A data profile of the people who buy, follow and care about Lincoln Financial Field in United States — modelled from more than twelve digital signal sources. Lincoln Financial Field has an estimated audience of 451,375 people in United States.
The average Lincoln Financial Field fan in United States is 38.9 years old, more male, and lives primarily in Pennsylvania.
The audience is concentrated in Pennsylvania, New Jersey, New York.
Top brand affinities include Philadelphia Phillies, Matthew Stafford, Philadelphia Flyers, with strongest over-indexing on Philadelphia Phillies (28.27× the country average).
Demographically, the Lincoln Financial Field audience skews more male with an average age of 38.9, and over-indexes on personality traits such as Community Orientation, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Lincoln Financial Field fan in United States is more male, around 38.9 years old, with strong Community Orientation tendencies and a notable affinity for Philadelphia Phillies.
The key figures that characterise the Lincoln Financial Field profile in United States.
43.3% are female, 56.7% are male, average age 38.9.
| Metric | Value |
|---|---|
| Female | 43.3% |
| Male | 56.7% |
| Average age | 38.9 |
| Estimated audience size | 451,375 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 19% | |
| 30-39 | 19% | |
| 40-49 | 20% | |
| 50+ | 20% |
Where the Lincoln Financial Field audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Pennsylvania | ~200K | 10.98× | |
| 02 | Delaware | ~9K | 7.44× | |
| 03 | New Jersey | ~50K | 4.59× | |
| 04 | Maryland | ~20K | 2.12× | |
| 05 | Washington, District of Columbia | ~2K | 1.69× | |
| 06 | Virginia | ~20K | 1.39× | |
| 07 | New York | ~30K | 1.08× | |
| 08 | Connecticut | ~5K | 1.06× | |
| 09 | West Virginia | ~2K | 0.78× | |
| 10 | South Carolina | ~5K | 0.74× | |
| 11 | South Dakota | <1K | 0.72× | |
| 12 | North Dakota | <1K | 0.71× | |
| 13 | Nebraska | ~2K | 0.68× | |
| 14 | Vermont | <1K | 0.67× | |
| 15 | North Carolina | ~9K | 0.66× | |
| 16 | Massachusetts | ~6K | 0.66× | |
| 17 | Rhode Island | <1K | 0.66× | |
| 18 | Oklahoma | ~3K | 0.62× | |
| 19 | Florida | ~20K | 0.60× | |
| 20 | New Hampshire | ~1K | 0.58× | |
| 21 | Alaska | <1K | 0.58× | |
| 22 | Idaho | ~1K | 0.57× | |
| 23 | Maine | <1K | 0.56× | |
| 24 | Ohio | ~8K | 0.55× | |
| 25 | Iowa | ~2K | 0.52× | |
| 26 | New Mexico | ~1K | 0.52× | |
| 27 | Montana | <1K | 0.52× | |
| 28 | Texas | ~20K | 0.51× | |
| 29 | Illinois | ~7K | 0.50× | |
| 30 | Georgia | ~7K | 0.50× | |
| 31 | Michigan | ~6K | 0.49× | |
| 32 | Kansas | ~2K | 0.49× | |
| 33 | Mississippi | ~2K | 0.48× | |
| 34 | Colorado | ~3K | 0.47× | |
| 35 | Kentucky | ~3K | 0.47× | |
| 36 | Nevada | ~2K | 0.47× | |
| 37 | Hawaii | <1K | 0.47× | |
| 38 | Wisconsin | ~3K | 0.46× | |
| 39 | Arkansas | ~2K | 0.46× | |
| 40 | California | ~20K | 0.45× | |
| 41 | Tennessee | ~4K | 0.45× | |
| 42 | Indiana | ~4K | 0.45× | |
| 43 | Louisiana | ~3K | 0.45× | |
| 44 | Utah | ~2K | 0.44× | |
| 45 | Missouri | ~3K | 0.43× | |
| 46 | Minnesota | ~3K | 0.43× | |
| 47 | Alabama | ~2K | 0.39× | |
| 48 | Oregon | ~2K | 0.36× | |
| 49 | Washington | ~3K | 0.35× | |
| 50 | Arizona | ~3K | 0.34× |
The strongest cross-interests of the Lincoln Financial Field audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Matthew Stafford | Sports | 30.82× | ||
| 02 | Philadelphia Flyers | Sports | 30.38× | ||
| 03 | Soldier Field | Sports | 30.15× | ||
| 04 | Philadelphia Phillies | Sports | 28.27× | ||
| 05 | Erin Andrews | Sports | 24.16× | ||
| 06 | DeMar DeRozan | Sports | 23.77× | ||
| 07 | Josh Duhamel | Fashion & Accessoires | 20.00× | ||
| 08 | Sophia Bush | Movies & TV | 20.00× | ||
| 09 | Seth Green | Movies & TV | 20.00× | ||
| 10 | Rose McGowan | Movies & TV | 20.00× | ||
| 11 | Peyton Manning | Sports | 15.20× | ||
| 12 | United States national football team | Sports | 14.20× | ||
| 13 | Magic Johnson | Sports | 13.57× | ||
| 14 | Freddie Freeman | Sports | 13.52× | ||
| 15 | Wawa Inc. | Shopping | 7.00× | ||
| 16 | San Francisco 49ers | Sports | 6.65× | ||
| 17 | Giannis Antetokounmpo | Sports | 6.52× | ||
| 18 | Aaron Rodgers | Sports | 5.74× | ||
| 19 | Philadelphia Eagles | Sports | 5.49× | ||
| 20 | Capital One | Business & Career | 3.00× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.93× | |
| Patriotism | CONSERVATISM | 1.72× | |
| Family Orientation | CONSERVATISM | 1.60× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.75× | |
| Design Affinity | PREMIUM | 0.77× | |
| Pet Ownership | JOY | 0.79× |
Lincoln Financial Field has an estimated audience of 451,375 people in United States, concentrated in Pennsylvania and New Jersey.
43.3% of Lincoln Financial Field fans are female, 56.7% are male, with an average age of 38.9 years.
Lincoln Financial Field fans show strongest brand affinity for Philadelphia Phillies (28.27×), Matthew Stafford (30.82×), and Philadelphia Flyers (30.38×) over the country average.
Lincoln Financial Field fans in United States are most concentrated in Pennsylvania (reach ~200K), New Jersey (reach ~50K), and New York (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Lincoln Financial Field itself, the audience over-indexes on Matthew Stafford (30.82×), Philadelphia Flyers (30.38×), Wawa Inc. (7×), and Josh Duhamel (20×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Lincoln Financial Field. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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