Hand luggage Audience in United States

Hand luggage logo

Hand luggage has an estimated audience of 1,163,872 people in United States. 75.8% are female, 24.2% are male, average age 43.7. Top regions: Florida, California, Texas. Top brand affinities: Lulu 黃路梓茵, Women's empowerment, Nurse educator, Elsword, Tiara.

The average Hand luggage fan in United States is 43.7 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Lulu 黃路梓茵, Women's empowerment, Nurse educator, with strongest over-indexing on Lulu 黃路梓茵 (20× the country average). Demographically, the Hand luggage audience skews more female with an average age of 43.7, and over-indexes on personality traits such as Quality Awareness, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Hand luggage fans

Demographic split for Hand luggage audience in United States
MetricValue
Female75.8%
Male24.2%
Average age43.7
Estimated audience size1,163,872

Audience persona

The typical Hand luggage fan in United States is more female, around 43.7 years old, with strong Quality Awareness tendencies and a notable affinity for Lulu 黃路梓茵.

Top regions in United States

Top regions ranked by reach for Hand luggage in United States
RegionReachAffinity
Florida200,8902.55×
California157,5061.23×
Texas118,7771.19×
New York107,7171.66×
New Jersey49,0481.66×
Illinois46,0601.19×
Georgia38,2511.07×
Pennsylvania34,9930.89×
Virginia33,5081.18×
North Carolina32,6540.93×
Arizona31,5051.33×
Massachusetts29,7421.3×
Ohio27,4630.77×
Maryland26,1291.31×
Washington25,9451.11×
Michigan22,0970.73×
Colorado18,3041×
Indiana17,1690.81×
Tennessee17,0570.73×
South Carolina17,0490.97×
Nevada15,7361.4×
Connecticut15,5541.33×
Minnesota14,6140.88×
Missouri14,4680.77×
Wisconsin13,8010.79×
Oregon12,0080.9×
Louisiana10,2670.68×
Hawaii10,2192.04×
Utah9,9470.95×
Kentucky9,4980.65×
Alabama9,0730.56×
Oklahoma8,3810.65×
Kansas7,1330.78×
Iowa6,4540.67×
Arkansas5,5840.58×
New Mexico5,4240.93×
Idaho5,3490.92×
New Hampshire4,4740.98×
Mississippi4,2390.44×
Rhode Island3,9361.06×
Nebraska3,8940.67×
Washington, District of Columbia3,3520.96×
Delaware3,2671.02×
Maine3,2620.78×
Alaska3,0101.21×
West Virginia2,8960.53×
Montana2,6240.81×
South Dakota2,1760.81×
North Dakota1,9170.8×
Wyoming1,8551.08×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hand luggage audience
BrandAffinityCategory
Lulu 黃路梓茵20×Movies & TV
Women's empowerment22.17×Politics & Society
Nurse educator20×Kids & Family
Elsword35×Games
Tiara11.65×Politics & Society
Home equity2.27×Home & Garden
Lindy Hop11.42×Music & Radio
Nebraska Cornhuskers7.73×Sports
Nationality1.73×Politics & Society
Regional styles of Mexican music2.11×Music & Radio
Kendra Scott1.76×Fashion & Accessoires
Mothercare1.93×Kids & Family
Jesse Plemons2.04×Movies & TV
Voter registration2.82×Politics & Society
JDSU1.78×Business & Career
Stamp collecting2.74×Home & Garden
Electrolyte2.43×Health
Kona Grill5.41×Food & Beverages
Nurse education1.63×Kids & Family
Soldering iron1.5×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hand luggage audience
TraitClusterScore
Quality AwarenessPREMIUM2.37
Design AffinityPREMIUM1.88
TravellingTHRILL1.86
Luxury OrientationPREMIUM1.48
CreativityOPEN1.43
IndulgenceJOY1.36

Worldwide distribution

Worldwide audience distribution share by country for Hand luggage
CountryShare
United States24.0%
United Kingdom10.0%
Japan5.4%

See Hand luggage audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Hand luggage have in United States?

Hand luggage has an estimated audience of 1,163,872 people in United States, concentrated in Florida and California.

What is the gender split and age of Hand luggage fans?

75.8% of Hand luggage fans are female, 24.2% are male, with an average age of 43.7 years.

Which brands do Hand luggage fans like most?

Hand luggage fans show strongest brand affinity for Lulu 黃路梓茵 (20×), Women's empowerment (22.17×), and Nurse educator (20×) over the country average.

Where do Hand luggage fans live in United States?

Hand luggage fans in United States are most concentrated in Florida (reach 200,890), California (reach 157,506), and Texas (reach 118,777). These three regions account for the largest share of the active audience.

What other brands do Hand luggage fans also like?

Beyond Hand luggage itself, the audience over-indexes on Women's empowerment (22.17×), Nurse educator (20×), Elsword (35×), and Tiara (11.65×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hand luggage. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.