Rascasse Audience Intelligence

Kabaddi Audience in United States

A data profile of the people who buy, follow and care about Kabaddi in United States — modelled from more than twelve digital signal sources. Kabaddi has an estimated audience of 265,034 people in United States.

The average Kabaddi fan in United States is 39.4 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Jensen Ackles, Borussia Dortmund, NDTV, with strongest over-indexing on Jensen Ackles (70.81× the country average).

Demographically, the Kabaddi audience skews more male with an average age of 39.4, and over-indexes on personality traits such as Spirituality, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kabaddi fan in United States is more male, around 39.4 years old, with strong Spirituality tendencies and a notable affinity for Jensen Ackles.

Category: Sports · Type: Person

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kabaddi profile in United States.

Audience size
265K
in United States
Gender
26.4%
73.6% male
Age
39.4
average years
Country rank
#51406
Person in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kabaddi fans

26.4% are female, 73.6% are male, average age 39.4.

Fig. 02

Gender split

26.4%
Female
73.6%
Male
Demographic split for Kabaddi audience in United States
MetricValue
Female26.4%
Male73.6%
Average age39.4
Estimated audience size265,034
Fig. 03

Age distribution

Ø 39.4
average years
Age distribution of the Kabaddi audience in United States
Age bracketShare%
16-1921%
20-2918%
30-3919%
40-4922%
50+20%
Fig. 04

Worldwide distribution

3.0%

of the worldwide Kabaddi audience comes from United States.

Worldwide audience distribution share by country for Kabaddi
CountryShare
India88.6%
United States3.0%
United Kingdom1.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kabaddi audience in United States is strongest.

Fig. 05

Top regions by affinity

Kabaddi fans by region: top regions in United States
#RegionReachAffinity×
01California~40K1.39×
02Washington~7K1.37×
03Washington, District of Columbia~1K1.28×
04Virginia~8K1.27×
05Massachusetts~6K1.21×
06Hawaii~1K1.19×
07New Jersey~8K1.18×
08Illinois~10K1.17×
09New York~20K1.15×
10Connecticut~3K1.15×
11Oregon~3K1.13×
12Arizona~6K1.12×
13Georgia~9K1.09×
14Maryland~5K1.09×
15Minnesota~4K1.09×
16Missouri~5K1.07×
17Texas~20K1.06×
18Kansas~2K1.04×
19Alaska<1K1.04×
20Pennsylvania~9K1.03×
21Indiana~5K1.02×
22North Carolina~8K1.01×
23Colorado~4K1.01×
24Louisiana~3K1.00×
25Wisconsin~4K0.99×
26Kentucky~3K0.99×
27Nevada~3K0.99×
28Utah~2K0.99×
29Delaware<1K0.99×
30Ohio~8K0.97×
31Michigan~7K0.96×
32Alabama~4K0.96×
33Idaho~1K0.96×
34New Hampshire~1K0.96×
35Vermont<1K0.96×
36Arkansas~2K0.95×
37Nebraska~1K0.95×
38Oklahoma~3K0.94×
39Iowa~2K0.94×
40South Dakota<1K0.94×
41Tennessee~5K0.93×
42Maine<1K0.93×
43Rhode Island<1K0.92×
44Montana<1K0.91×
45North Dakota<1K0.91×
46South Carolina~4K0.89×
47Florida~20K0.87×
48New Mexico~1K0.87×
49West Virginia~1K0.87×
50Mississippi~2K0.81×
Fig. 06

Affinity by region

Affinity by region — Kabaddi, United States
0.81×1.00×1.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kabaddi audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kabaddi audience
#·InterestCategoryAffinity×
01Jensen AcklesMovies & TV70.81×
02Liza SoberanoMovies & TV56.93×
03HindustanPolitics & Society52.14×
04Borussia DortmundSports51.28×
05NDTVMovies & TV41.51×
06Saif Ali KhanMovies & TV34.85×
07KajolMovies & TV32.24×
08Etihad AirwaysTravel & Leisure25.61×
09Cricket World CupSports20.53×
10Thierry HenrySports20.00×
11HindiPolitics & Society17.90×
12Jim ParsonsMovies & TV14.60×
13Air CanadaTravel & Leisure12.78×
14FC Bayern MunichSports8.45×
15PakistanTravel & Leisure6.58×
16Las VegasTravel & Leisure3.53×
17CanadaTravel & Leisure3.21×
18RadioTechnology & Electronics3.14×
19FIFA World CupSports2.55×
20XInternet & Social Media1.87×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kabaddi audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Kabaddi audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.69×
Urban LifestyleOPEN1.69×
Need for SecurityCONSERVATISM1.69×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Kabaddi audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.54×
Design AffinityPREMIUM0.57×
DIY MentalityTHRILL0.71×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Kabaddi have in United States?

Kabaddi has an estimated audience of 265,034 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kabaddi fans?

26.4% of Kabaddi fans are female, 73.6% are male, with an average age of 39.4 years.

03

Which brands do Kabaddi fans like most?

Kabaddi fans show strongest brand affinity for Jensen Ackles (70.81×), Borussia Dortmund (51.28×), and NDTV (41.51×) over the country average.

04

Where do Kabaddi fans live in United States?

Kabaddi fans in United States are most concentrated in California (reach ~40K), Texas (reach ~20K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Kabaddi fans also like?

Beyond Kabaddi itself, the audience over-indexes on Borussia Dortmund (51.28×), NDTV (41.51×), Hindi (17.9×), and Liza Soberano (56.93×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kabaddi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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