Horse markings Audience in United States

Horse markings logo

Horse markings has an estimated audience of 1,326,250 people in United States. 54.7% are female, 45.3% are male, average age 34.2. Top regions: Texas, California, Florida. Top brand affinities: Historic site, Israel, Hibachi, Tech News, Throne of Glass.

The average Horse markings fan in United States is 34.2 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Historic site, Israel, Hibachi, with strongest over-indexing on Historic site (7.65× the country average). Demographically, the Horse markings audience skews balanced with an average age of 34.2, and over-indexes on personality traits such as Patriotism, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Horse markings fans

Demographic split for Horse markings audience in United States
MetricValue
Female54.7%
Male45.3%
Average age34.2
Estimated audience size1,326,250

Audience persona

The typical Horse markings fan in United States is balanced, around 34.2 years old, with strong Patriotism tendencies and a notable affinity for Historic site.

Top regions in United States

Top regions ranked by reach for Horse markings in United States
RegionReachAffinity
Texas112,8610.99×
California85,2570.58×
Florida52,3310.58×
New York35,8200.48×
Ohio33,3710.82×
North Carolina31,6460.79×
Georgia31,0200.76×
Pennsylvania30,2740.68×
Illinois26,7450.61×
Virginia26,7050.83×
Kentucky26,0331.57×
Michigan24,7310.71×
Washington24,4040.92×
Tennessee23,5920.89×
Colorado23,3881.12×
Missouri21,7151.02×
Arizona21,2150.78×
Indiana20,8200.86×
Oklahoma19,1551.3×
Alabama19,1161.03×
Massachusetts16,5580.63×
South Carolina16,4380.82×
Oregon16,4291.08×
Maryland16,1440.71×
Wisconsin15,7880.79×
Minnesota15,0900.79×
Louisiana14,4690.85×
Utah13,9501.17×
New Jersey13,4210.4×
Kansas13,2091.26×
Iowa12,1601.11×
Idaho11,6061.74×
Arkansas10,7260.98×
Nevada9,3610.73×
Connecticut8,7280.66×
Montana7,9172.15×
Nebraska6,6431×
Mississippi6,2990.58×
New Mexico5,9130.89×
West Virginia5,6340.91×
Alaska5,1901.83×
New Hampshire4,9990.96×
South Dakota4,8371.58×
Hawaii4,5870.8×
Wyoming4,5572.32×
North Dakota4,3481.6×
Rhode Island4,1380.98×
Maine4,1350.87×
Vermont4,0701.75×
Delaware3,7051.01×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Horse markings audience
BrandAffinityCategory
Historic site7.65×Arts & Culture
Israel1.96×Travel & Leisure
Hibachi7.16×Food & Beverages
Tech News7.8×Technology & Electronics
Throne of Glass5.49×Literature
Governor of Michigan5.32×Politics & Society
Fairy godmother4.53×Literature
Lulu 黃路梓茵1.52×Movies & TV
Goop2.98×Internet & Social Media
Google Home3.52×Technology & Electronics
headspace4.63×Health
Home staging2.58×Home & Garden
Mathcore3.91×Music & Radio
Nebraska Cornhuskers3.99×Sports
Jeep Wagoneer2.69×Cars & Mobility
Cherish (group)5.08×Music & Radio
Wok2.94×Food & Beverages
Vocal harmony1.98×Music & Radio
Hipster4.2×Politics & Society
Nebraska Cornhuskers football1.53×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Horse markings audience
TraitClusterScore
PatriotismCONSERVATISM1.36
CreativityOPEN1.3
IndividualismJOY1.28
Quality AwarenessPREMIUM1.23
Pet OwnershipJOY1.12
Early Adopter MentalityPOWER1.12

Worldwide distribution

Worldwide audience distribution share by country for Horse markings
CountryShare
United States40.7%
United Kingdom9.7%
Australia4.4%

See Horse markings audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Horse markings have in United States?

Horse markings has an estimated audience of 1,326,250 people in United States, concentrated in Texas and California.

What is the gender split and age of Horse markings fans?

54.7% of Horse markings fans are female, 45.3% are male, with an average age of 34.2 years.

Which brands do Horse markings fans like most?

Horse markings fans show strongest brand affinity for Historic site (7.65×), Israel (1.96×), and Hibachi (7.16×) over the country average.

Where do Horse markings fans live in United States?

Horse markings fans in United States are most concentrated in Texas (reach 112,861), California (reach 85,257), and Florida (reach 52,331). These three regions account for the largest share of the active audience.

What other brands do Horse markings fans also like?

Beyond Horse markings itself, the audience over-indexes on Israel (1.96×), Hibachi (7.16×), Tech News (7.8×), and Throne of Glass (5.49×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Horse markings. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.