Logan, Utah Audience in United States
Logan, Utah has an estimated audience of 2,245,521 people in United States. 49.6% are female, 50.4% are male, average age 44.2. Top brand affinities: Kansas, Israel, Spinal muscular atrophy, Jeep Wagoneer, John Havlicek.
Top brand affinities include Kansas, Israel, Spinal muscular atrophy, with strongest over-indexing on Kansas (13.4× the country average). Demographically, the Logan, Utah audience skews balanced with an average age of 44.2, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.
Category: Travel & Leisure · Type: POI · Subtype: Department store
Demographics of Logan, Utah fans
| Metric | Value |
|---|---|
| Female | 49.6% |
| Male | 50.4% |
| Average age | 44.2 |
| Estimated audience size | 2,245,521 |
Audience persona
The typical Logan, Utah fan in United States is balanced, around 44.2 years old, with strong Luxury Orientation tendencies and a notable affinity for Kansas.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kansas | 13.4× | Travel & Leisure |
| Israel | 3.52× | Travel & Leisure |
| Spinal muscular atrophy | 10.01× | Health |
| Jeep Wagoneer | 4.01× | Cars & Mobility |
| John Havlicek | 8.65× | Sports |
| Jeep Grand Cherokee (WJ) | 3.16× | Cars & Mobility |
| Jesse Plemons | 1.73× | Movies & TV |
| Strategic human resource planning | 4.55× | Business & Career |
| Home staging | 2.5× | Home & Garden |
| Cam Ward | 1.8× | Sports |
| Wikia | 1.56× | Internet & Social Media |
| edureka | 16.18× | Business & Career |
| Sinaloa | 1.61× | Travel & Leisure |
| REC TEC Grills | 7.64× | Sports |
| Huddle (software) | 4.14× | Technology & Electronics |
| Kyokushin | 5.56× | Sports |
| Hocus Pocus | 1.76× | Movies & TV |
| Glossier | 1.93× | Beauty & Wellness |
| Nancy Cartwright | 3.93× | Movies & TV |
| Neiva, Huila | 4.81× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.39 |
| Risk Appetite | THRILL | 1.92 |
| Quality Awareness | PREMIUM | 1.44 |
| Sports Activity | POWER | 1.26 |
| Extroversion | THRILL | 1.17 |
| Healthy Lifestyle | BALANCE | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 53.2% |
| Mexico | 12.3% |
| Canada | 4.2% |
See Logan, Utah audiences in other countries
More Department store audiences in United States
- Macy's (79,019,110)
- Washington, D.C. (18,385,412)
- Micro Center (14,529,596)
- Liberty (14,134,319)
- Cleveland (14,108,523)
How to read this data
Audience size is the estimated number of people in United States who actively search for Logan, Utah. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.