Ford Transit Connect Audience in United States

Ford Transit Connect logo

Ford Transit Connect has an estimated audience of 349,240 people in United States. 38.9% are female, 61.1% are male, average age 36.1. Top regions: California, Florida, Texas. Top brand affinities: Minibus, Ford Transit, School bus, Speedway Motors, Ford Transit Custom.

The average Ford Transit Connect fan in United States is 36.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Minibus, Ford Transit, School bus, with strongest over-indexing on Minibus (99.83× the country average). Demographically, the Ford Transit Connect audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Need for Security, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

Demographics of Ford Transit Connect fans

Demographic split for Ford Transit Connect audience in United States
MetricValue
Female38.9%
Male61.1%
Average age36.1
Estimated audience size349,240

Audience persona

The typical Ford Transit Connect fan in United States is more male, around 36.1 years old, with strong Need for Security tendencies and a notable affinity for Minibus.

Top regions in United States

Top regions ranked by reach for Ford Transit Connect in United States
RegionReachAffinity
California57,4561.5×
Florida34,5931.46×
Texas27,6790.92×
New York24,3601.25×
Illinois14,7881.27×
Pennsylvania12,4171.06×
New Jersey11,7241.32×
North Carolina10,9941.05×
Georgia10,723
Ohio10,5840.98×
Michigan10,5371.15×
Washington10,4511.49×
Virginia8,8171.04×
Massachusetts8,7881.28×
Tennessee6,7360.96×
Maryland6,7211.12×
Arizona6,5430.92×
Indiana6,411
Oregon5,8171.45×
Colorado5,3510.97×
Wisconsin5,240
Missouri5,1850.92×
Minnesota4,5960.92×
South Carolina4,4020.84×
Connecticut4,1411.18×
Kentucky3,9390.9×
Oklahoma3,5840.92×
Alabama3,4430.71×
Louisiana3,1160.69×
Nevada3,0200.89×
Utah2,9640.95×
Iowa2,4500.85×
Kansas2,2850.83×
Hawaii2,1831.45×
Arkansas2,1190.74×
New Mexico1,8201.04×
New Hampshire1,7571.28×
Mississippi1,6620.58×
Idaho1,6480.94×
Maine1,3961.12×
Nebraska1,3650.78×
Rhode Island1,2331.11×
West Virginia1,1300.7×
Delaware8660.9×
Montana8290.86×
Washington, District of Columbia8270.79×
Vermont7511.23×
Alaska6810.91×
South Dakota5130.64×
North Dakota4160.58×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ford Transit Connect audience
BrandAffinityCategory
Minibus99.83×Cars & Mobility
Ford Transit88.35×Cars & Mobility
School bus50.22×Cars & Mobility
Speedway Motors82.93×Cars & Mobility
Ford Transit Custom231.49×Cars & Mobility
Light commercial vehicle72.93×Cars & Mobility
Mobile home11.3×Cars & Mobility
Surf culture20×Sports
OUTDOOR ADVENTURE20×Games
Düsseldorf40.4×Travel & Leisure
Higher consciousness17.56×Health
Single-lens reflex camera20×Technology & Electronics
Renault Trafic165.89×Cars & Mobility
Autotrader9.26×Cars & Mobility
Trick-or-treating15.09×Kids & Family
Carport20×Home & Garden
Hellcats20×Movies & TV
Toy dog19.14×Pets & Animals
Baden-Württemberg17.51×Travel & Leisure
Stuttgart12.73×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ford Transit Connect audience
TraitClusterScore
Need for SecurityCONSERVATISM1.86
Quality AwarenessPREMIUM1.7
Risk AppetiteTHRILL1.57
Price SensitivityPREMIUM1.57
Family OrientationCONSERVATISM1.32
Career OrientationPOWER1.19

Worldwide distribution

Worldwide audience distribution share by country for Ford Transit Connect
CountryShare
United States18.7%
United Kingdom15.5%
Italy7.5%

See Ford Transit Connect audiences in other countries

More Car type audiences in United States

Frequently asked questions

How many fans does Ford Transit Connect have in United States?

Ford Transit Connect has an estimated audience of 349,240 people in United States, concentrated in California and Florida.

What is the gender split and age of Ford Transit Connect fans?

38.9% of Ford Transit Connect fans are female, 61.1% are male, with an average age of 36.1 years.

Which brands do Ford Transit Connect fans like most?

Ford Transit Connect fans show strongest brand affinity for Minibus (99.83×), Ford Transit (88.35×), and School bus (50.22×) over the country average.

Where do Ford Transit Connect fans live in United States?

Ford Transit Connect fans in United States are most concentrated in California (reach 57,456), Florida (reach 34,593), and Texas (reach 27,679). These three regions account for the largest share of the active audience.

What other brands do Ford Transit Connect fans also like?

Beyond Ford Transit Connect itself, the audience over-indexes on Ford Transit (88.35×), School bus (50.22×), Speedway Motors (82.93×), and Ford Transit Custom (231.49×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ford Transit Connect. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.