Jason Bourne Audience in United States

Jason Bourne logo

Jason Bourne has an estimated audience of 974,377 people in United States. 30.6% are female, 69.4% are male, average age 46.8. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Lulu 黃路梓茵, Mathcore, Google Home, Elsword.

The average Jason Bourne fan in United States is 46.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Lulu 黃路梓茵, Mathcore, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Jason Bourne audience skews more male with an average age of 46.8, and over-indexes on personality traits such as Risk Appetite, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action

Demographics of Jason Bourne fans

Demographic split for Jason Bourne audience in United States
MetricValue
Female30.6%
Male69.4%
Average age46.8
Estimated audience size974,377

Audience persona

The typical Jason Bourne fan in United States is more male, around 46.8 years old, with strong Risk Appetite tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Jason Bourne in United States
RegionReachAffinity
California111,6401.04×
Texas89,3531.07×
Florida74,6781.13×
New York54,477
Illinois34,4241.06×
Pennsylvania31,3060.95×
Georgia30,032
Ohio30,027
North Carolina29,7221.01×
Michigan25,2930.99×
Virginia24,6051.04×
New Jersey23,9930.97×
Washington21,2251.09×
Arizona20,8061.05×
Tennessee20,5251.05×
Massachusetts19,0310.99×
Indiana17,755
Missouri17,5121.11×
Maryland16,1820.97×
Colorado15,8051.03×
Minnesota14,6541.05×
Wisconsin14,3170.98×
South Carolina14,1680.97×
Alabama13,680
Kentucky12,0230.98×
Louisiana11,5990.92×
Utah11,5671.33×
Oklahoma11,3941.05×
Oregon10,9580.98×
Connecticut9,2310.94×
Nevada8,8900.94×
Kansas8,3701.09×
Arkansas8,3061.03×
Iowa8,0981.01×
Mississippi7,2880.91×
Idaho5,9861.23×
Nebraska4,7910.98×
New Mexico4,5540.93×
West Virginia4,1310.91×
Hawaii4,0240.96×
New Hampshire3,4920.91×
Maine3,3640.96×
Montana2,8401.05×
Washington, District of Columbia2,7010.92×
Rhode Island2,6310.85×
Delaware2,1770.81×
Alaska2,1601.04×
South Dakota2,0810.92×
North Dakota1,9220.96×
Vermont1,4990.88×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jason Bourne audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Lulu 黃路梓茵10.17×Movies & TV
Mathcore17.86×Music & Radio
Google Home11.88×Technology & Electronics
Elsword19.83×Games
Grace Slick10.55×Music & Radio
The Historian16.83×Literature
Alaska1.73×Travel & Leisure
Historic site4.22×Arts & Culture
Combat sport1.57×Sports
Nationality2.07×Politics & Society
Chromebook5.06×Technology & Electronics
The Halal Guys5.8×Food & Beverages
Grinch3.42×Movies & TV
Goop4.36×Internet & Social Media
Jingoism1.72×Politics & Society
Eurail16.92×Cars & Mobility
Home staging3.78×Home & Garden
Google Photos1.78×Technology & Electronics
Wok4.47×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jason Bourne audience
TraitClusterScore
Risk AppetiteTHRILL1.5
Quality AwarenessPREMIUM1.4
Luxury OrientationPREMIUM1.36
TraditionCONSERVATISM1.33
Need for SecurityCONSERVATISM1.32
Career OrientationPOWER1.3

Worldwide distribution

Worldwide audience distribution share by country for Jason Bourne
CountryShare
United States23.9%
Germany11.8%
United Kingdom8.5%

See Jason Bourne audiences in other countries

More Action audiences in United States

Frequently asked questions

How many fans does Jason Bourne have in United States?

Jason Bourne has an estimated audience of 974,377 people in United States, concentrated in California and Texas.

What is the gender split and age of Jason Bourne fans?

30.6% of Jason Bourne fans are female, 69.4% are male, with an average age of 46.8 years.

Which brands do Jason Bourne fans like most?

Jason Bourne fans show strongest brand affinity for Keene, New Hampshire (675×), Lulu 黃路梓茵 (10.17×), and Mathcore (17.86×) over the country average.

Where do Jason Bourne fans live in United States?

Jason Bourne fans in United States are most concentrated in California (reach 111,640), Texas (reach 89,353), and Florida (reach 74,678). These three regions account for the largest share of the active audience.

What other brands do Jason Bourne fans also like?

Beyond Jason Bourne itself, the audience over-indexes on Lulu 黃路梓茵 (10.17×), Mathcore (17.86×), Google Home (11.88×), and Elsword (19.83×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jason Bourne. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.