Rascasse Audience Intelligence

Keith Whitley Audience in United States

A data profile of the people who buy, follow and care about Keith Whitley in United States — modelled from more than twelve digital signal sources. Keith Whitley has an estimated audience of 987,009 people in United States.

#76among Country music in United States#5344among Person in United States#3095in Music & Radio

The average Keith Whitley fan in United States is 43.1 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, Tennessee, Florida.

Top brand affinities include Weather forecasting, FedEx, QVC, with strongest over-indexing on Weather forecasting (8.45× the country average).

Demographically, the Keith Whitley audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Convenience Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Keith Whitley fan in United States is more female, around 43.1 years old, with strong Convenience Orientation tendencies and a notable affinity for Weather forecasting.

Category: Music & Radio · Type: Person · Subtype: Country music

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Keith Whitley profile in United States.

Audience size
987K
in United States
Gender
58.0%♀
42.0% male
Age
43.1
average years
Country rank
#23883
Person in United States
Fig. 01

Search interest · 12-month trend

+20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Keith Whitley fans

58.0% are female, 42.0% are male, average age 43.1.

Fig. 02

Gender split

58.0%
Female
42.0%
Male
Demographic split for Keith Whitley audience in United States
MetricValue
Female58.0%
Male42.0%
Average age43.1
Estimated audience size987,009
Fig. 03

Age distribution

Ø 43.1
average years
Age distribution of the Keith Whitley audience in United States
Age bracketShare%
16-1915%
20-2912%
30-3917%
40-4928%
50+28%
Fig. 04

Worldwide distribution

99.1%

of the worldwide Keith Whitley audience comes from United States.

Worldwide audience distribution share by country for Keith Whitley
CountryShare
United States99.1%
Germany0.7%
Italy0.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Keith Whitley audience in United States is strongest.

Fig. 05

Top regions by affinity

Keith Whitley fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~40K3.25×
02West Virginia~10K2.64×
03Tennessee~40K2.34×
04Arkansas~20K2.13×
05Alabama~30K2.09×
06Mississippi~20K2.06×
07Oklahoma~20K1.89×
08Louisiana~20K1.82×
09North Dakota~3K1.46×
10Missouri~20K1.34×
11South Carolina~20K1.31×
12South Dakota~3K1.30×
13North Carolina~30K1.22×
14Kansas~9K1.21×
15Montana~3K1.20×
16Wyoming~2K1.20×
17Indiana~20K1.19×
18Texas~90K1.18×
19Iowa~9K1.16×
20Ohio~30K1.12×
21Nebraska~5K1.09×
22Georgia~30K1.08×
23New Mexico~5K0.99×
24Idaho~4K0.87×
25Virginia~20K0.85×
26Wisconsin~10K0.82×
27Maine~3K0.81×
28Minnesota~10K0.79×
29Michigan~20K0.71×
30Alaska~1K0.70×
31Utah~5K0.65×
32Arizona~10K0.64×
33Florida~40K0.61×
34Oregon~7K0.61×
35Delaware~2K0.60×
36Colorado~9K0.58×
37Pennsylvania~20K0.57×
38New Hampshire~2K0.56×
39Illinois~20K0.55×
40Rhode Island~2K0.52×
41Hawaii~2K0.49×
42Washington~9K0.47×
43Washington, District of Columbia~1K0.47×
44Maryland~7K0.46×
45Nevada~4K0.45×
46Connecticut~4K0.37×
47Massachusetts~6K0.31×
48California~30K0.27×
49New York~10K0.27×
50New Jersey~6K0.26×
Fig. 06

Affinity by region

Affinity by region — Keith Whitley, United States
0.26×1.00×3.25×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Keith Whitley audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Keith Whitley audience
#·InterestCategoryAffinity×
01ExxonMobilCars & Mobility11.54×
02Rosie O'DonnellMovies & TV10.07×
03Weather forecastingHome & Garden8.45×
04BuickCars & Mobility6.50×
05QVCMovies & TV5.77×
06LotteryGames5.53×
07FedExBusiness & Career5.15×
08Renewable energyBusiness & Career3.93×
09Solar energyHome & Garden3.73×
10Discount storesShopping3.62×
11Vehicle insuranceCars & Mobility3.56×
12Mortgage loansBusiness & Career3.33×
13Pizza HutFood & Beverages2.68×
14PinterestInternet & Social Media2.57×
15McDonald'sFood & Beverages2.47×
16Shopping mallsShopping2.47×
17SubwayFood & Beverages2.44×
18BarbecueFood & Beverages2.16×
19Country musicMusic & Radio2.04×
20FurnitureHome & Garden1.90×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Keith Whitley audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Keith Whitley audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.21×
Family OrientationCONSERVATISM2.07×
PatriotismCONSERVATISM1.85×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Keith Whitley audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.69×
Design AffinityPREMIUM0.70×
Early Adopter MentalityPOWER0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Keith Whitley have in United States?

Keith Whitley has an estimated audience of 987,009 people in United States, concentrated in Texas and Tennessee.

02

What is the gender split and age of Keith Whitley fans?

58.0% of Keith Whitley fans are female, 42.0% are male, with an average age of 43.1 years.

03

Which brands do Keith Whitley fans like most?

Keith Whitley fans show strongest brand affinity for Weather forecasting (8.45×), FedEx (5.15×), and QVC (5.77×) over the country average.

04

Where do Keith Whitley fans live in United States?

Keith Whitley fans in United States are most concentrated in Texas (reach ~90K), Tennessee (reach ~40K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Keith Whitley fans also like?

Beyond Keith Whitley itself, the audience over-indexes on FedEx (5.15×), QVC (5.77×), Mortgage loans (3.33×), and Pinterest (2.57×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Keith Whitley. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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