Food grain Audience in United States

Food grain has an estimated audience of 2,126,642 people in United States. 49.1% are female, 50.9% are male, average age 42.2. Top brand affinities: Finnair, Capital One, Google Maps, CarGurus, AccuWeather.

Top brand affinities include Finnair, Capital One, Google Maps, with strongest over-indexing on Finnair (675× the country average). Demographically, the Food grain audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Luxury Orientation, Design Affinity.

Category: Food & Beverages · Type: Topic

Demographics of Food grain fans

Demographic split for Food grain audience in United States
MetricValue
Female49.1%
Male50.9%
Average age42.2
Estimated audience size2,126,642

Audience persona

The typical Food grain fan in United States is balanced, around 42.2 years old, with strong Luxury Orientation tendencies and a notable affinity for Finnair.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Food grain audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Capital One13.83×Business & Career
Google Maps11.15×Internet & Social Media
CarGurus16.16×Cars & Mobility
AccuWeather14.23×Home & Garden
Indeed.com8.81×Business & Career
Circle K14.41×Shopping
Morningstar42.1×Business & Career
Diane Keaton9.18×Movies & TV
Enterprise Rent-A-Car8.75×Cars & Mobility
Google News8.44×News
Aaron Rodgers8.93×Sports
Demi Moore12.49×Movies & TV
Bruce Willis9.45×Movies & TV
Clint Eastwood11.76×Movies & TV
Billy Bob Thornton11.35×Movies & TV
Pretzel17.81×Food & Beverages
DeviantArt8.2×Internet & Social Media
Dakota Johnson10.88×Movies & TV
Khan Academy9.16×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Food grain audience
TraitClusterScore
Luxury OrientationPREMIUM1.52
Design AffinityPREMIUM1.49
Healthy LifestyleBALANCE1.47
SustainabilityBALANCE1.42
Quality AwarenessPREMIUM1.24
IndulgenceJOY1.21

Worldwide distribution

Worldwide audience distribution share by country for Food grain
CountryShare
United States25.3%
Pakistan11.7%
Taiwan8.6%

See Food grain audiences in other countries

More Food & Beverages audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Food grain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.