Loctite Audience in United States

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Loctite has an estimated audience of 359,257 people in United States. 27.6% are female, 72.4% are male, average age 43.8. Top regions: California, Texas, Florida. Top brand affinities: Israel, N1 road (South Africa), Elsword, Pillow, Regional styles of Mexican music.

The average Loctite fan in United States is 43.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Israel, N1 road (South Africa), Elsword, with strongest over-indexing on Israel (2.15× the country average). Demographically, the Loctite audience skews more male with an average age of 43.8, and over-indexes on personality traits such as Convenience Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Brand

Demographics of Loctite fans

Demographic split for Loctite audience in United States
MetricValue
Female27.6%
Male72.4%
Average age43.8
Estimated audience size359,257

Audience persona

The typical Loctite fan in United States is more male, around 43.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Loctite in United States
RegionReachAffinity
California44,4851.13×
Texas33,6501.09×
Florida22,3420.92×
New York15,5510.77×
Illinois12,2521.02×
Ohio12,2301.11×
Pennsylvania11,6110.96×
Michigan11,2241.19×
North Carolina10,1690.94×
Georgia9,7060.88×
Washington8,1671.13×
Virginia7,8390.9×
Arizona7,2520.99×
Tennessee7,1670.99×
Indiana7,0981.08×
New Jersey6,7090.73×
Wisconsin6,6101.22×
Massachusetts6,5590.93×
Missouri6,3081.09×
Colorado6,1241.08×
Minnesota5,8831.14×
South Carolina5,1960.96×
Alabama5,0381×
Oregon4,8511.18×
Maryland4,6920.76×
Kentucky4,4030.98×
Louisiana4,3460.94×
Oklahoma3,8780.97×
Connecticut3,8621.07×
Utah3,7641.17×
Iowa3,4661.17×
Nevada3,2160.93×
Kansas3,1221.1×
Mississippi2,7770.94×
Arkansas2,7480.93×
Idaho2,0141.12×
New Mexico1,8761.04×
Nebraska1,8621.03×
New Hampshire1,6131.14×
West Virginia1,6080.96×
Hawaii1,5040.97×
Maine1,2961.01×
Montana1,0881.09×
Rhode Island9600.84×
Alaska9441.23×
South Dakota7930.95×
North Dakota7341×
Washington, District of Columbia6780.63×
Delaware6520.66×
Wyoming5661.06×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Loctite audience
BrandAffinityCategory
Israel2.15×Travel & Leisure
N1 road (South Africa)3.34×Travel & Leisure
Elsword12.9×Games
Pillow1.69×Home & Garden
Regional styles of Mexican music1.81×Music & Radio
Keith Stanfield3.96×Movies & TV
Hog Hunting2.05×Sports
Jaws3.19×Movies & TV
Wikia1.96×Internet & Social Media
Hipster5.45×Politics & Society
Pro-Ject2.28×Music & Radio
WESH2.56×Movies & TV
ABC 7 Chicago2.19×Movies & TV
Eagan, Minnesota8.96×Shopping
Picnic3.17×Kids & Family
MK1.88×Music & Radio
Indigenous Australian art6.64×Arts & Culture
Home staging2.3×Home & Garden
Monogram1.65×Home & Garden
Acoustic music1.93×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Loctite audience
TraitClusterScore
Convenience OrientationPREMIUM1.53
Need for SecurityCONSERVATISM1.51
DIY MentalityTHRILL1.4
Quality AwarenessPREMIUM1.34
PatriotismCONSERVATISM1.32
Family OrientationCONSERVATISM1.28

Worldwide distribution

Worldwide audience distribution share by country for Loctite
CountryShare
United States20.2%
Germany12.4%
India6.3%

See Loctite audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Loctite have in United States?

Loctite has an estimated audience of 359,257 people in United States, concentrated in California and Texas.

What is the gender split and age of Loctite fans?

27.6% of Loctite fans are female, 72.4% are male, with an average age of 43.8 years.

Which brands do Loctite fans like most?

Loctite fans show strongest brand affinity for Israel (2.15×), N1 road (South Africa) (3.34×), and Elsword (12.9×) over the country average.

Where do Loctite fans live in United States?

Loctite fans in United States are most concentrated in California (reach 44,485), Texas (reach 33,650), and Florida (reach 22,342). These three regions account for the largest share of the active audience.

What other brands do Loctite fans also like?

Beyond Loctite itself, the audience over-indexes on N1 road (South Africa) (3.34×), Elsword (12.9×), Pillow (1.69×), and Regional styles of Mexican music (1.81×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Loctite. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.