KIII Audience in United States

KIII has an estimated audience of 357,384 people in United States. 61.0% are female, 39.0% are male, average age 38.4. Top regions: Texas, California, New York. Top brand affinities: Product design, Stamp collecting, UK garage, Historic site, Elsword.
The average KIII fan in United States is 38.4 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Product design, Stamp collecting, UK garage, with strongest over-indexing on Product design (3× the country average). Demographically, the KIII audience skews more female with an average age of 38.4, and over-indexes on personality traits such as Quality Awareness, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: TV Channel
Demographics of KIII fans
| Metric | Value |
|---|---|
| Female | 61.0% |
| Male | 39.0% |
| Average age | 38.4 |
| Estimated audience size | 357,384 |
Audience persona
The typical KIII fan in United States is more female, around 38.4 years old, with strong Quality Awareness tendencies and a notable affinity for Product design.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 268,038 | 26.35× |
| California | 18,134 | 0.46× |
| New York | 16,936 | 0.85× |
| Florida | 8,017 | 0.33× |
| North Carolina | 6,083 | 0.57× |
| Georgia | 5,646 | 0.51× |
| Illinois | 4,751 | 0.4× |
| Indiana | 4,441 | 0.68× |
| Ohio | 4,113 | 0.37× |
| Michigan | 3,817 | 0.41× |
| Virginia | 3,344 | 0.38× |
| Tennessee | 3,102 | 0.43× |
| Pennsylvania | 2,902 | 0.24× |
| Louisiana | 2,798 | 0.61× |
| New Jersey | 2,615 | 0.29× |
| Washington | 2,613 | 0.36× |
| Oklahoma | 2,461 | 0.62× |
| Missouri | 2,441 | 0.42× |
| Alabama | 2,214 | 0.44× |
| Arkansas | 2,167 | 0.74× |
| South Carolina | 2,094 | 0.39× |
| Colorado | 2,037 | 0.36× |
| Wisconsin | 1,871 | 0.35× |
| Arizona | 1,696 | 0.23× |
| Massachusetts | 1,655 | 0.23× |
| Mississippi | 1,416 | 0.48× |
| Kentucky | 1,413 | 0.32× |
| Maryland | 1,412 | 0.23× |
| Iowa | 1,367 | 0.46× |
| New Mexico | 1,303 | 0.73× |
| Minnesota | 1,278 | 0.25× |
| Hawaii | 1,203 | 0.78× |
| Kansas | 1,140 | 0.4× |
| Nevada | 987 | 0.29× |
| Connecticut | 942 | 0.26× |
| West Virginia | 779 | 0.47× |
| Alaska | 778 | 1.02× |
| Oregon | 770 | 0.19× |
| Utah | 765 | 0.24× |
| Idaho | 720 | 0.4× |
| Montana | 678 | 0.68× |
| South Dakota | 669 | 0.81× |
| North Dakota | 652 | 0.89× |
| New Hampshire | 642 | 0.46× |
| Wyoming | 631 | 1.19× |
| Nebraska | 629 | 0.35× |
| Rhode Island | 620 | 0.55× |
| Maine | 620 | 0.48× |
| Vermont | 610 | 0.97× |
| Delaware | 555 | 0.56× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Product design | 3× | Business & Career |
| Stamp collecting | 5.84× | Home & Garden |
| UK garage | 5.1× | Music & Radio |
| Historic site | 3.93× | Arts & Culture |
| Elsword | 14.33× | Games |
| Fairy godmother | 5.48× | Literature |
| Nebraska | 1.76× | Travel & Leisure |
| Goop | 3.28× | Internet & Social Media |
| Governor of Michigan | 4.52× | Politics & Society |
| Hipster | 4.99× | Politics & Society |
| Pro-Ject | 2.06× | Music & Radio |
| Vocal harmony | 2.2× | Music & Radio |
| Grinch | 1.88× | Movies & TV |
| Isometric exercise | 3.95× | Sports |
| Noodle (Gorillaz) | 1.61× | Music & Radio |
| Mathcore | 3.5× | Music & Radio |
| Wok | 2.68× | Food & Beverages |
| Hibachi | 3.21× | Food & Beverages |
| Home staging | 2.12× | Home & Garden |
| Laneige | 2.13× | Beauty & Wellness |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.48 |
| Family Orientation | CONSERVATISM | 1.23 |
| LGBTQ+ Identity | OPEN | 1.22 |
| Extroversion | THRILL | 1.2 |
| Indulgence | JOY | 1.1 |
| Luxury Orientation | PREMIUM | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 62.5% |
| Japan | 12.2% |
| Taiwan | 11.4% |
See KIII audiences in other countries
More Movies & TV audiences in United States
- Fox News Channel (112,808,022)
- NBC (88,487,061)
- CNN (83,890,105)
- CBS (64,911,558)
- Peacock (52,578,556)
Frequently asked questions
How many fans does KIII have in United States?
KIII has an estimated audience of 357,384 people in United States, concentrated in Texas and California.
What is the gender split and age of KIII fans?
61.0% of KIII fans are female, 39.0% are male, with an average age of 38.4 years.
Which brands do KIII fans like most?
KIII fans show strongest brand affinity for Product design (3×), Stamp collecting (5.84×), and UK garage (5.1×) over the country average.
Where do KIII fans live in United States?
KIII fans in United States are most concentrated in Texas (reach 268,038), California (reach 18,134), and New York (reach 16,936). These three regions account for the largest share of the active audience.
What other brands do KIII fans also like?
Beyond KIII itself, the audience over-indexes on Stamp collecting (5.84×), UK garage (5.1×), Historic site (3.93×), and Elsword (14.33×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for KIII. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.