Heat (magazine) Audience in United States

Heat (magazine) logo

Heat (magazine) has an estimated audience of 345,199 people in United States. 74.7% are female, 25.3% are male, average age 37.3. Top brand affinities: UK garage, Elsword, Penn & Teller, Emperor Entertainment Group, Electrolyte.

Top brand affinities include UK garage, Elsword, Penn & Teller, with strongest over-indexing on UK garage (11.83× the country average). Demographically, the Heat (magazine) audience skews more female with an average age of 37.3, and over-indexes on personality traits such as Indulgence, Tradition.

Category: Fashion & Accessoires · Type: Website / Newspaper / Magazine

Demographics of Heat (magazine) fans

Demographic split for Heat (magazine) audience in United States
MetricValue
Female74.7%
Male25.3%
Average age37.3
Estimated audience size345,199

Audience persona

The typical Heat (magazine) fan in United States is more female, around 37.3 years old, with strong Indulgence tendencies and a notable affinity for UK garage.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Heat (magazine) audience
BrandAffinityCategory
UK garage11.83×Music & Radio
Elsword23.57×Games
Penn & Teller11.29×Movies & TV
Emperor Entertainment Group13.13×Business & Career
Electrolyte4.86×Health
Lulu 黃路梓茵2.55×Movies & TV
Monmouth County, New Jersey7.74×Travel & Leisure
Buying a House5.36×Home & Garden
Litter box1.51×Pets & Animals
Grinch2.89×Movies & TV
Jesse Plemons2.45×Movies & TV
Harlow8.3×Travel & Leisure
Home Bargains7.81×Shopping
Stamp collecting3.06×Home & Garden
Google Photos1.54×Technology & Electronics
Vocal harmony2.79×Music & Radio
On the Border Mexican Grill & Cantina4.1×Food & Beverages
Isometric exercise4.69×Sports
Historic site2.1×Arts & Culture
Anderson Silva (kickboxer)4.91×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Heat (magazine) audience
TraitClusterScore
IndulgenceJOY1.27
TraditionCONSERVATISM1.26
Career OrientationPOWER1.2
Luxury OrientationPREMIUM1.2
SpiritualityBALANCE1.18
ExtroversionTHRILL1.18

Worldwide distribution

Worldwide audience distribution share by country for Heat (magazine)
CountryShare
United Kingdom62.5%
United States32.3%
Australia1.4%

See Heat (magazine) audiences in other countries

More Fashion & Accessoires audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Heat (magazine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.