Keith Whitley Audience in United States
Keith Whitley has an estimated audience of 938,264 people in United States. 58.0% are female, 42.0% are male, average age 43.1. Top regions: Texas, Tennessee, Florida. Top brand affinities: Capital One, Google News, Google Maps, CarGurus, Indeed.com.
The average Keith Whitley fan in United States is 43.1 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Tennessee, Florida. Top brand affinities include Capital One, Google News, Google Maps, with strongest over-indexing on Capital One (5.03× the country average). Demographically, the Keith Whitley audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Country music
Demographics of Keith Whitley fans
| Metric | Value |
|---|---|
| Female | 58.0% |
| Male | 42.0% |
| Average age | 43.1 |
| Estimated audience size | 938,264 |
Audience persona
The typical Keith Whitley fan in United States is more female, around 43.1 years old, with strong Tradition tendencies and a notable affinity for Capital One.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 96,007 | 1.19× |
| Tennessee | 46,779 | 2.49× |
| Florida | 39,985 | 0.63× |
| Kentucky | 39,428 | 3.35× |
| North Carolina | 35,596 | 1.26× |
| Ohio | 34,260 | 1.19× |
| Georgia | 32,439 | 1.12× |
| Alabama | 28,042 | 2.14× |
| California | 25,865 | 0.25× |
| Louisiana | 22,375 | 1.85× |
| Indiana | 21,446 | 1.25× |
| Missouri | 20,770 | 1.37× |
| Virginia | 19,917 | 0.87× |
| Oklahoma | 19,421 | 1.86× |
| South Carolina | 19,370 | 1.37× |
| Pennsylvania | 18,007 | 0.57× |
| Michigan | 17,794 | 0.73× |
| Illinois | 17,420 | 0.56× |
| Arkansas | 16,561 | 2.14× |
| Mississippi | 16,196 | 2.1× |
| New York | 13,082 | 0.25× |
| Arizona | 13,011 | 0.68× |
| Wisconsin | 11,524 | 0.82× |
| West Virginia | 11,432 | 2.62× |
| Minnesota | 10,437 | 0.78× |
| Iowa | 9,139 | 1.18× |
| Kansas | 9,037 | 1.22× |
| Washington | 8,760 | 0.47× |
| Colorado | 8,684 | 0.59× |
| Maryland | 6,990 | 0.43× |
| Oregon | 6,426 | 0.6× |
| Utah | 5,321 | 0.63× |
| Nebraska | 5,169 | 1.1× |
| New Jersey | 4,799 | 0.2× |
| Massachusetts | 4,556 | 0.25× |
| New Mexico | 4,304 | 0.91× |
| Idaho | 3,751 | 0.8× |
| Nevada | 3,417 | 0.38× |
| Montana | 3,029 | 1.16× |
| South Dakota | 2,790 | 1.29× |
| North Dakota | 2,668 | 1.38× |
| Connecticut | 2,637 | 0.28× |
| Maine | 2,464 | 0.73× |
| Wyoming | 1,718 | 1.24× |
| New Hampshire | 1,587 | 0.43× |
| Delaware | 1,158 | 0.45× |
| Hawaii | 1,075 | 0.27× |
| Alaska | 1,008 | 0.5× |
| Washington, District of Columbia | 908 | 0.32× |
| Vermont | 854 | 0.52× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Capital One | 5.03× | Business & Career |
| Google News | 7.04× | News |
| Google Maps | 4.59× | Internet & Social Media |
| CarGurus | 6.05× | Cars & Mobility |
| Indeed.com | 3.85× | Business & Career |
| AccuWeather | 5.27× | Home & Garden |
| Circle K | 5.19× | Shopping |
| Enterprise Rent-A-Car | 4.3× | Cars & Mobility |
| Diane Keaton | 4.33× | Movies & TV |
| Aaron Rodgers | 4.13× | Sports |
| Kia Sportage | 12.65× | Cars & Mobility |
| Kendra Scott | 6.31× | Fashion & Accessoires |
| Bruce Willis | 4.22× | Movies & TV |
| Beetlejuice | 2.8× | Movies & TV |
| DeviantArt | 4.01× | Internet & Social Media |
| MSN | 2.25× | News |
| Billy Bob Thornton | 4.94× | Movies & TV |
| Khan Academy | 4.62× | Business & Career |
| Matthew McConaughey | 4.69× | Movies & TV |
| Hobby Lobby | 1.98× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.35 |
| Community Orientation | OPEN | 1.32 |
| DIY Mentality | THRILL | 1.29 |
| Urban Lifestyle | OPEN | 1.25 |
| Extroversion | THRILL | 1.24 |
| Patriotism | CONSERVATISM | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 99.0% |
| Germany | 0.8% |
| Italy | 0.2% |
See Keith Whitley audiences in other countries
More Country music audiences in United States
- Dolly Parton (13,164,655)
- Ella Langley (11,916,331)
- Jelly Roll (10,890,317)
- Willie Nelson (9,258,577)
- Megan Moroney (8,562,919)
Frequently asked questions
How many fans does Keith Whitley have in United States?
Keith Whitley has an estimated audience of 938,264 people in United States, concentrated in Texas and Tennessee.
What is the gender split and age of Keith Whitley fans?
58.0% of Keith Whitley fans are female, 42.0% are male, with an average age of 43.1 years.
Which brands do Keith Whitley fans like most?
Keith Whitley fans show strongest brand affinity for Capital One (5.03×), Google News (7.04×), and Google Maps (4.59×) over the country average.
Where do Keith Whitley fans live in United States?
Keith Whitley fans in United States are most concentrated in Texas (reach 96,007), Tennessee (reach 46,779), and Florida (reach 39,985). These three regions account for the largest share of the active audience.
What other brands do Keith Whitley fans also like?
Beyond Keith Whitley itself, the audience over-indexes on Google News (7.04×), Google Maps (4.59×), CarGurus (6.05×), and Indeed.com (3.85×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Keith Whitley. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.