Headliner (performances) Audience in United States

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Headliner (performances) has an estimated audience of 339,076 people in United States. 58.1% are female, 41.9% are male, average age 35.2. Top regions: California, Texas, Florida. Top brand affinities: Governor of Michigan, MK, Goop, Israel, Unique Gifts.

The average Headliner (performances) fan in United States is 35.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Governor of Michigan, MK, Goop, with strongest over-indexing on Governor of Michigan (7.93× the country average). Demographically, the Headliner (performances) audience skews more female with an average age of 35.2, and over-indexes on personality traits such as Family Orientation, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: Person

Demographics of Headliner (performances) fans

Demographic split for Headliner (performances) audience in United States
MetricValue
Female58.1%
Male41.9%
Average age35.2
Estimated audience size339,076

Audience persona

The typical Headliner (performances) fan in United States is more female, around 35.2 years old, with strong Family Orientation tendencies and a notable affinity for Governor of Michigan.

Top regions in United States

Top regions ranked by reach for Headliner (performances) in United States
RegionReachAffinity
California35,5500.95×
Texas33,1501.14×
Florida23,3861.02×
Kentucky22,2375.23×
New Jersey16,4881.91×
New York14,6960.78×
Pennsylvania12,3421.08×
Ohio9,9880.96×
Arizona9,7161.4×
Michigan9,6471.09×
Georgia9,4960.91×
North Carolina9,2300.9×
Illinois9,1190.81×
Indiana8,0711.3×
Connecticut7,1502.1×
Virginia6,2850.76×
Tennessee6,0770.89×
Wisconsin5,6121.1×
Massachusetts5,4770.82×
Oregon5,4581.4×
Washington5,3780.79×
Missouri4,7520.87×
Oklahoma4,6561.24×
South Carolina4,2120.83×
Maryland4,1150.71×
Colorado3,9110.73×
Minnesota3,4020.7×
Alabama3,3550.71×
Louisiana3,2950.75×
Nevada3,0250.92×
Arkansas2,6850.96×
Utah2,3410.77×
Iowa2,2870.82×
Kansas2,2160.83×
New Hampshire2,1271.59×
Mississippi1,9370.69×
Idaho1,4130.83×
West Virginia1,2950.82×
New Mexico1,2840.75×
Nebraska1,1500.68×
Maine9540.79×
Washington, District of Columbia9080.89×
Hawaii8820.61×
Delaware7800.83×
Rhode Island6990.65×
Montana6430.68×
North Dakota5600.8×
South Dakota5220.67×
Vermont3270.55×
Wyoming2950.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Headliner (performances) audience
BrandAffinityCategory
Governor of Michigan7.93×Politics & Society
MK4.41×Music & Radio
Goop5.64×Internet & Social Media
Israel2.03×Travel & Leisure
Unique Gifts2.07×Shopping
Hipster8.34×Politics & Society
Wok5.57×Food & Beverages
Grinch3.39×Movies & TV
Mathcore6.55×Music & Radio
Birthday Gifts2.47×Kids & Family
Google Home4.55×Technology & Electronics
Hibachi5.45×Food & Beverages
Vocal harmony3.14×Music & Radio
Cherish (group)6.83×Music & Radio
headspace5.78×Health
Fairy godmother4.62×Literature
Historic site2.6×Arts & Culture
Racing1.59×Cars & Mobility
Grace Slick5.23×Music & Radio
El Paso County, Colorado7.55×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Headliner (performances) audience
TraitClusterScore
Family OrientationCONSERVATISM1.46
Convenience OrientationPREMIUM1.3
ExtroversionTHRILL1.27
Quality AwarenessPREMIUM1.24
Early Adopter MentalityPOWER1.23
Luxury OrientationPREMIUM1.23

Worldwide distribution

Worldwide audience distribution share by country for Headliner (performances)
CountryShare
United States40.8%
Netherlands25.8%
Germany5.9%

See Headliner (performances) audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Headliner (performances) have in United States?

Headliner (performances) has an estimated audience of 339,076 people in United States, concentrated in California and Texas.

What is the gender split and age of Headliner (performances) fans?

58.1% of Headliner (performances) fans are female, 41.9% are male, with an average age of 35.2 years.

Which brands do Headliner (performances) fans like most?

Headliner (performances) fans show strongest brand affinity for Governor of Michigan (7.93×), MK (4.41×), and Goop (5.64×) over the country average.

Where do Headliner (performances) fans live in United States?

Headliner (performances) fans in United States are most concentrated in California (reach 35,550), Texas (reach 33,150), and Florida (reach 23,386). These three regions account for the largest share of the active audience.

What other brands do Headliner (performances) fans also like?

Beyond Headliner (performances) itself, the audience over-indexes on MK (4.41×), Goop (5.64×), Israel (2.03×), and Unique Gifts (2.07×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Headliner (performances). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.