James Van Der Beek Audience in United States

James Van Der Beek logo

James Van Der Beek has an estimated audience of 14,663,958 people in United States. 66.3% are female, 33.7% are male, average age 36.3. Top regions: California, Texas, Florida. Top brand affinities: Whataburger, Saving, Mortgage insurance, Necktie, Buenavista (Madrid).

The average James Van Der Beek fan in United States is 36.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Whataburger, Saving, Mortgage insurance, with strongest over-indexing on Whataburger (1.77× the country average). Demographically, the James Van Der Beek audience skews more female with an average age of 36.3, and over-indexes on personality traits such as LGBTQ+ Identity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of James Van Der Beek fans

Demographic split for James Van Der Beek audience in United States
MetricValue
Female66.3%
Male33.7%
Average age36.3
Estimated audience size14,663,958

Audience persona

The typical James Van Der Beek fan in United States is more female, around 36.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Whataburger.

Top regions in United States

Top regions ranked by reach for James Van Der Beek in United States
RegionReachAffinity
California1,294,2170.8×
Texas1,235,4460.98×
Florida924,1430.93×
New York803,1730.98×
Pennsylvania595,7601.21×
Illinois539,5361.1×
Ohio527,2321.17×
North Carolina487,1741.1×
New Jersey423,2911.13×
Michigan422,6331.1×
Georgia421,6250.93×
Tennessee334,4841.14×
Massachusetts324,4201.12×
Virginia322,9920.9×
Indiana310,5971.16×
Washington286,4060.97×
Missouri285,7311.21×
Wisconsin258,6511.17×
Minnesota237,4701.13×
Arizona236,4910.79×
Maryland228,2270.91×
Colorado225,7210.98×
South Carolina216,2910.98×
Kentucky210,3641.14×
Oklahoma185,8321.14×
Connecticut181,6071.23×
Alabama177,0270.86×
Louisiana176,1200.93×
Oregon170,5071.01×
Iowa139,8841.16×
Kansas129,3261.12×
Arkansas121,6711.01×
Nevada116,9570.82×
Utah109,4850.83×
Mississippi107,7130.89×
Nebraska81,7121.11×
West Virginia80,2891.18×
Idaho70,5780.96×
New Hampshire70,4921.22×
New Mexico58,4150.79×
Maine57,5921.1×
Rhode Island47,0731.01×
Hawaii43,0290.68×
Montana40,1740.99×
Delaware36,9050.91×
South Dakota32,8430.97×
Washington, District of Columbia30,5460.69×
North Dakota28,8690.96×
Vermont22,7380.88×
Wyoming19,8710.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for James Van Der Beek audience
BrandAffinityCategory
Whataburger1.77×Food & Beverages
Saving1.78×Business & Career
Mortgage insurance2.06×Business & Career
Necktie1.57×Fashion & Accessoires
Buenavista (Madrid)2.56×Travel & Leisure
Picnic1.97×Kids & Family
Temple Grandin2.08×Literature
WFTS-TV1.59×Movies & TV
Ironmongery2.57×Home & Garden
REO Speedwagon1.91×Music & Radio
Ulysses S. Grant1.52×Politics & Society
Assassin's Creed II1.82×Games
Gary Clark, Jr.2.8×Music & Radio
Ellen Burstyn1.87×Movies & TV
Ayrton Senna2.02×Sports
Temple Grandin1.52×Literature
Leprechaun1.92×Literature
Monroe Carell Jr. Children's Hospital at Vanderbilt3.34×Travel & Leisure
The Professor (Gilligan's Island)2.13×
Nielsen Corporation2.87×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by James Van Der Beek audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.48
Family OrientationCONSERVATISM1.45
Community OrientationOPEN1.44
Career OrientationPOWER1.43
DIY MentalityTHRILL1.38
Convenience OrientationPREMIUM1.21

Worldwide distribution

Worldwide audience distribution share by country for James Van Der Beek
CountryShare
United States92.2%
Italy5.5%
Germany2.3%

See James Van Der Beek audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does James Van Der Beek have in United States?

James Van Der Beek has an estimated audience of 14,663,958 people in United States, concentrated in California and Texas.

What is the gender split and age of James Van Der Beek fans?

66.3% of James Van Der Beek fans are female, 33.7% are male, with an average age of 36.3 years.

Which brands do James Van Der Beek fans like most?

James Van Der Beek fans show strongest brand affinity for Whataburger (1.77×), Saving (1.78×), and Mortgage insurance (2.06×) over the country average.

Where do James Van Der Beek fans live in United States?

James Van Der Beek fans in United States are most concentrated in California (reach 1,294,217), Texas (reach 1,235,446), and Florida (reach 924,143). These three regions account for the largest share of the active audience.

What other brands do James Van Der Beek fans also like?

Beyond James Van Der Beek itself, the audience over-indexes on Saving (1.78×), Mortgage insurance (2.06×), Necktie (1.57×), and Buenavista (Madrid) (2.56×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for James Van Der Beek. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.