Jim Nantz Audience in United States

Jim Nantz has an estimated audience of 525,810 people in United States. 30.5% are female, 69.5% are male, average age 47.7. Top regions: California, Texas, Florida. Top brand affinities: Regional styles of Mexican music, Home equity, Israel, Fairlife, Lulu 黃路梓茵.
The average Jim Nantz fan in United States is 47.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Regional styles of Mexican music, Home equity, Israel, with strongest over-indexing on Regional styles of Mexican music (18.1× the country average). Demographically, the Jim Nantz audience skews more male with an average age of 47.7, and over-indexes on personality traits such as Luxury Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Person
Demographics of Jim Nantz fans
| Metric | Value |
|---|---|
| Female | 30.5% |
| Male | 69.5% |
| Average age | 47.7 |
| Estimated audience size | 525,810 |
Audience persona
The typical Jim Nantz fan in United States is more male, around 47.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Regional styles of Mexican music.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 38,736 | 0.67× |
| Texas | 36,229 | 0.8× |
| Florida | 34,189 | 0.96× |
| New York | 29,698 | 1.01× |
| Pennsylvania | 21,887 | 1.24× |
| North Carolina | 20,495 | 1.3× |
| Ohio | 19,895 | 1.23× |
| Illinois | 18,068 | 1.03× |
| Michigan | 16,711 | 1.22× |
| Tennessee | 15,077 | 1.43× |
| Georgia | 14,672 | 0.91× |
| Virginia | 13,070 | 1.02× |
| New Jersey | 13,028 | 0.97× |
| Massachusetts | 12,677 | 1.22× |
| Indiana | 11,775 | 1.23× |
| Arizona | 11,528 | 1.07× |
| South Carolina | 11,479 | 1.45× |
| Missouri | 11,065 | 1.31× |
| Wisconsin | 9,945 | 1.26× |
| Minnesota | 9,047 | 1.2× |
| Maryland | 9,028 | 1× |
| Colorado | 8,742 | 1.05× |
| Washington | 7,780 | 0.74× |
| Kentucky | 7,488 | 1.14× |
| Alabama | 7,450 | 1.01× |
| Connecticut | 7,255 | 1.38× |
| Kansas | 6,372 | 1.54× |
| Iowa | 5,240 | 1.21× |
| Utah | 4,747 | 1.01× |
| Oregon | 4,439 | 0.74× |
| Louisiana | 4,282 | 0.63× |
| Oklahoma | 4,135 | 0.71× |
| Nevada | 3,418 | 0.67× |
| Arkansas | 3,311 | 0.76× |
| Mississippi | 2,824 | 0.65× |
| Nebraska | 2,817 | 1.07× |
| New Hampshire | 2,330 | 1.12× |
| Idaho | 2,229 | 0.85× |
| Maine | 2,089 | 1.11× |
| West Virginia | 1,881 | 0.77× |
| Rhode Island | 1,798 | 1.07× |
| New Mexico | 1,624 | 0.62× |
| Washington, District of Columbia | 1,443 | 0.91× |
| Montana | 1,431 | 0.98× |
| Delaware | 1,416 | 0.98× |
| Hawaii | 1,294 | 0.57× |
| South Dakota | 1,229 | 1.01× |
| Vermont | 991 | 1.07× |
| North Dakota | 930 | 0.86× |
| Wyoming | 632 | 0.81× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Regional styles of Mexican music | 18.1× | Music & Radio |
| Home equity | 6.53× | Home & Garden |
| Israel | 6.19× | Travel & Leisure |
| Fairlife | 21.66× | Food & Beverages |
| Lulu 黃路梓茵 | 5.79× | Movies & TV |
| EVE LOM | 51.47× | Beauty & Wellness |
| Hundertwasserhaus | 87.34× | Travel & Leisure |
| Telethon | 15.19× | Movies & TV |
| Academy Award for Best Visual Effects | 18.16× | Movies & TV |
| Jeep Wagoneer | 7.84× | Cars & Mobility |
| Box lacrosse | 11.55× | Sports |
| Christian music industry | 27.25× | Music & Radio |
| Home construction | 1.79× | Home & Garden |
| Minnesota | 1.99× | Travel & Leisure |
| Urban horticulture | 3.55× | Home & Garden |
| La Opinión | 7.05× | News |
| Natural rubber | 2.02× | Cars & Mobility |
| Elsword | 15.69× | Games |
| TVNotas | 9.36× | News |
| Naperville, Illinois | 6.96× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 4.6 |
| Family Orientation | CONSERVATISM | 2.01 |
| Career Orientation | POWER | 1.92 |
| Indulgence | JOY | 1.8 |
| Risk Appetite | THRILL | 1.76 |
| Quality Awareness | PREMIUM | 1.76 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 86.0% |
| Canada | 5.5% |
| United Kingdom | 2.5% |
See Jim Nantz audiences in other countries
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Frequently asked questions
How many fans does Jim Nantz have in United States?
Jim Nantz has an estimated audience of 525,810 people in United States, concentrated in California and Texas.
What is the gender split and age of Jim Nantz fans?
30.5% of Jim Nantz fans are female, 69.5% are male, with an average age of 47.7 years.
Which brands do Jim Nantz fans like most?
Jim Nantz fans show strongest brand affinity for Regional styles of Mexican music (18.1×), Home equity (6.53×), and Israel (6.19×) over the country average.
Where do Jim Nantz fans live in United States?
Jim Nantz fans in United States are most concentrated in California (reach 38,736), Texas (reach 36,229), and Florida (reach 34,189). These three regions account for the largest share of the active audience.
What other brands do Jim Nantz fans also like?
Beyond Jim Nantz itself, the audience over-indexes on Home equity (6.53×), Israel (6.19×), Fairlife (21.66×), and Lulu 黃路梓茵 (5.79×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Jim Nantz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.