Keith Whitley Audience in United States

Keith Whitley logo

Keith Whitley has an estimated audience of 938,264 people in United States. 58.0% are female, 42.0% are male, average age 43.1. Top regions: Texas, Tennessee, Florida. Top brand affinities: Product design, Whataburger, Minnesota, UK garage, Pillow.

The average Keith Whitley fan in United States is 43.1 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Tennessee, Florida. Top brand affinities include Product design, Whataburger, Minnesota, with strongest over-indexing on Product design (3.32× the country average). Demographically, the Keith Whitley audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Country music

Demographics of Keith Whitley fans

Demographic split for Keith Whitley audience in United States
MetricValue
Female58.0%
Male42.0%
Average age43.1
Estimated audience size938,264

Audience persona

The typical Keith Whitley fan in United States is more female, around 43.1 years old, with strong Tradition tendencies and a notable affinity for Product design.

Top regions in United States

Top regions ranked by reach for Keith Whitley in United States
RegionReachAffinity
Texas96,0071.19×
Tennessee46,7792.49×
Florida39,9850.63×
Kentucky39,4283.35×
North Carolina35,5961.26×
Ohio34,2601.19×
Georgia32,4391.12×
Alabama28,0422.14×
California25,8650.25×
Louisiana22,3751.85×
Indiana21,4461.25×
Missouri20,7701.37×
Virginia19,9170.87×
Oklahoma19,4211.86×
South Carolina19,3701.37×
Pennsylvania18,0070.57×
Michigan17,7940.73×
Illinois17,4200.56×
Arkansas16,5612.14×
Mississippi16,1962.1×
New York13,0820.25×
Arizona13,0110.68×
Wisconsin11,5240.82×
West Virginia11,4322.62×
Minnesota10,4370.78×
Iowa9,1391.18×
Kansas9,0371.22×
Washington8,7600.47×
Colorado8,6840.59×
Maryland6,9900.43×
Oregon6,4260.6×
Utah5,3210.63×
Nebraska5,1691.1×
New Jersey4,7990.2×
Massachusetts4,5560.25×
New Mexico4,3040.91×
Idaho3,7510.8×
Nevada3,4170.38×
Montana3,0291.16×
South Dakota2,7901.29×
North Dakota2,6681.38×
Connecticut2,6370.28×
Maine2,4640.73×
Wyoming1,7181.24×
New Hampshire1,5870.43×
Delaware1,1580.45×
Hawaii1,0750.27×
Alaska1,0080.5×
Washington, District of Columbia9080.32×
Vermont8540.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Keith Whitley audience
BrandAffinityCategory
Product design3.32×Business & Career
Whataburger2.3×Food & Beverages
Minnesota2.02×Travel & Leisure
UK garage5.68×Music & Radio
Pillow2.13×Home & Garden
Stamp collecting4.56×Home & Garden
Sinaloa3.42×Travel & Leisure
Nebraska2.54×Travel & Leisure
Elsword12.65×Games
Israel1.64×Travel & Leisure
Goop3.89×Internet & Social Media
Governor of Michigan5.16×Politics & Society
Rajasthan11.56×Travel & Leisure
Fairy godmother4.82×Literature
Racing1.68×Cars & Mobility
Justice1.75×Politics & Society
Wok3.73×Food & Beverages
Historic site2.39×Arts & Culture
Pro-Ject2.28×Music & Radio
headspace5.17×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Keith Whitley audience
TraitClusterScore
TraditionCONSERVATISM1.35
Community OrientationOPEN1.32
DIY MentalityTHRILL1.29
Urban LifestyleOPEN1.25
ExtroversionTHRILL1.24
PatriotismCONSERVATISM1.23

Worldwide distribution

Worldwide audience distribution share by country for Keith Whitley
CountryShare
United States99.0%
Germany0.8%
Italy0.2%

See Keith Whitley audiences in other countries

More Country music audiences in United States

Frequently asked questions

How many fans does Keith Whitley have in United States?

Keith Whitley has an estimated audience of 938,264 people in United States, concentrated in Texas and Tennessee.

What is the gender split and age of Keith Whitley fans?

58.0% of Keith Whitley fans are female, 42.0% are male, with an average age of 43.1 years.

Which brands do Keith Whitley fans like most?

Keith Whitley fans show strongest brand affinity for Product design (3.32×), Whataburger (2.3×), and Minnesota (2.02×) over the country average.

Where do Keith Whitley fans live in United States?

Keith Whitley fans in United States are most concentrated in Texas (reach 96,007), Tennessee (reach 46,779), and Florida (reach 39,985). These three regions account for the largest share of the active audience.

What other brands do Keith Whitley fans also like?

Beyond Keith Whitley itself, the audience over-indexes on Whataburger (2.3×), Minnesota (2.02×), UK garage (5.68×), and Pillow (2.13×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Keith Whitley. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.