans like most?

FKA Twigs fans show strongest brand affinity for Dog breed (1.73×), Home construction (2.11×), and Sub Zero (Official) (7.14×) over the country average.

Where do FKA Twigs fans live in United States?

FKA Twigs fans in United States are most concentrated in California (reach 170,839), Texas (reach 109,082), and New York (reach 94,001). These three regions account for the largest share of the active audience.

What other brands do FKA Twigs fans also like?

Beyond FKA Twigs itself, the audience over-indexes on Home construction (2.11×), Sub Zero (Official) (7.14×), 3D printing (1.57×), and Mothercare (1.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for FKA Twigs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.