Rascasse Audience Intelligence

Ghazal Audience in United States

A data profile of the people who buy, follow and care about Ghazal in United States — modelled from more than twelve digital signal sources. Ghazal has an estimated audience of 865,831 people in United States.

#9210among Topic in United States#555in Literature

The average Ghazal fan in United States is 28.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Magazine Luiza, Malaysia, Viola Davis, with strongest over-indexing on Magazine Luiza (237.48× the country average).

Demographically, the Ghazal audience skews more female with an average age of 28.5, and over-indexes on personality traits such as Pet Ownership, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ghazal fan in United States is more female, around 28.5 years old, with strong Pet Ownership tendencies and a notable affinity for Magazine Luiza.

Category: Literature · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ghazal profile in United States.

Audience size
866K
in United States
Gender
62.2%♀
37.8% male
Age
28.5
average years
Country rank
#26048
Topic in United States
Fig. 01

Search interest · 12-month trend

+8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ghazal fans

62.2% are female, 37.8% are male, average age 28.5.

Fig. 02

Gender split

62.2%
Female
37.8%
Male
Demographic split for Ghazal audience in United States
MetricValue
Female62.2%
Male37.8%
Average age28.5
Estimated audience size865,831
Fig. 03

Age distribution

Ø 28.5
average years
Age distribution of the Ghazal audience in United States
Age bracketShare%
16-1948%
20-2926%
30-3913%
40-498%
50+5%
Fig. 04

Worldwide distribution

9.9%

of the worldwide Ghazal audience comes from United States.

Worldwide audience distribution share by country for Ghazal
CountryShare
India35.0%
United States9.9%
Pakistan8.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ghazal audience in United States is strongest.

Fig. 05

Top regions by affinity

Ghazal fans by region: top regions in United States
#RegionReachAffinity×
01New York~70K1.49×
02California~100K1.38×
03Massachusetts~20K1.30×
04Virginia~30K1.21×
05Louisiana~10K1.20×
06Washington~20K1.16×
07Washington, District of Columbia~3K1.16×
08Maryland~20K1.15×
09Illinois~30K1.14×
10New Jersey~30K1.14×
11Connecticut~10K1.13×
12Texas~80K1.11×
13Rhode Island~3K1.10×
14Maine~3K1.09×
15Vermont~2K1.07×
16Oregon~10K1.04×
17Indiana~20K1.03×
18Pennsylvania~30K1.02×
19Michigan~20K1.01×
20New Hampshire~3K1.00×
21South Dakota~2K1.00×
22Alaska~2K1.00×
23North Carolina~30K0.99×
24Kentucky~10K0.98×
25Montana~2K0.98×
26North Dakota~2K0.98×
27Wisconsin~10K0.97×
28Tennessee~20K0.96×
29Colorado~10K0.96×
30Iowa~7K0.96×
31Arkansas~7K0.96×
32Kansas~7K0.96×
33Idaho~4K0.96×
34Delaware~2K0.96×
35Nebraska~4K0.95×
36West Virginia~4K0.95×
37Georgia~30K0.94×
38Utah~7K0.94×
39Mississippi~7K0.94×
40New Mexico~4K0.94×
41Hawaii~3K0.93×
42Minnesota~10K0.92×
43Oklahoma~9K0.92×
44Ohio~20K0.91×
45Missouri~10K0.90×
46South Carolina~10K0.88×
47Nevada~7K0.88×
48Arizona~20K0.86×
49Alabama~10K0.86×
50Florida~40K0.75×
Fig. 06

Affinity by region

Affinity by region — Ghazal, United States
0.75×1.00×1.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ghazal audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ghazal audience
#·InterestCategoryAffinity×
01Magazine LuizaShopping237.48×
02TVBMovies & TV69.84×
03Viola DavisMovies & TV34.07×
04BaroquePolitics & Society29.22×
05Sausage PartyMovies & TV27.89×
06HindiPolitics & Society24.05×
07MalaysiaTravel & Leisure22.70×
08God in IslamPolitics & Society22.42×
09NDTVMovies & TV21.22×
10Elizabeth BanksMovies & TV20.00×
11Austin Powers (film series)Movies & TV20.00×
12Jason SegelMovies & TV20.00×
13Ranveer SinghMovies & TV18.89×
14Priyanka ChopraMovies & TV9.42×
15Afro-textured hairBeauty & Wellness8.55×
16PakistanTravel & Leisure7.29×
17HinduismPolitics & Society6.62×
18Google DriveTechnology & Electronics4.42×
19Do it yourself (DIY)Home & Garden2.47×
20XInternet & Social Media1.94×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ghazal audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ghazal audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY2.04×
MindfulnessBALANCE1.96×
IndulgenceJOY1.79×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ghazal audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.79×
Family OrientationCONSERVATISM0.86×
TraditionCONSERVATISM0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ghazal have in United States?

Ghazal has an estimated audience of 865,831 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Ghazal fans?

62.2% of Ghazal fans are female, 37.8% are male, with an average age of 28.5 years.

03

Which brands do Ghazal fans like most?

Ghazal fans show strongest brand affinity for Magazine Luiza (237.48×), Malaysia (22.7×), and Viola Davis (34.07×) over the country average.

04

Where do Ghazal fans live in United States?

Ghazal fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and New York (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Ghazal fans also like?

Beyond Ghazal itself, the audience over-indexes on Malaysia (22.7×), Viola Davis (34.07×), Hindi (24.05×), and Elizabeth Banks (20×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Ghazal audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Ghazal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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