A data profile of the people who buy, follow and care about Lolcat in United States — modelled from more than twelve digital signal sources. Lolcat has an estimated audience of 2,324,178 people in United States.
The average Lolcat fan in United States is 36.3 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Croquette, Superman, Planet Fitness, with strongest over-indexing on Croquette (167.26× the country average).
Demographically, the Lolcat audience skews more female with an average age of 36.3, and over-indexes on personality traits such as Patriotism, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Lolcat fan in United States is more female, around 36.3 years old, with strong Patriotism tendencies and a notable affinity for Croquette.
The key figures that characterise the Lolcat profile in United States.
70.2% are female, 29.8% are male, average age 36.3.
| Metric | Value |
|---|---|
| Female | 70.2% |
| Male | 29.8% |
| Average age | 36.3 |
| Estimated audience size | 2,324,178 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 21% | |
| 30-39 | 16% | |
| 40-49 | 17% | |
| 50+ | 17% |
of the worldwide Lolcat audience comes from United States.
| Country | Share |
|---|---|
| United States | 39.7% |
| United Kingdom | 5.5% |
| Japan | 4.5% |
Where the Lolcat audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Vermont | ~10K | 3.15× | |
| 02 | Maine | ~20K | 1.87× | |
| 03 | Hawaii | ~20K | 1.83× | |
| 04 | Kentucky | ~50K | 1.77× | |
| 05 | Idaho | ~20K | 1.77× | |
| 06 | Virginia | ~90K | 1.52× | |
| 07 | North Carolina | ~90K | 1.31× | |
| 08 | Oregon | ~30K | 1.25× | |
| 09 | Washington | ~60K | 1.22× | |
| 10 | New Jersey | ~70K | 1.16× | |
| 11 | Pennsylvania | ~80K | 1.09× | |
| 12 | New Mexico | ~10K | 1.07× | |
| 13 | Massachusetts | ~50K | 1.03× | |
| 14 | Alaska | ~5K | 1.01× | |
| 15 | Connecticut | ~20K | 1.00× | |
| 16 | New Hampshire | ~9K | 0.99× | |
| 17 | Minnesota | ~30K | 0.97× | |
| 18 | Colorado | ~40K | 0.96× | |
| 19 | Delaware | ~6K | 0.95× | |
| 20 | South Dakota | ~5K | 0.95× | |
| 21 | North Dakota | ~5K | 0.95× | |
| 22 | West Virginia | ~10K | 0.94× | |
| 23 | Rhode Island | ~7K | 0.93× | |
| 24 | Montana | ~6K | 0.93× | |
| 25 | Ohio | ~70K | 0.91× | |
| 26 | Utah | ~20K | 0.91× | |
| 27 | California | ~200K | 0.90× | |
| 28 | Washington, District of Columbia | ~6K | 0.89× | |
| 29 | Wisconsin | ~30K | 0.88× | |
| 30 | Iowa | ~20K | 0.88× | |
| 31 | Kansas | ~20K | 0.88× | |
| 32 | Nebraska | ~10K | 0.88× | |
| 33 | Arkansas | ~20K | 0.87× | |
| 34 | New York | ~100K | 0.86× | |
| 35 | Oklahoma | ~20K | 0.86× | |
| 36 | Tennessee | ~40K | 0.85× | |
| 37 | Georgia | ~60K | 0.83× | |
| 38 | Michigan | ~50K | 0.83× | |
| 39 | Arizona | ~40K | 0.83× | |
| 40 | Mississippi | ~20K | 0.83× | |
| 41 | Indiana | ~30K | 0.82× | |
| 42 | Maryland | ~30K | 0.80× | |
| 43 | Illinois | ~60K | 0.79× | |
| 44 | Missouri | ~30K | 0.78× | |
| 45 | Alabama | ~30K | 0.78× | |
| 46 | Louisiana | ~20K | 0.78× | |
| 47 | Nevada | ~20K | 0.78× | |
| 48 | South Carolina | ~30K | 0.77× | |
| 49 | Texas | ~100K | 0.74× | |
| 50 | Florida | ~100K | 0.70× |
The strongest cross-interests of the Lolcat audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Croquette | Food & Beverages | 167.26× | ||
| 02 | Pedigree Petfoods | Shopping | 10.60× | ||
| 03 | Gordon Ramsey | Food & Beverages | 7.90× | ||
| 04 | Berlin Wall | Travel & Leisure | 6.56× | ||
| 05 | Bengal cat | Pets & Animals | 4.98× | ||
| 06 | Minnesota Wild | Sports | 4.78× | ||
| 07 | Sphynx cat | Pets & Animals | 4.63× | ||
| 08 | Animal testing | Politics & Society | 4.53× | ||
| 09 | Black cat | Pets & Animals | 4.36× | ||
| 10 | Siamese cat | Pets & Animals | 4.18× | ||
| 11 | Doberman Pinscher | Pets & Animals | 3.90× | ||
| 12 | Rottweiler | Pets & Animals | 3.32× | ||
| 13 | Art exhibition | Arts & Culture | 3.12× | ||
| 14 | Bulldog | Pets & Animals | 2.79× | ||
| 15 | French Bulldog | Pets & Animals | 2.78× | ||
| 16 | Planet Fitness | Sports | 2.35× | ||
| 17 | Pet food | Pets & Animals | 2.28× | ||
| 18 | Do it yourself (DIY) | Home & Garden | 1.82× | ||
| 19 | Hobby Lobby | Home & Garden | 1.78× | ||
| 20 | Superman | Movies & TV | 1.69× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.39× | |
| Sustainability | BALANCE | 1.58× | |
| Spirituality | BALANCE | 1.54× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.71× | |
| Quality Awareness | PREMIUM | 0.87× | |
| Indulgence | JOY | 0.88× |
Lolcat has an estimated audience of 2,324,178 people in United States, concentrated in California and Texas.
70.2% of Lolcat fans are female, 29.8% are male, with an average age of 36.3 years.
Lolcat fans show strongest brand affinity for Croquette (167.26×), Superman (1.69×), and Planet Fitness (2.35×) over the country average.
Lolcat fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Lolcat itself, the audience over-indexes on Superman (1.69×), Planet Fitness (2.35×), Do it yourself (DIY) (1.82×), and Black cat (4.36×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Lolcat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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