Rascasse Audience Intelligence

Lauren Bacall Audience in United States

A data profile of the people who buy, follow and care about Lauren Bacall in United States — modelled from more than twelve digital signal sources. Lauren Bacall has an estimated audience of 1,514,083 people in United States.

#1174among Actor Actress or TV Star in United States#3534among Person in United States#2927in Movies & TV

The average Lauren Bacall fan in United States is 55.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Meghan Markle, Reddit, Pinterest, with strongest over-indexing on Meghan Markle (13.92× the country average).

Demographically, the Lauren Bacall audience skews more female with an average age of 55.6, and over-indexes on personality traits such as Family Orientation, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Lauren Bacall fan in United States is more female, around 55.6 years old, with strong Family Orientation tendencies and a notable affinity for Meghan Markle.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lauren Bacall profile in United States.

Audience size
1.5M
in United States
Gender
74.2%♀
25.8% male
Age
55.6
average years
Country rank
#17635
Person in United States
Fig. 01

Search interest · 12-month trend

+33%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lauren Bacall fans

74.2% are female, 25.8% are male, average age 55.6.

Fig. 02

Gender split

74.2%
Female
25.8%
Male
Demographic split for Lauren Bacall audience in United States
MetricValue
Female74.2%
Male25.8%
Average age55.6
Estimated audience size1,514,083
Fig. 03

Age distribution

Ø 55.6
average years
Age distribution of the Lauren Bacall audience in United States
Age bracketShare%
16-190%
20-292%
30-395%
40-4918%
50+75%
Fig. 04

Worldwide distribution

64.0%

of the worldwide Lauren Bacall audience comes from United States.

Worldwide audience distribution share by country for Lauren Bacall
CountryShare
United States64.0%
Germany19.8%
Italy10.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lauren Bacall audience in United States is strongest.

Fig. 05

Top regions by affinity

Lauren Bacall fans by region: top regions in United States
#RegionReachAffinity×
01Kansas~20K1.77×
02Oregon~20K1.18×
03New York~90K1.16×
04Connecticut~20K1.13×
05Maine~6K1.12×
06Ohio~50K1.10×
07Missouri~30K1.10×
08Rhode Island~5K1.09×
09Pennsylvania~50K1.07×
10Wisconsin~20K1.07×
11Oklahoma~20K1.07×
12New Hampshire~6K1.07×
13Illinois~50K1.06×
14Vermont~3K1.06×
15California~200K1.05×
16Massachusetts~30K1.05×
17Minnesota~20K1.05×
18Idaho~7K1.05×
19Washington, District of Columbia~4K1.05×
20Montana~4K1.05×
21Arizona~30K1.04×
22Washington~30K1.04×
23Michigan~40K1.03×
24Tennessee~30K1.03×
25Arkansas~10K1.02×
26New Jersey~40K1.01×
27Kentucky~20K1.00×
28New Mexico~7K0.99×
29Maryland~20K0.98×
30West Virginia~6K0.98×
31Virginia~30K0.97×
32Indiana~30K0.97×
33Alabama~20K0.97×
34Iowa~10K0.96×
35Nevada~10K0.94×
36Florida~90K0.93×
37North Carolina~40K0.93×
38Nebraska~7K0.93×
39Colorado~20K0.92×
40Delaware~4K0.92×
41Alaska~3K0.90×
42South Carolina~20K0.89×
43Louisiana~20K0.88×
44Utah~10K0.87×
45Mississippi~10K0.86×
46Georgia~40K0.84×
47Texas~100K0.81×
48South Dakota~3K0.80×
49North Dakota~2K0.80×
50Hawaii~5K0.79×
Fig. 06

Affinity by region

Affinity by region — Lauren Bacall, United States
0.79×1.00×1.77×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lauren Bacall audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lauren Bacall audience
#·InterestCategoryAffinity×
01Meghan MarkleFashion & Accessoires13.92×
02Elderly careHealth13.45×
03George ClooneyMovies & TV11.96×
04Mission: ImpossibleMovies & TV11.27×
05Royal familyPolitics & Society11.07×
06Meryl StreepMovies & TV10.90×
07Charlize TheronMovies & TV9.20×
08FedExBusiness & Career4.96×
09RedditInternet & Social Media4.63×
10PinterestInternet & Social Media3.62×
11Local newsNews3.35×
12CNNMovies & TV3.15×
13Breaking newsMovies & TV3.10×
14RecipesFood & Beverages2.93×
15XInternet & Social Media2.80×
16Donald TrumpPolitics & Society2.77×
17Home improvementHome & Garden2.68×
18WalmartShopping2.58×
19CookingFood & Beverages2.50×
20Alcoholic beveragesFood & Beverages2.47×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lauren Bacall audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Lauren Bacall audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM7.06×
TraditionCONSERVATISM3.68×
IndulgenceJOY3.17×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Lauren Bacall audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.35×
Luxury OrientationPREMIUM0.36×
Risk AppetiteTHRILL0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Lauren Bacall have in United States?

Lauren Bacall has an estimated audience of 1,514,083 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Lauren Bacall fans?

74.2% of Lauren Bacall fans are female, 25.8% are male, with an average age of 55.6 years.

03

Which brands do Lauren Bacall fans like most?

Lauren Bacall fans show strongest brand affinity for Meghan Markle (13.92×), Reddit (4.63×), and Pinterest (3.62×) over the country average.

04

Where do Lauren Bacall fans live in United States?

Lauren Bacall fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Lauren Bacall fans also like?

Beyond Lauren Bacall itself, the audience over-indexes on Reddit (4.63×), Pinterest (3.62×), George Clooney (11.96×), and Donald Trump (2.77×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Actor Actress or TV Star audiences in United States

See Lauren Bacall audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Lauren Bacall. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →