Ira! Audience in United States

Ira! has an estimated audience of 2,089,070 people in United States. 55.0% are female, 45.0% are male, average age 34.5. Top regions: California, Texas, Florida. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, uol, Kia Sportage, Himalayas.

The average Ira! fan in United States is 34.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, uol, with strongest over-indexing on Autism Awareness (13.37× the country average). Demographically, the Ira! audience skews balanced with an average age of 34.5, and over-indexes on personality traits such as Mindfulness, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Ira! fans

Demographic split for Ira! audience in United States
MetricValue
Female55.0%
Male45.0%
Average age34.5
Estimated audience size2,089,070

Audience persona

The typical Ira! fan in United States is balanced, around 34.5 years old, with strong Mindfulness tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Ira! in United States
RegionReachAffinity
California281,9901.23×
Texas201,6751.12×
Florida153,3081.08×
New York142,4981.22×
Illinois76,3791.1×
Pennsylvania73,5521.05×
Georgia71,9421.12×
North Carolina65,5841.04×
Ohio61,7610.96×
Virginia57,7461.13×
New Jersey55,2611.04×
Massachusetts51,7431.26×
Michigan50,8580.93×
Washington47,6381.14×
Arizona41,9320.98×
Tennessee41,8061×
Maryland38,0951.06×
Indiana35,6400.93×
Colorado32,0070.97×
Missouri31,0020.92×
Alabama29,5251.01×
South Carolina29,1320.93×
Louisiana28,8581.07×
Wisconsin27,3970.87×
Minnesota25,9650.87×
Kentucky24,8810.95×
Oregon24,3551.02×
Oklahoma23,5801.02×
Connecticut20,6560.99×
Nevada20,2351×
Mississippi17,3201.01×
Arkansas17,2761×
Utah17,0470.91×
Iowa15,8800.92×
Kansas14,4010.87×
Washington, District of Columbia10,1601.62×
New Mexico9,4830.91×
Hawaii9,4341.05×
West Virginia8,9850.92×
Idaho8,9480.85×
Nebraska8,9270.85×
New Hampshire8,8021.07×
Maine7,9251.06×
Rhode Island6,4870.98×
Delaware5,0030.87×
Montana4,8630.84×
Alaska4,4030.99×
South Dakota3,7190.77×
Vermont3,6150.99×
North Dakota3,3600.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ira! audience
BrandAffinityCategory
Autism Awareness13.37×Health
Diabetes mellitus awareness8.64×Health
uol40.02×Technology & Electronics
Kia Sportage15.87×Cars & Mobility
Himalayas10.6×Travel & Leisure
Singer-songwriter2.45×Music & Radio
Livemusic3.13×Music & Radio
Income tax6.93×Business & Career
Mariachi6.89×Music & Radio
Kolkata Knight Riders16.2×Sports
Nirvana (band)8.83×Music & Radio
Microblogging4.72×Technology & Electronics
Charles, Prince of Wales13.23×Politics & Society
The Scorpion King35.01×Movies & TV
High school2.66×Business & Career
Honda HR-V12.14×Cars & Mobility
Cricket World Cup10.18×Sports
Bob Marley7.15×Music & Radio
Sean Payton11.01×Sports
malwarebytes11.5×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ira! audience
TraitClusterScore
MindfulnessBALANCE2.16
LGBTQ+ IdentityOPEN1.78
IndividualismJOY1.53
Risk AppetiteTHRILL1.32
PatriotismCONSERVATISM1.31
Urban LifestyleOPEN1.28

Worldwide distribution

Worldwide audience distribution share by country for Ira!
CountryShare
Brazil50.9%
United States15.9%
United Kingdom4.2%

See Ira! audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Ira! have in United States?

Ira! has an estimated audience of 2,089,070 people in United States, concentrated in California and Texas.

What is the gender split and age of Ira! fans?

55.0% of Ira! fans are female, 45.0% are male, with an average age of 34.5 years.

Which brands do Ira! fans like most?

Ira! fans show strongest brand affinity for Autism Awareness (13.37×), Diabetes mellitus awareness (8.64×), and uol (40.02×) over the country average.

Where do Ira! fans live in United States?

Ira! fans in United States are most concentrated in California (reach 281,990), Texas (reach 201,675), and Florida (reach 153,308). These three regions account for the largest share of the active audience.

What other brands do Ira! fans also like?

Beyond Ira! itself, the audience over-indexes on Diabetes mellitus awareness (8.64×), uol (40.02×), Kia Sportage (15.87×), and Himalayas (10.6×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ira!. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.