Rascasse Audience Intelligence

GolfTEC Target Market in United States

A data profile of the people who buy, follow and care about GolfTEC in United States — modelled from more than twelve digital signal sources. GolfTEC has an estimated audience of 374,137 people in United States.

#98among Golf in United States#4458among Brand in United States#4285in Sports

The average GolfTEC fan in United States is 47.4 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Masters Tournament, Tiger Woods, Phil Mickelson, with strongest over-indexing on Masters Tournament (22× the country average).

Demographically, the GolfTEC audience skews more male with an average age of 47.4, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical GolfTEC fan in United States is more male, around 47.4 years old, with strong Convenience Orientation tendencies and a notable affinity for Masters Tournament.

Category: Sports · Type: Brand · Subtype: Golf

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the GolfTEC profile in United States.

Audience size
374K
in United States
Gender
9.5%♀
90.5% male
Age
47.4
average years
Country rank
#43087
Brand in United States
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of GolfTEC

9.5% are female, 90.5% are male, average age 47.4.

Fig. 02

Gender split

9.5%
Female
90.5%
Male
Demographic split for GolfTEC audience in United States
MetricValue
Female9.5%
Male90.5%
Average age47.4
Estimated audience size374,137
Fig. 03

Age distribution

Ø 47.4
average years
Age distribution of the GolfTEC audience in United States
Age bracketShare%
16-195%
20-2913%
30-3917%
40-4921%
50+43%
Fig. 04

Worldwide distribution

77.2%

of the worldwide GolfTEC audience comes from United States.

Worldwide audience distribution share by country for GolfTEC
CountryShare
United States77.2%
Canada7.9%
Japan5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the GolfTEC audience in United States is strongest.

Fig. 05

Top regions by affinity

GolfTEC customers by region in United States
#RegionReachAffinity×
01Colorado~20K3.41×
02New Jersey~20K1.60×
03Nebraska~3K1.58×
04Maryland~10K1.50×
05Texas~50K1.49×
06Wisconsin~9K1.48×
07Connecticut~6K1.42×
08Arizona~10K1.39×
09Massachusetts~10K1.38×
10Illinois~20K1.36×
11Minnesota~8K1.36×
12California~60K1.35×
13Ohio~20K1.33×
14Hawaii~2K1.29×
15North Carolina~10K1.25×
16Nevada~5K1.25×
17Virginia~10K1.20×
18Florida~30K1.19×
19Arkansas~4K1.18×
20Washington~9K1.16×
21Washington, District of Columbia~1K1.14×
22Rhode Island~1K1.09×
23Pennsylvania~10K1.07×
24Michigan~10K1.07×
25Louisiana~5K1.07×
26Kansas~3K1.04×
27Missouri~6K1.01×
28Utah~4K1.01×
29New York~20K0.99×
30Tennessee~8K0.99×
31Georgia~10K0.94×
32Oregon~4K0.92×
33Idaho~2K0.92×
34South Carolina~5K0.85×
35Alaska<1K0.85×
36North Dakota<1K0.85×
37Vermont<1K0.84×
38South Dakota<1K0.83×
39New Hampshire~1K0.81×
40Montana<1K0.80×
41New Mexico~2K0.77×
42Delaware<1K0.74×
43West Virginia~1K0.73×
44Maine~1K0.73×
45Oklahoma~3K0.72×
46Iowa~2K0.72×
47Alabama~4K0.67×
48Mississippi~2K0.67×
49Indiana~5K0.66×
50Kentucky~3K0.61×
Fig. 06

Affinity by region

Affinity by region — GolfTEC, United States
0.61×1.00×3.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the GolfTEC audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for GolfTEC audience
#·InterestCategoryAffinity×
01World Cup (men's golf)Sports189.97×
02Indoor golfSports42.73×
03Phil MickelsonSports32.57×
04The Players ChampionshipSports27.48×
05Pebble Beach Golf LinksSports23.55×
06Masters TournamentSports22.00×
07Brooks KoepkaSports20.22×
08Richard HarrisMovies & TV20.00×
09Justin RoseSports18.33×
10LPGASports16.79×
11Arnold PalmerSports15.75×
12Jack NicklausSports15.35×
13Tiger WoodsSports13.89×
14TopGolfSports12.04×
15Ryder CupSports7.99×
16PGA TourSports7.30×
17FedExBusiness & Career6.61×
18Country clubHome & Garden6.17×
19Mortgage loansBusiness & Career4.15×
20GolfSports3.65×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the GolfTEC audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by GolfTEC audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.28×
PatriotismCONSERVATISM2.10×
Quality AwarenessPREMIUM1.84×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by GolfTEC audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.58×
ExtroversionTHRILL0.62×
Healthy LifestyleBALANCE0.64×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is GolfTEC's target market in United States?

GolfTEC's target market in United States covers an estimated 374,137 people, concentrated in California and Texas.

02

What is the gender split and age of GolfTEC customers?

9.5% of the GolfTEC audience are female, 90.5% are male, with an average age of 47.4 years.

03

Which brands do GolfTEC fans like most?

GolfTEC fans show strongest brand affinity for Masters Tournament (22×), Tiger Woods (13.89×), and Phil Mickelson (32.57×) over the country average.

04

Where do GolfTEC fans live in United States?

GolfTEC fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do GolfTEC fans also like?

Beyond GolfTEC itself, the audience over-indexes on Tiger Woods (13.89×), Phil Mickelson (32.57×), PGA Tour (7.3×), and LPGA (16.79×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Golf audiences in United States

See GolfTEC audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for GolfTEC. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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