A data profile of the people who buy, follow and care about John B in United States — modelled from more than twelve digital signal sources. John B has an estimated audience of 412,644 people in United States.
The average John B fan in United States is 39.3 years old, more male, and lives primarily in Florida.
The audience is concentrated in Florida, Texas, California.
Top brand affinities include Solar energy, Discount Tire, Renewable energy, with strongest over-indexing on Solar energy (5.83× the country average).
Demographically, the John B audience skews more male with an average age of 39.3, and over-indexes on personality traits such as Convenience Orientation, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical John B fan in United States is more male, around 39.3 years old, with strong Convenience Orientation tendencies and a notable affinity for Solar energy.
The key figures that characterise the John B profile in United States.
21.3% are female, 78.7% are male, average age 39.3.
| Metric | Value |
|---|---|
| Female | 21.3% |
| Male | 78.7% |
| Average age | 39.3 |
| Estimated audience size | 412,644 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 11% | |
| 30-39 | 17% | |
| 40-49 | 25% | |
| 50+ | 21% |
of the worldwide John B audience comes from United States.
| Country | Share |
|---|---|
| United States | 37.4% |
| United Kingdom | 18.0% |
| Canada | 10.4% |
Where the John B audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | South Carolina | ~10K | 1.58× | |
| 02 | Louisiana | ~9K | 1.46× | |
| 03 | Mississippi | ~6K | 1.46× | |
| 04 | West Virginia | ~3K | 1.45× | |
| 05 | Tennessee | ~10K | 1.36× | |
| 06 | Alabama | ~9K | 1.36× | |
| 07 | Kentucky | ~8K | 1.36× | |
| 08 | North Carolina | ~20K | 1.31× | |
| 09 | Indiana | ~10K | 1.26× | |
| 10 | Georgia | ~20K | 1.23× | |
| 11 | Arkansas | ~5K | 1.21× | |
| 12 | Utah | ~5K | 1.19× | |
| 13 | Missouri | ~9K | 1.16× | |
| 14 | Oklahoma | ~6K | 1.14× | |
| 15 | Nebraska | ~3K | 1.13× | |
| 16 | Ohio | ~20K | 1.12× | |
| 17 | Florida | ~40K | 1.09× | |
| 18 | Iowa | ~4K | 1.09× | |
| 19 | Idaho | ~3K | 1.09× | |
| 20 | North Dakota | ~1K | 1.09× | |
| 21 | Michigan | ~10K | 1.07× | |
| 22 | Pennsylvania | ~20K | 1.03× | |
| 23 | Kansas | ~4K | 1.02× | |
| 24 | South Dakota | ~1K | 1.01× | |
| 25 | Virginia | ~10K | 1.00× | |
| 26 | Minnesota | ~7K | 0.95× | |
| 27 | New Hampshire | ~2K | 0.94× | |
| 28 | Delaware | ~1K | 0.94× | |
| 29 | Wisconsin | ~7K | 0.93× | |
| 30 | Maine | ~2K | 0.93× | |
| 31 | Montana | ~1K | 0.91× | |
| 32 | Vermont | <1K | 0.90× | |
| 33 | Maryland | ~8K | 0.89× | |
| 34 | Rhode Island | ~1K | 0.89× | |
| 35 | Massachusetts | ~8K | 0.86× | |
| 36 | Connecticut | ~4K | 0.86× | |
| 37 | Texas | ~40K | 0.84× | |
| 38 | Colorado | ~6K | 0.83× | |
| 39 | Illinois | ~10K | 0.81× | |
| 40 | Washington, District of Columbia | ~1K | 0.79× | |
| 41 | New Jersey | ~10K | 0.77× | |
| 42 | Hawaii | ~2K | 0.77× | |
| 43 | Alaska | <1K | 0.76× | |
| 44 | Washington | ~7K | 0.72× | |
| 45 | Arizona | ~7K | 0.71× | |
| 46 | Oregon | ~4K | 0.71× | |
| 47 | New York | ~20K | 0.69× | |
| 48 | Nevada | ~3K | 0.69× | |
| 49 | California | ~30K | 0.61× | |
| 50 | New Mexico | ~1K | 0.58× |
The strongest cross-interests of the John B audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Solar energy | Home & Garden | 5.83× | ||
| 02 | Electric bicycle | Cars & Mobility | 5.53× | ||
| 03 | Discount Tire | Shopping | 5.11× | ||
| 04 | Renewable energy | Business & Career | 4.58× | ||
| 05 | Weather forecasting | Home & Garden | 4.39× | ||
| 06 | Air pollution | Health | 4.35× | ||
| 07 | Home automation | Technology & Electronics | 3.61× | ||
| 08 | Lawn mower | Home & Garden | 3.50× | ||
| 09 | FedEx | Business & Career | 3.38× | ||
| 10 | Tesla Motors | Cars & Mobility | 3.27× | ||
| 11 | Vehicle insurance | Cars & Mobility | 3.08× | ||
| 12 | Mortgage loans | Business & Career | 2.38× | ||
| 13 | AutoZone | Cars & Mobility | 2.15× | ||
| 14 | SUVs | Cars & Mobility | 1.98× | ||
| 15 | Internet & Social Media | 1.92× | |||
| 16 | Internet & Social Media | 1.88× | |||
| 17 | Airbnb | Travel & Leisure | 1.88× | ||
| 18 | McDonald's | Food & Beverages | 1.84× | ||
| 19 | Barbecue | Food & Beverages | 1.73× | ||
| 20 | Camping | Travel & Leisure | 1.64× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 2.19× | |
| Patriotism | CONSERVATISM | 1.73× | |
| Need for Security | CONSERVATISM | 1.72× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.70× | |
| Mindfulness | BALANCE | 0.78× | |
| Pet Ownership | JOY | 0.79× |
John B has an estimated audience of 412,644 people in United States, concentrated in Florida and Texas.
21.3% of John B fans are female, 78.7% are male, with an average age of 39.3 years.
John B fans show strongest brand affinity for Solar energy (5.83×), Discount Tire (5.11×), and Renewable energy (4.58×) over the country average.
John B fans in United States are most concentrated in Florida (reach ~40K), Texas (reach ~40K), and California (reach ~30K). These three regions account for the largest share of the active audience.
Beyond John B itself, the audience over-indexes on Discount Tire (5.11×), Renewable energy (4.58×), FedEx (3.38×), and Weather forecasting (4.39×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for John B. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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