Hervé Leger Audience in United States

Hervé Leger has an estimated audience of 301,402 people in United States. 82.6% are female, 17.4% are male, average age 42.8. Top regions: California, New York, Florida. Top brand affinities: Felicity Jones, Waterworld, Air India, Autism Awareness, Patricia Arquette.

The average Hervé Leger fan in United States is 42.8 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Felicity Jones, Waterworld, Air India, with strongest over-indexing on Felicity Jones (84.63× the country average). Demographically, the Hervé Leger audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Indulgence, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand

Demographics of Hervé Leger fans

Demographic split for Hervé Leger audience in United States
MetricValue
Female82.6%
Male17.4%
Average age42.8
Estimated audience size301,402

Audience persona

The typical Hervé Leger fan in United States is more female, around 42.8 years old, with strong Indulgence tendencies and a notable affinity for Felicity Jones.

Top regions in United States

Top regions ranked by reach for Hervé Leger in United States
RegionReachAffinity
California62,9811.9×
New York61,2363.64×
Florida43,2382.12×
Texas27,3031.05×
New Jersey18,7222.44×
Massachusetts11,1601.88×
Illinois10,5351.05×
Pennsylvania9,4420.93×
Georgia9,3921.01×
North Carolina8,7230.96×
Michigan8,5341.08×
Virginia8,3371.14×
Maryland7,2321.4×
Ohio6,5440.7×
Washington5,9360.98×
Connecticut5,3011.75×
Arizona4,9600.81×
Tennessee4,9130.81×
Louisiana4,4961.16×
Colorado4,2380.89×
South Carolina4,1810.92×
Nevada3,7941.3×
Indiana3,3640.61×
Alabama3,3480.8×
Minnesota2,9580.68×
Missouri2,8390.58×
Oregon2,7430.79×
Wisconsin2,3770.52×
Washington, District of Columbia2,3712.62×
Kentucky2,2140.59×
Oklahoma2,1790.65×
Mississippi1,9420.78×
Utah1,6000.59×
Arkansas1,4740.59×
Rhode Island1,3291.38×
Hawaii1,2961×
Iowa1,1420.46×
Kansas1,1410.48×
New Hampshire9080.76×
New Mexico8580.57×
Maine7970.74×
Idaho7710.51×
West Virginia7350.52×
Delaware6190.74×
Nebraska5660.37×
Vermont4440.84×
Montana4070.49×
Alaska4000.62×
South Dakota3440.49×
North Dakota3350.54×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hervé Leger audience
BrandAffinityCategory
Felicity Jones84.63×Movies & TV
Waterworld81.79×Movies & TV
Air India65.64×Travel & Leisure
Autism Awareness19.03×Health
Patricia Arquette33.17×Movies & TV
Diabetes mellitus awareness12.48×Health
Last.fm84.01×Music & Radio
Alexander McQueen (brand)35.33×Fashion & Accessoires
Jean Paul Gaultier29.41×Fashion & Accessoires
Rocky Marciano66.34×Sports
Anna Faris23.46×Movies & TV
Diane Keaton8.88×Movies & TV
Alan Turing44.02×Politics & Society
Microblogging12.67×Technology & Electronics
Juicy Couture28.12×Fashion & Accessoires
Olivia Munn20.45×Movies & TV
Singer-songwriter5.51×Music & Radio
Tory Burch10.27×Fashion & Accessoires
Hermès12.3×Fashion & Accessoires
Air Canada20×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hervé Leger audience
TraitClusterScore
IndulgenceJOY3.51
Pet OwnershipJOY3.42
Design AffinityPREMIUM3.3
Luxury OrientationPREMIUM2.53
Quality AwarenessPREMIUM2.05
TravellingTHRILL2.01

Worldwide distribution

Worldwide audience distribution share by country for Hervé Leger
CountryShare
United States60.0%
Italy8.3%
France6.2%

See Hervé Leger audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Hervé Leger have in United States?

Hervé Leger has an estimated audience of 301,402 people in United States, concentrated in California and New York.

What is the gender split and age of Hervé Leger fans?

82.6% of Hervé Leger fans are female, 17.4% are male, with an average age of 42.8 years.

Which brands do Hervé Leger fans like most?

Hervé Leger fans show strongest brand affinity for Felicity Jones (84.63×), Waterworld (81.79×), and Air India (65.64×) over the country average.

Where do Hervé Leger fans live in United States?

Hervé Leger fans in United States are most concentrated in California (reach 62,981), New York (reach 61,236), and Florida (reach 43,238). These three regions account for the largest share of the active audience.

What other brands do Hervé Leger fans also like?

Beyond Hervé Leger itself, the audience over-indexes on Waterworld (81.79×), Air India (65.64×), Autism Awareness (19.03×), and Patricia Arquette (33.17×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hervé Leger. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.