Rascasse Audience Intelligence

João Félix Audience in United States

A data profile of the people who buy, follow and care about João Félix in United States — modelled from more than twelve digital signal sources. João Félix has an estimated audience of 236,205 people in United States.

#648among Soccer in United States#13612among Person in United States#5525in Sports

The average João Félix fan in United States is 31.4 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Spain national football team, Porter Airlines, Paolo Maldini, with strongest over-indexing on Spain national football team (84.16× the country average).

Demographically, the João Félix audience skews more male with an average age of 31.4, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical João Félix fan in United States is more male, around 31.4 years old, with strong Spirituality tendencies and a notable affinity for Spain national football team.

Category: Sports · Type: Person · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the João Félix profile in United States.

Audience size
236K
in United States
Gender
35.8%♀
64.2% male
Age
31.4
average years
Country rank
#54305
Person in United States
Fig. 01

Search interest · 12-month trend

+126%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of João Félix fans

35.8% are female, 64.2% are male, average age 31.4.

Fig. 02

Gender split

35.8%
Female
64.2%
Male
Demographic split for João Félix audience in United States
MetricValue
Female35.8%
Male64.2%
Average age31.4
Estimated audience size236,205
Fig. 03

Age distribution

Ø 31.4
average years
Age distribution of the João Félix audience in United States
Age bracketShare%
16-1940%
20-2924%
30-3917%
40-4912%
50+8%
Fig. 04

Worldwide distribution

7.7%

of the worldwide João Félix audience comes from United States.

Worldwide audience distribution share by country for João Félix
CountryShare
Portugal14.7%
Brazil8.5%
United States7.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the João Félix audience in United States is strongest.

Fig. 05

Top regions by affinity

João Félix fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~9K2.06×
02California~40K1.81×
03Massachusetts~6K1.73×
04Texas~30K1.67×
05Rhode Island<1K1.58×
06Maryland~5K1.53×
07New York~20K1.49×
08Connecticut~3K1.49×
09Virginia~7K1.47×
10Florida~20K1.43×
11Washington, District of Columbia<1K1.33×
12Georgia~7K1.32×
13Illinois~8K1.31×
14North Carolina~7K1.28×
15Washington~4K1.07×
16Nevada~2K1.04×
17Arizona~4K1.03×
18Delaware<1K1.00×
19Utah~2K0.99×
20Oregon~2K0.96×
21Pennsylvania~6K0.93×
22Indiana~3K0.93×
23South Carolina~3K0.93×
24Nebraska<1K0.93×
25Iowa~1K0.92×
26Kansas~1K0.91×
27Hawaii<1K0.90×
28Minnesota~2K0.89×
29Kentucky~2K0.88×
30Missouri~3K0.87×
31Arkansas~1K0.87×
32Maine<1K0.87×
33Colorado~2K0.86×
34Vermont<1K0.85×
35Tennessee~3K0.83×
36New Hampshire<1K0.83×
37Oklahoma~2K0.82×
38Ohio~4K0.80×
39South Dakota<1K0.79×
40Michigan~4K0.78×
41North Dakota<1K0.78×
42Wisconsin~2K0.77×
43Idaho<1K0.77×
44Alabama~2K0.76×
45Louisiana~2K0.74×
46New Mexico<1K0.74×
47Alaska<1K0.74×
48Montana<1K0.67×
49West Virginia<1K0.65×
50Mississippi<1K0.63×
Fig. 06

Affinity by region

Affinity by region — João Félix, United States
0.63×1.00×2.06×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the João Félix audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for João Félix audience
#·InterestCategoryAffinity×
01Paolo MaldiniSports148.62×
02Porter AirlinesTravel & Leisure146.33×
03Spain national football teamSports84.16×
04S.L. BenficaSports49.41×
05Thierry HenrySports45.47×
06Watford F.C.Sports43.97×
07SC FreiburgSports43.18×
08CasemiroSports38.66×
09Pep GuardiolaSports35.00×
10Kevin De BruyneSports32.73×
11Atlético MadridSports31.29×
12France national football teamSports28.78×
13RonaldinhoSports26.91×
14FIFA Club World CupSports24.17×
15Borussia DortmundSports22.03×
16Paris Saint-GermainSports11.33×
17Web serverTechnology & Electronics9.44×
18La LigaSports8.82×
19Liga MXSports8.70×
20Las VegasTravel & Leisure4.20×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the João Félix audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by João Félix audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.81×
PatriotismCONSERVATISM1.45×
Risk AppetiteTHRILL1.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by João Félix audience · Rather not
TraitClusterDeviationScore
IndividualismJOY0.78×
CreativityOPEN0.79×
Pet OwnershipJOY0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does João Félix have in United States?

João Félix has an estimated audience of 236,205 people in United States, concentrated in California and Texas.

02

What is the gender split and age of João Félix fans?

35.8% of João Félix fans are female, 64.2% are male, with an average age of 31.4 years.

03

Which brands do João Félix fans like most?

João Félix fans show strongest brand affinity for Spain national football team (84.16×), Porter Airlines (146.33×), and Paolo Maldini (148.62×) over the country average.

04

Where do João Félix fans live in United States?

João Félix fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do João Félix fans also like?

Beyond João Félix itself, the audience over-indexes on Porter Airlines (146.33×), Paolo Maldini (148.62×), Atlético Madrid (31.29×), and S.L. Benfica (49.41×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for João Félix. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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