Hotel design Audience in United States
Hotel design has an estimated audience of 423,453 people in United States. 55.9% are female, 44.1% are male, average age 37.4. Top regions: California, New York, Texas. Top brand affinities: Restaurant Depot, Leroy Merlin, PSV Eindhoven, Chumba Casino, Colgate University.
The average Hotel design fan in United States is 37.4 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Restaurant Depot, Leroy Merlin, PSV Eindhoven, with strongest over-indexing on Restaurant Depot (357.58× the country average). Demographically, the Hotel design audience skews more female with an average age of 37.4, and over-indexes on personality traits such as Design Affinity, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 49 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Hotel design fans
| Metric | Value |
|---|---|
| Female | 55.9% |
| Male | 44.1% |
| Average age | 37.4 |
| Estimated audience size | 423,453 |
Audience persona
The typical Hotel design fan in United States is more female, around 37.4 years old, with strong Design Affinity tendencies and a notable affinity for Restaurant Depot.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 37,551 | 0.81× |
| New York | 25,582 | 1.08× |
| Texas | 16,978 | 0.47× |
| Florida | 15,692 | 0.55× |
| Illinois | 9,901 | 0.7× |
| North Carolina | 9,824 | 0.77× |
| Georgia | 8,858 | 0.68× |
| Virginia | 6,082 | 0.59× |
| New Jersey | 5,835 | 0.54× |
| Pennsylvania | 5,278 | 0.37× |
| Massachusetts | 5,062 | 0.61× |
| South Carolina | 4,929 | 0.77× |
| Maryland | 4,841 | 0.66× |
| Washington | 4,752 | 0.56× |
| Tennessee | 4,468 | 0.53× |
| Ohio | 4,225 | 0.32× |
| Michigan | 3,985 | 0.36× |
| Colorado | 3,980 | 0.6× |
| Arizona | 3,817 | 0.44× |
| Mississippi | 3,778 | 1.08× |
| Kentucky | 3,768 | 0.71× |
| Missouri | 3,721 | 0.55× |
| Alabama | 3,648 | 0.62× |
| Oklahoma | 3,556 | 0.76× |
| Indiana | 3,362 | 0.43× |
| Louisiana | 3,359 | 0.62× |
| Arkansas | 3,356 | 0.96× |
| Oregon | 3,284 | 0.68× |
| West Virginia | 3,119 | 1.58× |
| Iowa | 2,963 | 0.85× |
| Kansas | 2,881 | 0.86× |
| Idaho | 2,880 | 1.36× |
| Wisconsin | 2,862 | 0.45× |
| Minnesota | 2,754 | 0.45× |
| Hawaii | 2,751 | 1.51× |
| Montana | 2,713 | 2.31× |
| Vermont | 2,712 | 3.65× |
| Nevada | 2,703 | 0.66× |
| South Dakota | 2,678 | 2.74× |
| North Dakota | 2,607 | 3× |
| New Hampshire | 2,570 | 1.54× |
| Nebraska | 2,516 | 1.18× |
| Connecticut | 2,512 | 0.59× |
| New Mexico | 2,503 | 1.18× |
| Rhode Island | 2,481 | 1.84× |
| Maine | 2,480 | 1.63× |
| Utah | 2,448 | 0.65× |
| Delaware | 2,222 | 1.9× |
| Washington, District of Columbia | 1,604 | 1.26× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Restaurant Depot | 357.58× | Food & Beverages |
| Leroy Merlin | 195.31× | Shopping |
| PSV Eindhoven | 117.63× | Sports |
| Chumba Casino | 17.68× | Travel & Leisure |
| Colgate University | 31.56× | Business & Career |
| Bathroom cabinet | 45.97× | Home & Garden |
| Amber Valletta | 64.52× | Fashion & Accessoires |
| Modern architecture | 8.16× | Arts & Culture |
| Planet Fitness | 4.35× | Sports |
| Charli XCX | 13.78× | Music & Radio |
| Laminate flooring | 12.05× | Home & Garden |
| Danish design | 14.13× | Home & Garden |
| Wood flooring | 10.55× | Home & Garden |
| Deutsche Eishockey Liga | 33.37× | Sports |
| Utah Mammoth | 17.79× | Sports |
| Back to the Future | 11.94× | Movies & TV |
| Residential area | 6.96× | Home & Garden |
| Irina Shayk | 20× | Fashion & Accessoires |
| Scandinavian design | 12.95× | Home & Garden |
| Feyenoord | 29.16× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 6.74 |
| Quality Awareness | PREMIUM | 3.11 |
| Risk Appetite | THRILL | 1.76 |
| Early Adopter Mentality | POWER | 1.49 |
| Luxury Orientation | PREMIUM | 1.43 |
| Urban Lifestyle | OPEN | 1.41 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.5% |
| Japan | 9.3% |
| Italy | 6.5% |
See Hotel design audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Hotel design have in United States?
Hotel design has an estimated audience of 423,453 people in United States, concentrated in California and New York.
What is the gender split and age of Hotel design fans?
55.9% of Hotel design fans are female, 44.1% are male, with an average age of 37.4 years.
Which brands do Hotel design fans like most?
Hotel design fans show strongest brand affinity for Restaurant Depot (357.58×), Leroy Merlin (195.31×), and PSV Eindhoven (117.63×) over the country average.
Where do Hotel design fans live in United States?
Hotel design fans in United States are most concentrated in California (reach 37,551), New York (reach 25,582), and Texas (reach 16,978). These three regions account for the largest share of the active audience.
What other brands do Hotel design fans also like?
Beyond Hotel design itself, the audience over-indexes on Leroy Merlin (195.31×), PSV Eindhoven (117.63×), Chumba Casino (17.68×), and Colgate University (31.56×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Hotel design. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.