A data profile of the people who buy, follow and care about Kabaddi in United States — modelled from more than twelve digital signal sources. Kabaddi has an estimated audience of 265,034 people in United States.
The average Kabaddi fan in United States is 39.4 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Jensen Ackles, Borussia Dortmund, NDTV, with strongest over-indexing on Jensen Ackles (70.81× the country average).
Demographically, the Kabaddi audience skews more male with an average age of 39.4, and over-indexes on personality traits such as Spirituality, Urban Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Kabaddi fan in United States is more male, around 39.4 years old, with strong Spirituality tendencies and a notable affinity for Jensen Ackles.
The key figures that characterise the Kabaddi profile in United States.
26.4% are female, 73.6% are male, average age 39.4.
| Metric | Value |
|---|---|
| Female | 26.4% |
| Male | 73.6% |
| Average age | 39.4 |
| Estimated audience size | 265,034 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 18% | |
| 30-39 | 19% | |
| 40-49 | 22% | |
| 50+ | 20% |
of the worldwide Kabaddi audience comes from United States.
| Country | Share |
|---|---|
| India | 88.6% |
| United States | 3.0% |
| United Kingdom | 1.5% |
Where the Kabaddi audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~40K | 1.39× | |
| 02 | Washington | ~7K | 1.37× | |
| 03 | Washington, District of Columbia | ~1K | 1.28× | |
| 04 | Virginia | ~8K | 1.27× | |
| 05 | Massachusetts | ~6K | 1.21× | |
| 06 | Hawaii | ~1K | 1.19× | |
| 07 | New Jersey | ~8K | 1.18× | |
| 08 | Illinois | ~10K | 1.17× | |
| 09 | New York | ~20K | 1.15× | |
| 10 | Connecticut | ~3K | 1.15× | |
| 11 | Oregon | ~3K | 1.13× | |
| 12 | Arizona | ~6K | 1.12× | |
| 13 | Georgia | ~9K | 1.09× | |
| 14 | Maryland | ~5K | 1.09× | |
| 15 | Minnesota | ~4K | 1.09× | |
| 16 | Missouri | ~5K | 1.07× | |
| 17 | Texas | ~20K | 1.06× | |
| 18 | Kansas | ~2K | 1.04× | |
| 19 | Alaska | <1K | 1.04× | |
| 20 | Pennsylvania | ~9K | 1.03× | |
| 21 | Indiana | ~5K | 1.02× | |
| 22 | North Carolina | ~8K | 1.01× | |
| 23 | Colorado | ~4K | 1.01× | |
| 24 | Louisiana | ~3K | 1.00× | |
| 25 | Wisconsin | ~4K | 0.99× | |
| 26 | Kentucky | ~3K | 0.99× | |
| 27 | Nevada | ~3K | 0.99× | |
| 28 | Utah | ~2K | 0.99× | |
| 29 | Delaware | <1K | 0.99× | |
| 30 | Ohio | ~8K | 0.97× | |
| 31 | Michigan | ~7K | 0.96× | |
| 32 | Alabama | ~4K | 0.96× | |
| 33 | Idaho | ~1K | 0.96× | |
| 34 | New Hampshire | ~1K | 0.96× | |
| 35 | Vermont | <1K | 0.96× | |
| 36 | Arkansas | ~2K | 0.95× | |
| 37 | Nebraska | ~1K | 0.95× | |
| 38 | Oklahoma | ~3K | 0.94× | |
| 39 | Iowa | ~2K | 0.94× | |
| 40 | South Dakota | <1K | 0.94× | |
| 41 | Tennessee | ~5K | 0.93× | |
| 42 | Maine | <1K | 0.93× | |
| 43 | Rhode Island | <1K | 0.92× | |
| 44 | Montana | <1K | 0.91× | |
| 45 | North Dakota | <1K | 0.91× | |
| 46 | South Carolina | ~4K | 0.89× | |
| 47 | Florida | ~20K | 0.87× | |
| 48 | New Mexico | ~1K | 0.87× | |
| 49 | West Virginia | ~1K | 0.87× | |
| 50 | Mississippi | ~2K | 0.81× |
The strongest cross-interests of the Kabaddi audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jensen Ackles | Movies & TV | 70.81× | ||
| 02 | Liza Soberano | Movies & TV | 56.93× | ||
| 03 | Hindustan | Politics & Society | 52.14× | ||
| 04 | Borussia Dortmund | Sports | 51.28× | ||
| 05 | NDTV | Movies & TV | 41.51× | ||
| 06 | Saif Ali Khan | Movies & TV | 34.85× | ||
| 07 | Kajol | Movies & TV | 32.24× | ||
| 08 | Etihad Airways | Travel & Leisure | 25.61× | ||
| 09 | Cricket World Cup | Sports | 20.53× | ||
| 10 | Thierry Henry | Sports | 20.00× | ||
| 11 | Hindi | Politics & Society | 17.90× | ||
| 12 | Jim Parsons | Movies & TV | 14.60× | ||
| 13 | Air Canada | Travel & Leisure | 12.78× | ||
| 14 | FC Bayern Munich | Sports | 8.45× | ||
| 15 | Pakistan | Travel & Leisure | 6.58× | ||
| 16 | Las Vegas | Travel & Leisure | 3.53× | ||
| 17 | Canada | Travel & Leisure | 3.21× | ||
| 18 | Radio | Technology & Electronics | 3.14× | ||
| 19 | FIFA World Cup | Sports | 2.55× | ||
| 20 | X | Internet & Social Media | 1.87× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.69× | |
| Urban Lifestyle | OPEN | 1.69× | |
| Need for Security | CONSERVATISM | 1.69× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.54× | |
| Design Affinity | PREMIUM | 0.57× | |
| DIY Mentality | THRILL | 0.71× |
Kabaddi has an estimated audience of 265,034 people in United States, concentrated in California and Texas.
26.4% of Kabaddi fans are female, 73.6% are male, with an average age of 39.4 years.
Kabaddi fans show strongest brand affinity for Jensen Ackles (70.81×), Borussia Dortmund (51.28×), and NDTV (41.51×) over the country average.
Kabaddi fans in United States are most concentrated in California (reach ~40K), Texas (reach ~20K), and New York (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Kabaddi itself, the audience over-indexes on Borussia Dortmund (51.28×), NDTV (41.51×), Hindi (17.9×), and Liza Soberano (56.93×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Kabaddi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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