Italian Greyhound Audience in United States

Italian Greyhound logo

Italian Greyhound has an estimated audience of 467,122 people in United States. 78.2% are female, 21.8% are male, average age 38.0. Top regions: California, Texas, Florida. Top brand affinities: Do it yourself (DIY), Superman, Harry Potter, Petco, Capital One.

The average Italian Greyhound fan in United States is 38.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Do it yourself (DIY), Superman, Harry Potter, with strongest over-indexing on Do it yourself (DIY) (3.21× the country average). Demographically, the Italian Greyhound audience skews more female with an average age of 38.0, and over-indexes on personality traits such as Pet Ownership, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic · Subtype: Dog breed

Demographics of Italian Greyhound fans

Demographic split for Italian Greyhound audience in United States
MetricValue
Female78.2%
Male21.8%
Average age38.0
Estimated audience size467,122

Audience persona

The typical Italian Greyhound fan in United States is more female, around 38.0 years old, with strong Pet Ownership tendencies and a notable affinity for Do it yourself (DIY).

Top regions in United States

Top regions ranked by reach for Italian Greyhound in United States
RegionReachAffinity
California54,1241.05×
Texas46,3091.15×
Florida38,0931.2×
New York27,6941.06×
Pennsylvania15,8411.01×
Illinois15,3530.99×
North Carolina14,6871.04×
Ohio14,349
Georgia14,0140.97×
Arizona12,3311.29×
New Jersey11,9531.01×
Michigan11,8480.97×
Virginia10,8250.95×
Tennessee10,2441.09×
Massachusetts10,1781.11×
Washington9,7931.05×
Indiana8,9481.05×
Colorado8,2251.12×
Missouri7,9391.05×
South Carolina6,7190.96×
Alabama6,2560.96×
Wisconsin6,2230.89×
Louisiana6,1961.03×
Maryland6,1800.77×
Kentucky6,0591.03×
Oklahoma5,9521.15×
Minnesota5,7570.86×
Utah5,5631.33×
Oregon5,5451.04×
Nevada4,8361.07×
Connecticut4,6340.99×
Arkansas3,833
Kansas3,6200.98×
Iowa3,4540.9×
Mississippi3,2870.85×
Idaho2,4461.04×
New Mexico2,3611.01×
Nebraska2,2970.98×
West Virginia2,2361.03×
New Hampshire2,0111.09×
Hawaii1,7890.89×
Maine1,6981.01×
Rhode Island1,4480.97×
Washington, District of Columbia1,4331.02×
Montana1,2070.93×
Delaware9430.73×
Alaska9210.92×
South Dakota9070.84×
North Dakota7740.81×
Vermont7580.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Italian Greyhound audience
BrandAffinityCategory
Do it yourself (DIY)3.21×Home & Garden
Superman2.4×Movies & TV
Harry Potter2.82×Movies & TV
Petco3.72×Shopping
Capital One2.7×Business & Career
Natural skin care4.01×Beauty & Wellness
Google Maps2.36×Internet & Social Media
Dog grooming5.96×Pets & Animals
Pet store3.23×Pets & Animals
PetSmart5.84×Shopping
Local food2.87×Food & Beverages
Pet food2.6×Pets & Animals
Alpine skiing3.98×Sports
Dollar General2.08×Shopping
Minecraft4.64×Games
Hello Kitty5.25×Kids & Family
Indeed.com2.13×Business & Career
Texas Roadhouse1.99×Food & Beverages
Bachelor of Business Administration18.58×Business & Career
Boho-chic3.23×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Italian Greyhound audience
TraitClusterScore
Pet OwnershipJOY2.15
Design AffinityPREMIUM1.78
SustainabilityBALANCE1.73
DIY MentalityTHRILL1.71
Early Adopter MentalityPOWER1.46
Sports ActivityPOWER1.4

Worldwide distribution

Worldwide audience distribution share by country for Italian Greyhound
CountryShare
United States41.3%
Japan13.6%
United Kingdom5.7%

See Italian Greyhound audiences in other countries

More Dog breed audiences in United States

Frequently asked questions

How many fans does Italian Greyhound have in United States?

Italian Greyhound has an estimated audience of 467,122 people in United States, concentrated in California and Texas.

What is the gender split and age of Italian Greyhound fans?

78.2% of Italian Greyhound fans are female, 21.8% are male, with an average age of 38.0 years.

Which brands do Italian Greyhound fans like most?

Italian Greyhound fans show strongest brand affinity for Do it yourself (DIY) (3.21×), Superman (2.4×), and Harry Potter (2.82×) over the country average.

Where do Italian Greyhound fans live in United States?

Italian Greyhound fans in United States are most concentrated in California (reach 54,124), Texas (reach 46,309), and Florida (reach 38,093). These three regions account for the largest share of the active audience.

What other brands do Italian Greyhound fans also like?

Beyond Italian Greyhound itself, the audience over-indexes on Superman (2.4×), Harry Potter (2.82×), Petco (3.72×), and Capital One (2.7×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Italian Greyhound. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.