A data profile of the people who buy, follow and care about Kasetsart University in United States — modelled from more than twelve digital signal sources. Kasetsart University has an estimated audience of 447,251 people in United States.
The average Kasetsart University fan in United States is 31.2 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Obsessed (2009 film), BTS, Rakuten, with strongest over-indexing on Obsessed (2009 film) (20× the country average).
Demographically, the Kasetsart University audience skews more female with an average age of 31.2, and over-indexes on personality traits such as Patriotism, Pet Ownership.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Kasetsart University fan in United States is more female, around 31.2 years old, with strong Patriotism tendencies and a notable affinity for Obsessed (2009 film).
The key figures that characterise the Kasetsart University profile in United States.
64.5% are female, 35.5% are male, average age 31.2.
| Metric | Value |
|---|---|
| Female | 64.5% |
| Male | 35.5% |
| Average age | 31.2 |
| Estimated audience size | 447,251 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 42% | |
| 20-29 | 22% | |
| 30-39 | 17% | |
| 40-49 | 12% | |
| 50+ | 8% |
of the worldwide Kasetsart University audience comes from United States.
| Country | Share |
|---|---|
| Japan | 28.6% |
| Thailand | 28.6% |
| United States | 7.3% |
Where the Kasetsart University audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | ~2K | 1.59× | |
| 02 | Vermont | ~1K | 1.33× | |
| 03 | North Dakota | ~1K | 1.24× | |
| 04 | Montana | ~2K | 1.22× | |
| 05 | Delaware | ~1K | 1.17× | |
| 06 | South Dakota | ~1K | 1.17× | |
| 07 | Washington, District of Columbia | ~2K | 1.12× | |
| 08 | Maine | ~2K | 1.10× | |
| 09 | Rhode Island | ~2K | 1.10× | |
| 10 | New Hampshire | ~2K | 1.07× | |
| 11 | West Virginia | ~2K | 1.06× | |
| 12 | Idaho | ~2K | 1.05× | |
| 13 | Hawaii | ~2K | 1.03× | |
| 14 | New Mexico | ~2K | 1.02× | |
| 15 | Mississippi | ~4K | 0.99× | |
| 16 | Nebraska | ~2K | 0.99× | |
| 17 | Virginia | ~10K | 0.97× | |
| 18 | Arkansas | ~4K | 0.96× | |
| 19 | Nevada | ~4K | 0.95× | |
| 20 | Utah | ~4K | 0.95× | |
| 21 | Kansas | ~3K | 0.95× | |
| 22 | Washington | ~8K | 0.94× | |
| 23 | Massachusetts | ~8K | 0.94× | |
| 24 | Alabama | ~6K | 0.94× | |
| 25 | Iowa | ~3K | 0.94× | |
| 26 | Oregon | ~5K | 0.93× | |
| 27 | Oklahoma | ~5K | 0.93× | |
| 28 | Colorado | ~6K | 0.91× | |
| 29 | Louisiana | ~5K | 0.91× | |
| 30 | Kentucky | ~5K | 0.91× | |
| 31 | Connecticut | ~4K | 0.91× | |
| 32 | Arizona | ~8K | 0.90× | |
| 33 | South Carolina | ~6K | 0.89× | |
| 34 | Wisconsin | ~6K | 0.89× | |
| 35 | California | ~40K | 0.88× | |
| 36 | Maryland | ~7K | 0.87× | |
| 37 | Missouri | ~6K | 0.87× | |
| 38 | Minnesota | ~6K | 0.87× | |
| 39 | Tennessee | ~8K | 0.86× | |
| 40 | Indiana | ~7K | 0.86× | |
| 41 | Michigan | ~10K | 0.82× | |
| 42 | New Jersey | ~9K | 0.82× | |
| 43 | Georgia | ~10K | 0.81× | |
| 44 | North Carolina | ~10K | 0.81× | |
| 45 | Ohio | ~10K | 0.80× | |
| 46 | Pennsylvania | ~10K | 0.77× | |
| 47 | Illinois | ~10K | 0.77× | |
| 48 | New York | ~20K | 0.76× | |
| 49 | Florida | ~20K | 0.69× | |
| 50 | Texas | ~30K | 0.67× |
The strongest cross-interests of the Kasetsart University audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Payot | Beauty & Wellness | 182.91× | ||
| 02 | 10 Cloverfield Lane | Movies & TV | 53.84× | ||
| 03 | Drake Bell | Movies & TV | 32.46× | ||
| 04 | Miles Teller | Movies & TV | 27.92× | ||
| 05 | IU (singer) | Music & Radio | 25.83× | ||
| 06 | Park Ji-min | Music & Radio | 25.41× | ||
| 07 | Astro (Malaysian satellite television) | Movies & TV | 23.83× | ||
| 08 | Rakuten | Shopping | 23.34× | ||
| 09 | COS | Shopping | 23.10× | ||
| 10 | BTS | Music & Radio | 22.77× | ||
| 11 | Obsessed (2009 film) | Movies & TV | 20.00× | ||
| 12 | International education | Business & Career | 20.00× | ||
| 13 | Mercedes AMG Petronas F1 | Sports | 20.00× | ||
| 14 | The Strangers (2008 film) | Movies & TV | 19.90× | ||
| 15 | Sweatpants | Fashion & Accessoires | 19.49× | ||
| 16 | Group buying | Shopping | 17.50× | ||
| 17 | Jollibee | Food & Beverages | 14.27× | ||
| 18 | Allkpop | Music & Radio | 14.19× | ||
| 19 | Malaysia | Travel & Leisure | 11.36× | ||
| 20 | 7-Eleven | Shopping | 6.84× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.31× | |
| Pet Ownership | JOY | 1.86× | |
| Luxury Orientation | PREMIUM | 1.81× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.68× | |
| Need for Security | CONSERVATISM | 0.78× | |
| Family Orientation | CONSERVATISM | 0.81× |
Kasetsart University has an estimated audience of 447,251 people in United States, concentrated in California and Texas.
64.5% of Kasetsart University fans are female, 35.5% are male, with an average age of 31.2 years.
Kasetsart University fans show strongest brand affinity for Obsessed (2009 film) (20×), BTS (22.77×), and Rakuten (23.34×) over the country average.
Kasetsart University fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Kasetsart University itself, the audience over-indexes on BTS (22.77×), Rakuten (23.34×), Miles Teller (27.92×), and Sweatpants (19.49×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Kasetsart University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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