Ira! Audience in United States

Ira! logo

Ira! has an estimated audience of 2,089,070 people in United States. 55.0% are female, 45.0% are male, average age 34.5. Top regions: California, Texas, Florida. Top brand affinities: Nationality, Nurse educator, South Yorkshire, Curcuma, Queens College, City University of New York.

The average Ira! fan in United States is 34.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Nationality, Nurse educator, South Yorkshire, with strongest over-indexing on Nationality (12.62× the country average). Demographically, the Ira! audience skews balanced with an average age of 34.5, and over-indexes on personality traits such as Mindfulness, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Ira! fans

Demographic split for Ira! audience in United States
MetricValue
Female55.0%
Male45.0%
Average age34.5
Estimated audience size2,089,070

Audience persona

The typical Ira! fan in United States is balanced, around 34.5 years old, with strong Mindfulness tendencies and a notable affinity for Nationality.

Top regions in United States

Top regions ranked by reach for Ira! in United States
RegionReachAffinity
California281,9901.23×
Texas201,6751.12×
Florida153,3081.08×
New York142,4981.22×
Illinois76,3791.1×
Pennsylvania73,5521.05×
Georgia71,9421.12×
North Carolina65,5841.04×
Ohio61,7610.96×
Virginia57,7461.13×
New Jersey55,2611.04×
Massachusetts51,7431.26×
Michigan50,8580.93×
Washington47,6381.14×
Arizona41,9320.98×
Tennessee41,806
Maryland38,0951.06×
Indiana35,6400.93×
Colorado32,0070.97×
Missouri31,0020.92×
Alabama29,5251.01×
South Carolina29,1320.93×
Louisiana28,8581.07×
Wisconsin27,3970.87×
Minnesota25,9650.87×
Kentucky24,8810.95×
Oregon24,3551.02×
Oklahoma23,5801.02×
Connecticut20,6560.99×
Nevada20,235
Mississippi17,3201.01×
Arkansas17,276
Utah17,0470.91×
Iowa15,8800.92×
Kansas14,4010.87×
Washington, District of Columbia10,1601.62×
New Mexico9,4830.91×
Hawaii9,4341.05×
West Virginia8,9850.92×
Idaho8,9480.85×
Nebraska8,9270.85×
New Hampshire8,8021.07×
Maine7,9251.06×
Rhode Island6,4870.98×
Delaware5,0030.87×
Montana4,8630.84×
Alaska4,4030.99×
South Dakota3,7190.77×
Vermont3,6150.99×
North Dakota3,3600.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ira! audience
BrandAffinityCategory
Nationality12.62×Politics & Society
Nurse educator20×Kids & Family
South Yorkshire31.43×Travel & Leisure
Curcuma40.02×Food & Beverages
Queens College, City University of New York11.5×Business & Career
Pro-Ject5.84×Music & Radio
Historic site4.7×Arts & Culture
Product design2.01×Business & Career
Elsword15.87×Games
Buying and Selling Real Estate7.44×Home & Garden
Urban Outfitters1.71×Shopping
UK garage4.81×Music & Radio
Yahoo Sports Fantasy5.18×
Natural rubber1.5×Cars & Mobility
Jawaharlal Nehru University20×Business & Career
JDSU2.03×Business & Career
Home staging3.47×Home & Garden
Stamp collecting3.07×Home & Garden
Bank account1.56×Business & Career
Electrolyte2.77×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ira! audience
TraitClusterScore
MindfulnessBALANCE2.16
LGBTQ+ IdentityOPEN1.78
IndividualismJOY1.53
Risk AppetiteTHRILL1.32
PatriotismCONSERVATISM1.31
Urban LifestyleOPEN1.28

Worldwide distribution

Worldwide audience distribution share by country for Ira!
CountryShare
Brazil50.9%
United States15.9%
United Kingdom4.2%

See Ira! audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Ira! have in United States?

Ira! has an estimated audience of 2,089,070 people in United States, concentrated in California and Texas.

What is the gender split and age of Ira! fans?

55.0% of Ira! fans are female, 45.0% are male, with an average age of 34.5 years.

Which brands do Ira! fans like most?

Ira! fans show strongest brand affinity for Nationality (12.62×), Nurse educator (20×), and South Yorkshire (31.43×) over the country average.

Where do Ira! fans live in United States?

Ira! fans in United States are most concentrated in California (reach 281,990), Texas (reach 201,675), and Florida (reach 153,308). These three regions account for the largest share of the active audience.

What other brands do Ira! fans also like?

Beyond Ira! itself, the audience over-indexes on Nurse educator (20×), South Yorkshire (31.43×), Curcuma (40.02×), and Queens College, City University of New York (11.5×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ira!. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.