Goodyear, Arizona Audience in United States

Goodyear, Arizona logo

Goodyear, Arizona has an estimated audience of 381,853 people in United States. 62.4% are female, 37.6% are male, average age 42.7. Top regions: Arizona, California, Texas. Top brand affinities: Goop, Governor of Michigan, headspace, Wok, Google Home.

The average Goodyear, Arizona fan in United States is 42.7 years old, more female, and lives primarily in Arizona. The audience is concentrated in Arizona, California, Texas. Top brand affinities include Goop, Governor of Michigan, headspace, with strongest over-indexing on Goop (18.94× the country average). Demographically, the Goodyear, Arizona audience skews more female with an average age of 42.7, and over-indexes on personality traits such as Extroversion, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Department store

Demographics of Goodyear, Arizona fans

Demographic split for Goodyear, Arizona audience in United States
MetricValue
Female62.4%
Male37.6%
Average age42.7
Estimated audience size381,853

Audience persona

The typical Goodyear, Arizona fan in United States is more female, around 42.7 years old, with strong Extroversion tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Goodyear, Arizona in United States
RegionReachAffinity
Arizona143,54118.41×
California45,1751.08×
Texas19,3230.59×
Ohio11,7491×
Washington9,9221.3×
Florida9,6440.37×
Illinois8,5270.67×
New York7,2150.34×
Colorado6,4151.07×
Nevada6,3771.73×
Oregon6,2461.43×
Michigan4,5900.46×
Pennsylvania4,4110.34×
Georgia4,3810.37×
Utah4,0691.19×
Indiana3,8160.55×
Wisconsin3,5160.61×
Virginia3,5110.38×
Minnesota3,4390.63×
North Carolina3,3880.29×
Idaho3,0891.61×
New Mexico3,0501.59×
Missouri3,0490.5×
New Jersey2,9260.3×
Tennessee2,8200.37×
Iowa2,3540.75×
Kentucky2,3100.48×
Oklahoma2,2600.53×
Massachusetts2,1810.29×
Kansas1,9450.65×
Nebraska1,8990.99×
Alabama1,8220.34×
Maryland1,6990.26×
South Carolina1,6060.28×
Louisiana1,4900.3×
Arkansas1,3780.44×
Montana1,3291.25×
Hawaii1,2570.77×
Connecticut1,1810.31×
Alaska1,0921.34×
Mississippi9250.29×
North Dakota6390.81×
South Dakota6380.72×
Wyoming5681×
Washington, District of Columbia4780.42×
New Hampshire4760.32×
Maine4600.34×
West Virginia3720.21×
Rhode Island2630.22×
Delaware2500.24×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Goodyear, Arizona audience
BrandAffinityCategory
Goop18.94×Internet & Social Media
Governor of Michigan19.49×Politics & Society
headspace16.72×Health
Wok11.11×Food & Beverages
Google Home10.56×Technology & Electronics
MK6.79×Music & Radio
Fairy godmother12.13×Literature
Cherish (group)16.67×Music & Radio
Hipster12.92×Politics & Society
Jumia22.23×Fashion & Accessoires
Grace Slick11.25×Music & Radio
TV Fanatic12.31×Movies & TV
Mathcore8.51×Music & Radio
Minnesota1.82×Travel & Leisure
Pro-Ject3.8×Music & Radio
No Escape (1994 film)10.37×Movies & TV
El Paso County, Colorado11.58×Travel & Leisure
Cryptic crossword13.39×Technology & Electronics
Preta Gil18.36×Music & Radio
National Paralympic Committee18.74×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Goodyear, Arizona audience
TraitClusterScore
ExtroversionTHRILL1.44
Family OrientationCONSERVATISM1.32
Career OrientationPOWER1.28
Price SensitivityPREMIUM1.27
PatriotismCONSERVATISM1.2
Quality AwarenessPREMIUM1.14

Worldwide distribution

Worldwide audience distribution share by country for Goodyear, Arizona
CountryShare
United States71.4%
France8.0%
Spain5.2%

See Goodyear, Arizona audiences in other countries

More Department store audiences in United States

Frequently asked questions

How many fans does Goodyear, Arizona have in United States?

Goodyear, Arizona has an estimated audience of 381,853 people in United States, concentrated in Arizona and California.

What is the gender split and age of Goodyear, Arizona fans?

62.4% of Goodyear, Arizona fans are female, 37.6% are male, with an average age of 42.7 years.

Which brands do Goodyear, Arizona fans like most?

Goodyear, Arizona fans show strongest brand affinity for Goop (18.94×), Governor of Michigan (19.49×), and headspace (16.72×) over the country average.

Where do Goodyear, Arizona fans live in United States?

Goodyear, Arizona fans in United States are most concentrated in Arizona (reach 143,541), California (reach 45,175), and Texas (reach 19,323). These three regions account for the largest share of the active audience.

What other brands do Goodyear, Arizona fans also like?

Beyond Goodyear, Arizona itself, the audience over-indexes on Governor of Michigan (19.49×), headspace (16.72×), Wok (11.11×), and Google Home (10.56×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Goodyear, Arizona. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.