Rascasse Audience Intelligence

Heat (1995 film) Audience in United States

A data profile of the people who buy, follow and care about Heat (1995 film) in United States — modelled from more than twelve digital signal sources. Heat (1995 film) has an estimated audience of 8,595,183 people in United States.

#89among Movie / TV Show / Series in United States#321in Movies & TV

Heat (1995 film) fans in United States are concentrated in Florida, with strong brand affinity for Danny Trejo.

The audience is concentrated in Florida, California, Texas.

Top brand affinities include Danny Trejo, End of Watch, Freddie Highmore, with strongest over-indexing on Danny Trejo (48.49× the country average).

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Heat (1995 film) fan in United States shows strong Patriotism tendencies and a notable affinity for Danny Trejo.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Heat (1995 film) profile in United States.

Audience size
8.6M
in United States
Country rank
#4136
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Heat (1995 film) viewers

Fig. 02

Gender split

Demographic split for Heat (1995 film) audience in United States
MetricValue
Estimated audience size8,595,183
Fig. 04

Worldwide distribution

39.1%

of the worldwide Heat (1995 film) audience comes from United States.

Worldwide audience distribution share by country for Heat (1995 film)
CountryShare
United States39.1%
India8.1%
France7.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Heat (1995 film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Heat (1995 film) fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~90K2.29×
02Florida~1M1.92×
03Massachusetts~200K1.23×
04New Jersey~300K1.21×
05Ohio~300K1.17×
06New York~600K1.16×
07Arizona~200K1.12×
08Pennsylvania~300K1.09×
09Illinois~300K1.09×
10Connecticut~100K1.09×
11Maryland~200K1.08×
12Louisiana~100K1.08×
13North Carolina~300K1.07×
14Rhode Island~30K1.07×
15California~1M1.06×
16Georgia~300K1.06×
17Virginia~200K1.06×
18Indiana~200K1.04×
19Washington, District of Columbia~30K1.03×
20Mississippi~70K1.02×
21Texas~800K1.00×
22New Hampshire~30K0.99×
23Maine~30K0.99×
24Delaware~20K0.99×
25Wisconsin~100K0.98×
26Nevada~80K0.98×
27Kansas~70K0.98×
28Kentucky~100K0.97×
29Alaska~20K0.97×
30Michigan~200K0.94×
31South Carolina~100K0.94×
32Vermont~10K0.94×
33Colorado~100K0.93×
34Missouri~100K0.92×
35Minnesota~100K0.91×
36Iowa~70K0.91×
37Tennessee~200K0.90×
38Alabama~100K0.88×
39Arkansas~60K0.88×
40New Mexico~40K0.88×
41Washington~200K0.87×
42North Dakota~20K0.87×
43Oregon~90K0.86×
44Utah~70K0.84×
45Oklahoma~80K0.83×
46West Virginia~30K0.83×
47Nebraska~40K0.82×
48Montana~20K0.81×
49South Dakota~20K0.81×
50Idaho~30K0.77×
Fig. 06

Affinity by region

Affinity by region — Heat (1995 film), United States
0.77×1.00×2.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Heat (1995 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Heat (1995 film) audience
#·InterestCategoryAffinity×
01End of WatchMovies & TV62.37×
02Freddie HighmoreMovies & TV54.61×
03Danny TrejoMovies & TV48.49×
04Miami ViceMovies & TV24.51×
05Famke JanssenFashion & Accessoires17.57×
06TostitosFood & Beverages14.86×
07SpaceballsMovies & TV14.62×
08Reservoir DogsMovies & TV13.86×
09Zero Dark ThirtyMovies & TV11.86×
10Milla JovovichMovies & TV7.94×
11Liam NeesonMovies & TV6.23×
12FandangoTravel & Leisure5.76×
13Obsessed (2009 film)Movies & TV3.78×
14Tom CruiseMovies & TV3.75×
15FedExBusiness & Career2.39×
16Solar energyHome & Garden2.29×
17SubwayFood & Beverages2.17×
18Pizza HutFood & Beverages2.13×
19Domino's PizzaFood & Beverages1.84×
20McDonald'sFood & Beverages1.71×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Heat (1995 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Heat (1995 film) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.13×
Convenience OrientationPREMIUM1.53×
IndividualismJOY1.42×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Heat (1995 film) audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.74×
Design AffinityPREMIUM0.78×
Pet OwnershipJOY0.79×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Heat (1995 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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