Flat-Coated Retriever Audience in United States

Flat-Coated Retriever has an estimated audience of 354,076 people in United States. 76.3% are female, 23.7% are male, average age 37.2. Top brand affinities: Keene, New Hampshire, Mathcore, Google Home, Collectable, Staycation.
Top brand affinities include Keene, New Hampshire, Mathcore, Google Home, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Flat-Coated Retriever audience skews more female with an average age of 37.2, and over-indexes on personality traits such as Design Affinity, Pet Ownership.
Category: Pets & Animals · Type: Topic · Subtype: Dog breed
Demographics of Flat-Coated Retriever fans
| Metric | Value |
|---|---|
| Female | 76.3% |
| Male | 23.7% |
| Average age | 37.2 |
| Estimated audience size | 354,076 |
Audience persona
The typical Flat-Coated Retriever fan in United States is more female, around 37.2 years old, with strong Design Affinity tendencies and a notable affinity for Keene, New Hampshire.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Mathcore | 18.06× | Music & Radio |
| Google Home | 11.64× | Technology & Electronics |
| Collectable | 1.87× | Kids & Family |
| Staycation | 3.71× | Home & Garden |
| Product design | 2.11× | Business & Career |
| The Historian | 16.48× | Literature |
| Natural rubber | 1.78× | Cars & Mobility |
| Bank account | 1.94× | Business & Career |
| JDSU | 2.32× | Business & Career |
| Historic site | 3.22× | Arts & Culture |
| Eurail | 16.57× | Cars & Mobility |
| Home staging | 3.7× | Home & Garden |
| Elsword | 11.15× | Games |
| Vocal harmony | 3× | Music & Radio |
| Parral, Chihuahua | 9.05× | Travel & Leisure |
| Mount Kilimanjaro | 10.29× | Travel & Leisure |
| UK garage | 3.3× | Music & Radio |
| Nebraska Cornhuskers football | 2.06× | Sports |
| Fairy godmother | 4.02× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.88 |
| Pet Ownership | JOY | 1.83 |
| Luxury Orientation | PREMIUM | 1.81 |
| LGBTQ+ Identity | OPEN | 1.53 |
| Sustainability | BALANCE | 1.39 |
| Early Adopter Mentality | POWER | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 38.5% |
| Germany | 7.2% |
| Canada | 6.3% |
See Flat-Coated Retriever audiences in other countries
More Dog breed audiences in United States
- Labrador Retriever (27,891,146)
- French Bulldog (25,825,076)
- Dachshund (23,894,095)
- Yorkshire Terrier (23,806,508)
- Poodle (22,630,792)
How to read this data
Audience size is the estimated number of people in United States who actively search for Flat-Coated Retriever. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.