Rascasse Audience Intelligence

Jessica Rabbit Audience in United States

A data profile of the people who buy, follow and care about Jessica Rabbit in United States — modelled from more than twelve digital signal sources. Jessica Rabbit has an estimated audience of 275,565 people in United States.

#437among Fictional Character in United States#9062in Movies & TV

The average Jessica Rabbit fan in United States is 37.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Anne Hathaway, Superman, Internet celebrity, with strongest over-indexing on Anne Hathaway (4.92× the country average).

Demographically, the Jessica Rabbit audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Indulgence, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jessica Rabbit fan in United States is more male, around 37.2 years old, with strong Indulgence tendencies and a notable affinity for Anne Hathaway.

Category: Movies & TV · Type: Fictional Character

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jessica Rabbit profile in United States.

Audience size
276K
in United States
Gender
34.5%♀
65.5% male
Age
37.2
average years
Country rank
#50476
Fictional Character in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jessica Rabbit fans

34.5% are female, 65.5% are male, average age 37.2.

Fig. 02

Gender split

34.5%
Female
65.5%
Male
Demographic split for Jessica Rabbit audience in United States
MetricValue
Female34.5%
Male65.5%
Average age37.2
Estimated audience size275,565
Fig. 03

Age distribution

Ø 37.2
average years
Age distribution of the Jessica Rabbit audience in United States
Age bracketShare%
16-1917%
20-2925%
30-3927%
40-4922%
50+10%
Fig. 04

Worldwide distribution

43.4%

of the worldwide Jessica Rabbit audience comes from United States.

Worldwide audience distribution share by country for Jessica Rabbit
CountryShare
Germany48.2%
United States43.4%
Italy8.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jessica Rabbit audience in United States is strongest.

Fig. 05

Top regions by affinity

Jessica Rabbit fans by region: top regions in United States
#RegionReachAffinity×
01Nevada~3K1.27×
02New Mexico~2K1.27×
03Arizona~7K1.26×
04California~40K1.22×
05Louisiana~4K1.22×
06Georgia~10K1.20×
07Oklahoma~4K1.19×
08Utah~3K1.18×
09Texas~30K1.17×
10Arkansas~3K1.16×
11Mississippi~3K1.16×
12Alabama~4K1.15×
13Florida~20K1.13×
14Tennessee~6K1.08×
15Alaska<1K1.08×
16Kentucky~4K1.07×
17Oregon~3K1.06×
18Missouri~5K1.05×
19Idaho~1K1.04×
20North Carolina~9K1.03×
21Colorado~4K1.01×
22Washington~6K1.00×
23Indiana~5K0.99×
24Maryland~5K0.99×
25West Virginia~1K0.99×
26South Carolina~4K0.98×
27Kansas~2K0.98×
28New York~10K0.95×
29Pennsylvania~9K0.95×
30Ohio~8K0.95×
31Illinois~9K0.94×
32Michigan~7K0.94×
33Connecticut~3K0.94×
34Hawaii~1K0.92×
35Rhode Island<1K0.92×
36Virginia~6K0.91×
37Montana<1K0.91×
38Wyoming<1K0.91×
39Nebraska~1K0.89×
40New Jersey~6K0.88×
41Massachusetts~5K0.88×
42Iowa~2K0.88×
43Maine<1K0.87×
44Delaware<1K0.87×
45Washington, District of Columbia<1K0.86×
46New Hampshire<1K0.83×
47South Dakota<1K0.83×
48North Dakota<1K0.83×
49Wisconsin~3K0.81×
50Minnesota~3K0.81×
Fig. 06

Affinity by region

Affinity by region — Jessica Rabbit, United States
0.81×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jessica Rabbit audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jessica Rabbit audience
#·InterestCategoryAffinity×
01Cate BlanchettMovies & TV7.20×
02Anne HathawayMovies & TV4.92×
03Cincinnati RedsSports3.45×
04Internet celebrityInternet & Social Media3.44×
05Britney SpearsMusic & Radio2.92×
06Virtual realityTechnology & Electronics2.89×
07Solar energyHome & Garden2.29×
08Discount TireShopping2.27×
09Horror moviesMovies & TV2.09×
10TV game showsMovies & TV1.94×
11Burger KingFood & Beverages1.87×
12Cloud computingTechnology & Electronics1.83×
13CocktailFood & Beverages1.70×
14SubwayFood & Beverages1.62×
15SupermanMovies & TV1.61×
16RedditInternet & Social Media1.58×
17TelecommunicationTechnology & Electronics1.56×
18Beauty salonsBeauty & Wellness1.55×
19WineFood & Beverages1.51×
20VeganismFood & Beverages1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jessica Rabbit audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jessica Rabbit audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.59×
ExtroversionTHRILL1.50×
TraditionCONSERVATISM1.36×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jessica Rabbit audience · Rather not
TraitClusterDeviationScore
TravellingTHRILL0.38×
Family OrientationCONSERVATISM0.40×
SustainabilityBALANCE0.50×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jessica Rabbit have in United States?

Jessica Rabbit has an estimated audience of 275,565 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Jessica Rabbit fans?

34.5% of Jessica Rabbit fans are female, 65.5% are male, with an average age of 37.2 years.

03

Which brands do Jessica Rabbit fans like most?

Jessica Rabbit fans show strongest brand affinity for Anne Hathaway (4.92×), Superman (1.61×), and Internet celebrity (3.44×) over the country average.

04

Where do Jessica Rabbit fans live in United States?

Jessica Rabbit fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Jessica Rabbit fans also like?

Beyond Jessica Rabbit itself, the audience over-indexes on Superman (1.61×), Internet celebrity (3.44×), Britney Spears (2.92×), and Horror movies (2.09×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Jessica Rabbit audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Jessica Rabbit. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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