Handgun holster Audience in United States

Handgun holster logo

Handgun holster has an estimated audience of 6,843,384 people in United States. 13.7% are female, 86.3% are male, average age 40.1. Top regions: Texas, California, Florida. Top brand affinities: Urban Outfitters, Pro-Ject, Israel, Product design, Electrolyte.

The average Handgun holster fan in United States is 40.1 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Urban Outfitters, Pro-Ject, Israel, with strongest over-indexing on Urban Outfitters (5.03× the country average). Demographically, the Handgun holster audience skews more male with an average age of 40.1, and over-indexes on personality traits such as Patriotism, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of Handgun holster fans

Demographic split for Handgun holster audience in United States
MetricValue
Female13.7%
Male86.3%
Average age40.1
Estimated audience size6,843,384

Audience persona

The typical Handgun holster fan in United States is more male, around 40.1 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.

Top regions in United States

Top regions ranked by reach for Handgun holster in United States
RegionReachAffinity
Texas888,2891.51×
California642,8220.85×
Florida484,5301.05×
Georgia276,6501.31×
North Carolina240,9321.17×
New York228,3790.6×
Pennsylvania226,6900.98×
Ohio210,0091×
Illinois205,2530.9×
Tennessee201,2191.47×
Arizona177,1541.27×
Michigan175,5260.98×
Indiana168,0591.34×
South Carolina143,8851.4×
Alabama143,5801.5×
Virginia141,7070.85×
Washington139,4291.02×
New Jersey123,7190.71×
Louisiana122,0091.38×
Missouri121,7611.1×
Maryland114,7260.98×
Colorado108,4781.01×
Kentucky99,6841.16×
Oklahoma98,3811.29×
Massachusetts93,4960.69×
Nevada84,7361.28×
Mississippi83,3941.48×
Wisconsin76,4690.74×
Minnesota73,5510.75×
Oregon70,0150.89×
Arkansas68,1391.21×
Utah63,4511.04×
Connecticut54,3500.79×
Kansas52,5310.97×
Iowa49,0620.87×
New Mexico42,1361.23×
Idaho40,1861.17×
West Virginia33,3871.05×
Nebraska28,7950.84×
New Hampshire21,4380.8×
Montana19,2291.01×
Maine19,0410.78×
Hawaii16,2490.55×
Alaska16,0841.1×
Delaware13,9450.74×
South Dakota12,6530.8×
Washington, District of Columbia12,3190.6×
Rhode Island10,0760.46×
Wyoming9,8720.97×
North Dakota9,6250.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Handgun holster audience
BrandAffinityCategory
Urban Outfitters5.03×Shopping
Pro-Ject5.57×Music & Radio
Israel2.66×Travel & Leisure
Product design1.96×Business & Career
Electrolyte3.47×Health
UK garage4×Music & Radio
Voter registration3.36×Politics & Society
Stamp collecting3.02×Home & Garden
JDSU1.94×Business & Career
MK2.62×Music & Radio
Staycation1.97×Home & Garden
Home staging2.97×Home & Garden
Vocal harmony2.52×Music & Radio
N1 road (South Africa)2.27×Travel & Leisure
Regional styles of Mexican music1.5×Music & Radio
WESH2.51×Movies & TV
Northrop Grumman3.23×Business & Career
nbc chicago2.78×Movies & TV
ABC 7 Chicago2.07×Movies & TV
Noodle (Gorillaz)1.73×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Handgun holster audience
TraitClusterScore
PatriotismCONSERVATISM3.16
IndividualismJOY1.51
Risk AppetiteTHRILL1.4
Luxury OrientationPREMIUM1.35
Convenience OrientationPREMIUM1.22
DIY MentalityTHRILL1.17

Worldwide distribution

Worldwide audience distribution share by country for Handgun holster
CountryShare
United States89.2%
Australia1.3%
Canada0.9%

See Handgun holster audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Handgun holster have in United States?

Handgun holster has an estimated audience of 6,843,384 people in United States, concentrated in Texas and California.

What is the gender split and age of Handgun holster fans?

13.7% of Handgun holster fans are female, 86.3% are male, with an average age of 40.1 years.

Which brands do Handgun holster fans like most?

Handgun holster fans show strongest brand affinity for Urban Outfitters (5.03×), Pro-Ject (5.57×), and Israel (2.66×) over the country average.

Where do Handgun holster fans live in United States?

Handgun holster fans in United States are most concentrated in Texas (reach 888,289), California (reach 642,822), and Florida (reach 484,530). These three regions account for the largest share of the active audience.

What other brands do Handgun holster fans also like?

Beyond Handgun holster itself, the audience over-indexes on Pro-Ject (5.57×), Israel (2.66×), Product design (1.96×), and Electrolyte (3.47×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Handgun holster. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.