Haaretz הארץ Audience in United States

Haaretz הארץ has an estimated audience of 587,207 people in United States. 52.4% are female, 47.6% are male, average age 38.0. Top brand affinities: Goop, Elsword, Governor of Michigan, Grinch, Vocal harmony.
Top brand affinities include Goop, Elsword, Governor of Michigan, with strongest over-indexing on Goop (7.24× the country average). Demographically, the Haaretz הארץ audience skews balanced with an average age of 38.0, and over-indexes on personality traits such as Spirituality, Travelling.
Category: News · Type: Website / Newspaper / Magazine
Demographics of Haaretz הארץ fans
| Metric | Value |
|---|---|
| Female | 52.4% |
| Male | 47.6% |
| Average age | 38.0 |
| Estimated audience size | 587,207 |
Audience persona
The typical Haaretz הארץ fan in United States is balanced, around 38.0 years old, with strong Spirituality tendencies and a notable affinity for Goop.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 7.24× | Internet & Social Media |
| Elsword | 20× | Games |
| Governor of Michigan | 8.62× | Politics & Society |
| Grinch | 4.38× | Movies & TV |
| Vocal harmony | 4.91× | Music & Radio |
| Wok | 6.17× | Food & Beverages |
| Israel | 1.88× | Travel & Leisure |
| Fairy godmother | 6.64× | Literature |
| Google Home | 5.7× | Technology & Electronics |
| Hibachi | 6.78× | Food & Beverages |
| Nationality | 1.83× | Politics & Society |
| headspace | 7.12× | Health |
| Hipster | 7.24× | Politics & Society |
| Cherish (group) | 8.17× | Music & Radio |
| Historic site | 3.07× | Arts & Culture |
| Grace Slick | 6.21× | Music & Radio |
| Sears | 2.83× | Shopping |
| No Escape (1994 film) | 6.89× | Movies & TV |
| Kendra Scott | 1.78× | Fashion & Accessoires |
| The Gruffalo (film) | 10.96× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.75 |
| Travelling | THRILL | 1.45 |
| Design Affinity | PREMIUM | 1.43 |
| Indulgence | JOY | 1.42 |
| Quality Awareness | PREMIUM | 1.4 |
| Luxury Orientation | PREMIUM | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 52.9% |
| Germany | 17.5% |
| Italy | 14.1% |
See Haaretz הארץ audiences in other countries
More News audiences in United States
How to read this data
Audience size is the estimated number of people in United States who actively search for Haaretz הארץ. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.